Brandwave

Game On vs Makura:Which is more popular by branded search?

In August 2026, Game On had more branded searches than Makura among mouthguard brands worldwide. Game On was estimated to have 165K branded searches compared to Makura’s 9.9K, and held a 25.3% Share of Search versus Makura’s 1.5%. These are worldwide searches for English-language branded terms.

Share of Search among mouthguard brands worldwide in August 2026Which is more popular in search, Game On or Makura?
Game On25.3%165K searches
vs
Makura1.5%9.9K searches

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Which is more popular in search, Game On or Makura?

Compare the mouthguard brands athletes buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Game On and Makura among mouthguard brands worldwide, by month

Share of Search by month for Game On, Makura. The figures are in the table below the chart.

View monthly share of search table
MonthSISUGame OnShock DoctorMakuraOpro
Oct 202573.4%22%2.4%0.88%1.3%
Nov 202590.3%8.1%0.73%0.33%0.49%
Dec 202588.5%9.7%0.87%0.39%0.48%
Jan 202698.2%1.5%0.13%0.07%0.09%
Feb 202691.9%6.8%0.61%0.27%0.41%
Mar 202680.9%16.3%1.5%0.53%0.8%
Apr 202678%19%1.4%0.63%0.94%
May 202674.2%22.2%2%0.73%0.89%
Jun 202678.2%19.1%1.1%0.63%0.94%
Jul 202670.5%25.8%1.9%0.85%1%
Aug 202668.9%25.3%2.8%1.5%1.5%
Sep 2026—————

How has the Game On and Makura comparison changed over the last 12 months?

  • Game On was ahead of Makura in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Game On’s estimated Share of Search among mouthguard brands worldwide moved from 22% to 25.3%, and its estimated monthly branded searches held steady at 165K.
  • Across the 11 months ending August 2026, Makura’s estimated Share of Search among mouthguard brands worldwide moved from 0.88% to 1.5%, and its estimated monthly branded searches moved from 6.6K to 9.9K.

How did search popularity change for mouthguard brands worldwide in August 2026?

  1. In August 2026, Makura overtook Opro to rank 4th among mouthguard brands worldwide, at 1.5%.

How each brand is measured

Brandwave collects information about searches that people make online using Game On’s and Makura’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Game On

1 branded search term

  • game on

Makura

1 branded search term

  • makura

How the Brand Demand Index is measured

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