Brandwave

How popular isGame On in search?

In August 2026, there were an estimated 165K branded searches for Game On worldwide which held steady over the last 11 months. Game On holds 25.3% estimated Share of Search among mouthguard brands worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. SISU68.9%
  2. Game On25.3%
  3. Shock Doctor2.8%
  4. Makura1.5%
  5. Opro1.5%
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Which mouthguard brands compete with Game On?

Game On against mouthguard brands worldwide, by month

Share of Search by month for SISU, Game On, Shock Doctor. The figures are in the table below the chart.

View monthly share of search table
MonthSISUGame OnShock DoctorMakuraOpro
Oct 202573.4%22%2.4%0.88%1.3%
Nov 202590.3%8.1%0.73%0.33%0.49%
Dec 202588.5%9.7%0.87%0.39%0.48%
Jan 202698.2%1.5%0.13%0.07%0.09%
Feb 202691.9%6.8%0.61%0.27%0.41%
Mar 202680.9%16.3%1.5%0.53%0.8%
Apr 202678%19%1.4%0.63%0.94%
May 202674.2%22.2%2%0.73%0.89%
Jun 202678.2%19.1%1.1%0.63%0.94%
Jul 202670.5%25.8%1.9%0.85%1%
Aug 202668.9%25.3%2.8%1.5%1.5%
Sep 2026—————

  1. 1.SISU

    68.9%

    Held 1st. 450K estimated branded searches, -18.2% vs prior month. Share -1.5 points.

  2. 2.Game On

    25.3%

    Held 2nd. 165K estimated branded searches, -17.9% vs prior month. Share -0.5 points.

  3. 3.Shock Doctor

    2.8%

    Held 3rd. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.9 points.

  4. 4.Makura

    1.5%

    Moved from 5th to 4th. 9.9K estimated branded searches, +50% vs prior month. Share +0.7 points.

  5. 5.Opro

    1.5%

    Moved from 4th to 5th. 9.9K estimated branded searches, +22.2% vs prior month. Share +0.5 points.

Compare search popularity between Game On and its closest rivals

How has branded search demand for Game On changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Game On worldwide held steady at 165K.
  • Across the 11 months ending August 2026, Game On’s estimated Share of Search among mouthguard brands worldwide increased from 22% to 25.3%.
  • Across the 11 months ending August 2026, Game On’s estimated Share of Search among mouthguard brands worldwide peaked at 25.8% in July 2026 and was lowest at 1.5% in January 2026.

How did search popularity change for mouthguard brands worldwide in August 2026?

  1. In August 2026, Makura overtook Opro to rank 4th among mouthguard brands worldwide, at 1.5%.

  2. In August 2026, Shock Doctor gained estimated Share of Search among mouthguard brands worldwide, from 1.9% to 2.8%.

  3. In August 2026, SISU lost estimated Share of Search among mouthguard brands worldwide, from 70.5% to 68.9%.

  4. Opro’s estimated Share of Search among mouthguard brands worldwide has gained ground for 3 months in a row, from 0.89% to 1.5% in August 2026.

How is Game On measured?

Brandwave collects information about searches that people make online using Game On’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • game on

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How the Brand Demand Index is measured

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