Brandwave

How popular isFlowkey in search?

In August 2026, there were an estimated 22.2K branded searches for Flowkey worldwide which is down 18.1% over the last 11 months. Flowkey holds 15% estimated Share of Search among music learning apps worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Simply Piano40.8%
  2. Yousician33.4%
  3. Flowkey15%
  4. Fender Play5.5%
  5. Skoove5.5%
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Which music learning apps compete with Flowkey?

Flowkey against music learning apps worldwide, by month

Share of Search by month for Simply Piano, Yousician, Flowkey, Fender Play, Skoove. The figures are in the table below the chart.

View monthly share of search table
MonthSimply PianoYousicianFlowkeyFender PlaySkoove
Oct 202537.5%30.7%16.8%7.5%7.5%
Nov 202533.9%33.9%18.6%6.8%6.8%
Dec 202537.5%30.7%16.8%7.5%7.5%
Jan 202642.7%28.7%15.7%7%5.7%
Feb 202642.9%28.7%15.7%7%5.7%
Mar 202638%31.1%17%7.6%6.2%
Apr 202640.9%27.4%18.3%6.7%6.7%
May 202643.4%29.1%15.9%5.8%5.8%
Jun 202638.6%31.5%17.3%6.3%6.3%
Jul 202643.9%29.4%16.1%5.9%4.8%
Aug 202640.8%33.4%15%5.5%5.5%
Sep 2026—————
  1. Held 1st. 60.5K estimated branded searches, 0% vs prior month. Share -3.1 points.

  2. 2.Yousician

    33.4%

    Held 2nd. 49.5K estimated branded searches, +22.2% vs prior month. Share +4 points.

  3. 3.Flowkey

    15%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share -1.1 points.

  4. Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share -0.4 points.

  5. 5.Skoove

    5.5%

    Held 5th. 8.1K estimated branded searches, +22.7% vs prior month. Share +0.7 points.

Compare search popularity between Flowkey and its closest rivals

How has branded search demand for Flowkey changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Flowkey worldwide fell from 27.1K to 22.2K.
  • Across the 11 months ending August 2026, Flowkey’s estimated Share of Search among music learning apps worldwide decreased from 16.8% to 15%.
  • Across the 11 months ending August 2026, Flowkey’s estimated Share of Search among music learning apps worldwide peaked at 18.6% in November 2025 and was lowest at 15% in August 2026.

How did search popularity change for music learning apps worldwide in August 2026?

  1. In August 2026, Yousician gained estimated Share of Search among music learning apps worldwide, from 29.4% to 33.4%.

  2. In August 2026, Skoove gained estimated Share of Search among music learning apps worldwide, from 4.8% to 5.5%.

  3. In August 2026, Simply Piano lost estimated Share of Search among music learning apps worldwide, from 43.9% to 40.8%.

  4. In August 2026, Flowkey lost estimated Share of Search among music learning apps worldwide, from 16.1% to 15%.

  5. Estimated monthly branded searches for Fender Play worldwide fell 33.1% over 11 measured months, from 12.1K to 8.1K in August 2026.

How is Flowkey measured?

Brandwave collects information about searches that people make online using Flowkey’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • flowkey

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How the Brand Demand Index is measured

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Is Flowkey your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.