How popular isFoundation in search?
In September 2026, there were an estimated 824K branded searches for Foundation worldwide which is down 17.8% over the last 12 months. Foundation holds 74.3% estimated Share of Search among NFT marketplaces worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Foundation74.3%
OpenSea22.2%
Magic Eden2.7%Rarible0.6%
Blur0.22%
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Which NFT marketplaces compete with Foundation?
Share of Search by month for Foundation, OpenSea, Magic Eden. The figures are in the table below the chart.
View monthly share of search table
| Month | Foundation | OpenSea | Magic Eden | Rarible | Blur |
|---|---|---|---|---|---|
| Oct 2025 | 67.4% | 24.7% | 6.3% | 1.2% | 0.36% |
| Nov 2025 | 71.5% | 21.5% | 5.5% | 1.3% | 0.31% |
| Dec 2025 | 71.1% | 21.2% | 6.2% | 1.3% | 0.25% |
| Jan 2026 | 75.5% | 18.6% | 4.7% | 0.91% | 0.27% |
| Feb 2026 | 72.1% | 21.5% | 5.1% | 1.1% | 0.25% |
| Mar 2026 | 73.6% | 21.9% | 3.5% | 0.72% | 0.26% |
| Apr 2026 | 77.1% | 18.8% | 3% | 0.76% | 0.34% |
| May 2026 | 77.5% | 18.9% | 2.6% | 0.76% | 0.23% |
| Jun 2026 | 77.1% | 18.9% | 3% | 0.76% | 0.22% |
| Jul 2026 | 76.9% | 18.8% | 3.2% | 0.92% | 0.18% |
| Aug 2026 | 70.6% | 25.8% | 2.9% | 0.57% | 0.16% |
| Sep 2026 | 74.3% | 22.2% | 2.7% | 0.6% | 0.22% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 74.3% | 824K | -0.02% | +3.7 points | |
| 2, held 2nd | 22.2% | 246K | -18.3% | -3.6 points | |
| 3, held 3rd | 2.7% | 30.2K | -12% | -0.2 points | |
| 4, held 4th | 0.6% | 6.6K | 0% | 0 points | |
| 5, held 5th | 0.22% | 2.4K | +26.3% | +0.1 points |
74.3%
Held 1st. 824K estimated branded searches, -0.02% vs prior month. Share +3.7 points.
2.
OpenSea22.2%
Held 2nd. 246K estimated branded searches, -18.3% vs prior month. Share -3.6 points.
2.7%
Held 3rd. 30.2K estimated branded searches, -12% vs prior month. Share -0.2 points.
4.
0.6%
Held 4th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Blur0.22%
Held 5th. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.1 points.
Compare search popularity between Foundation and its closest rivals
How has branded search demand for Foundation changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Foundation worldwide fell from 1M to 824K.
- Across the 12 months ending September 2026, Foundation’s estimated Share of Search among NFT marketplaces worldwide increased from 67.4% to 74.3%.
- Across the 12 months ending September 2026, Foundation’s estimated Share of Search among NFT marketplaces worldwide peaked at 77.5% in May 2026 and was lowest at 67.4% in October 2025.
How did search popularity change for NFT marketplaces worldwide in September 2026?
5 changes
In September 2026, Foundation gained estimated Share of Search among NFT marketplaces worldwide, from 70.6% to 74.3%.
In September 2026, OpenSea lost estimated Share of Search among NFT marketplaces worldwide, from 25.8% to 22.2%.
Estimated monthly branded searches for Magic Eden worldwide fell 67.7% over 12 measured months, from 93.6K to 30.2K in September 2026.
Estimated monthly branded searches for Rarible worldwide fell 63.5% over 12 measured months, from 18.1K to 6.6K in September 2026.
Estimated monthly branded searches for Blur worldwide fell 55.6% over 12 measured months, from 5.4K to 2.4K in September 2026.
How is Foundation measured?
Brandwave collects information about searches that people make online using Foundation’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- foundation
- foundation nft
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Is Foundation your brand?
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