Brandwave

Fender Play vs Flowkey:Which is searched more?

In August 2026, Flowkey had more branded searches than Fender Play among music learning apps worldwide. Flowkey was estimated to have 22.2K branded searches compared to Fender Play’s 8.1K, and held a 15% Share of Search versus Fender Play’s 5.5%. These are worldwide searches for English-language branded terms.

Share of Search among music learning apps worldwide in August 2026Which is more popular in search, Fender Play or Flowkey?
Fender Play5.5%8.1K searches
vs
Flowkey15%22.2K searches

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Which is more popular in search, Fender Play or Flowkey?

Compare the apps people use to learn an instrument. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Fender Play and Flowkey among music learning apps worldwide, by month

Share of Search by month for Flowkey, Fender Play. The figures are in the table below the chart.

View monthly share of search table
MonthFlowkeyFender Play
Oct 202516.8%7.5%
Nov 202518.6%6.8%
Dec 202516.8%7.5%
Jan 202615.7%7%
Feb 202615.7%7%
Mar 202617%7.6%
Apr 202618.3%6.7%
May 202615.9%5.8%
Jun 202617.3%6.3%
Jul 202616.1%5.9%
Aug 202615%5.5%
Sep 2026——

How has the Fender Play and Flowkey comparison changed over the last 12 months?

  • Flowkey was ahead of Fender Play in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Fender Play’s estimated Share of Search among music learning apps worldwide moved from 7.5% to 5.5%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
  • Across the 11 months ending August 2026, Flowkey’s estimated Share of Search among music learning apps worldwide moved from 16.8% to 15%, and its estimated monthly branded searches moved from 27.1K to 22.2K.

How did search popularity change for music learning apps worldwide in August 2026?

  1. In August 2026, Flowkey lost estimated Share of Search among music learning apps worldwide, from 16.1% to 15%.

  2. Estimated monthly branded searches for Fender Play worldwide fell 33.1% over 11 measured months, from 12.1K to 8.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Fender Play’s and Flowkey’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fender Play

1 branded search term

  • fender play

Flowkey

1 branded search term

  • flowkey

How the Brand Demand Index is measured

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