Brandwave

How popular isExcalibur?

In September 2026, people searched for Excalibur by name about 8,100 times worldwide, an 18.2% decrease from the previous year. These searches made up 1.2% of all global food dehydrator brand searches, placing Excalibur fourth out of six brands. When we asked both ChatGPT and Google AI Overviews about food dehydrator brands, Excalibur appeared in four of the five answers and was the second most recommended of the six.

Search and AI answers in September 2026

Excalibur is the fourth most searched of 6 competitors and the second most recommended in AI answers.

  1. NescoShare of searches 54.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  2. CuisinartShare of searches 31.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. SunbeamShare of searches 11.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. ExcaliburShare of searches 1.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  5. COSORIShare of searches 0.66%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st

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Top food dehydrator brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Excalibur was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Excalibur is the second most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. COSORI1st
  2. Excalibur2nd
  3. Nesco3rd
  4. Cuisinart–
  5. Sunbeam–
  6. Presto Appliances–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Nesco5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • COSORI5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Excalibur4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cuisinart0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sunbeam0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Presto Appliances0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about food dehydrator brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which food dehydrator brands compete with Excalibur?

Excalibur against food dehydrator brands worldwide, by month

Share of searches by month for Nesco, Cuisinart, Sunbeam, Excalibur. The figures are in the table below the chart.

View monthly share of searches table
MonthNescoCuisinartSunbeamExcaliburCOSORIPresto Appliances
Oct 202545.1%38.4%13.8%1.5%0.99%0.24%
Nov 202535.6%51.2%10.9%1.2%0.96%0.22%
Dec 202530%55%11.3%1.2%2.2%0.23%
Jan 202632.8%51.5%12.4%1.3%1.6%0.32%
Feb 202643.1%40.8%13.3%1.2%1.4%0.23%
Mar 202633.5%48.4%15.4%1.4%1.1%0.22%
Apr 202643.5%37.6%16.3%1.4%0.95%0.23%
May 202641.1%41.2%15.5%1.4%0.6%0.27%
Jun 202650.3%35.1%12.7%1.1%0.6%0.22%
Jul 202647.3%38.7%11.9%1%0.69%0.25%
Aug 202650.5%34.8%12.7%1.1%0.6%0.26%
Sep 202654.8%31.7%11.3%1.2%0.66%0.28%
  1. 1.Nesco

    54.8%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share +4.3 points.

  2. 2.Cuisinart

    31.7%

    Held 2nd. 213K estimated branded searches, -16% vs prior month. Share -3.1 points.

  3. 3.Sunbeam

    11.3%

    Held 3rd. 75.9K estimated branded searches, -17.9% vs prior month. Share -1.4 points.

  4. 4.Excalibur

    1.2%

    Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.COSORI

    0.66%

    Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. Held 6th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Excalibur and its closest rivals

Every comparison with Excalibur

6 comparisons

How has branded search demand for Excalibur changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Excalibur worldwide fell from 9.9K to 8.1K.
  • Across the 12 months ending September 2026, Excalibur’s share of searches among food dehydrator brands worldwide held steady, from 1.5% to 1.2%.

How did search popularity change for food dehydrator brands worldwide in September 2026?

6 changes
  1. In September 2026, Nesco gained share of searches among food dehydrator brands worldwide, from 50.5% to 54.8%.

  2. In September 2026, Cuisinart lost share of searches among food dehydrator brands worldwide, from 34.8% to 31.7%.

  3. In September 2026, Sunbeam lost share of searches among food dehydrator brands worldwide, from 12.7% to 11.3%.

  4. Estimated monthly branded searches for Presto Appliances worldwide rose 18.8% over 12 measured months, from 1.6K to 1.9K in September 2026.

  5. Estimated monthly branded searches for COSORI worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026.

  6. Estimated monthly branded searches for Excalibur worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.

How are Excalibur’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Excalibur’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • excalibur dehydrator

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How the Brand Demand Index is measured

Where does Excalibur compete?

Excalibur is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Food dehydrator brands4th of 61.2%Shown above
Dehydrator trays brands2nd of 52.1%Show ranking
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Is Excalibur your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.