How popular isDaytona?
In September 2026, people searched for Daytona by name about 14,800 times worldwide, about the same as the previous year. These searches made up 58.4% of all global car jack searches, placing Daytona first out of seven brands. When we asked both ChatGPT and Google AI Overviews about car jacks, Daytona appeared in three of the five answers.
Daytona is the most searched of 7 competitors.
DaytonaShare of searches 58.4%Mentioned in 3 of 5 AI answers
Big RedShare of searches 10.6%Mentioned in 2 of 5 AI answers- Pittsburgh AutomotiveShare of searches 9.5%Mentioned in 1 of 5 AI answers
SealeyShare of searches 6.8%Mentioned in 0 of 5 AI answers- ArcanShare of searches 6.3%Mentioned in 1 of 5 AI answers
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Top car jacks in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Daytona was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Daytona3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Big Red2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Pittsburgh Automotive1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Arcan1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Hein-Werner1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Sealey0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Draper0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about car jacks
5 answers
Asked ChatGPT
“Which car jack should I buy?”
Asked ChatGPT
“What are the best car jack brands?”
Asked ChatGPT
“What's the best car jack for tyre changes?”
Searched Google, AI Overview
“car jacks”
Searched Google, AI Overview
“hydraulic car jack”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which car jacks compete with Daytona?
Share of searches by month for Daytona, Big Red, Pittsburgh Automotive, Sealey, Arcan, Draper, Hein-Werner. The figures are in the table below the chart.
View monthly share of searches table
| Month | Daytona | Big Red | Pittsburgh Automotive | Sealey | Arcan | Draper | Hein-Werner |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 55.7% | 12.8% | 9% | 7.5% | 7.2% | 4.4% | 3.3% |
| Nov 2025 | 60.2% | 13.6% | 8% | 5.7% | 6.3% | 3.4% | 2.9% |
| Dec 2025 | 64.4% | 11.7% | 6.8% | 5.3% | 5.7% | 3% | 3.1% |
| Jan 2026 | 51.8% | 11.2% | 12.4% | 7.3% | 6.8% | 6.7% | 3.8% |
| Feb 2026 | 45.5% | 8.6% | 6% | 6.4% | 4.9% | 25.9% | 2.7% |
| Mar 2026 | 48.4% | 8.4% | 5.1% | 4.6% | 3.5% | 27.4% | 2.7% |
| Apr 2026 | 73.7% | 7.3% | 4.2% | 3.8% | 2.9% | 5.9% | 2.2% |
| May 2026 | 58.5% | 12.9% | 7.5% | 6.2% | 5.1% | 6.2% | 3.5% |
| Jun 2026 | 48.9% | 8.5% | 6.3% | 6.6% | 4.3% | 22.5% | 2.9% |
| Jul 2026 | 61.7% | 10.8% | 7.9% | 6.6% | 5.4% | 4.5% | 3% |
| Aug 2026 | 53.3% | 9.5% | 8.6% | 5.7% | 5.8% | 13.9% | 3.2% |
| Sep 2026 | 58.4% | 10.6% | 9.5% | 6.8% | 6.3% | 4.9% | 3.5% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 58.4% | 14.8K | 0% | +5.1 points | |
| 2, moved from 3rd to 2nd | 10.6% | 2.7K | +1.9% | +1.1 pointsmoved from 3rd to 2nd | |
| 3, moved from 4th to 3rd | 9.5% | 2.4K | 0% | +0.8 pointsmoved from 4th to 3rd | |
| 4, moved from 6th to 4th | 6.8% | 1.7K | +8.2% | +1.1 pointsmoved from 6th to 4th | |
| 5, held 5th | 6.3% | 1.6K | 0% | +0.6 points | |
| 6, moved from 2nd to 6th | 4.9% | 1.3K | -67.6% | -9 pointsmoved from 2nd to 6th | |
| 7, held 7th | 3.5% | 880 | 0% | +0.3 points |
1.
Daytona58.4%
Held 1st. 14.8K estimated branded searches, 0% vs prior month. Share +5.1 points.
2.
Big Red10.6%
Moved from 3rd to 2nd. 2.7K estimated branded searches, +1.9% vs prior month. Share +1.1 points.
9.5%
Moved from 4th to 3rd. 2.4K estimated branded searches, 0% vs prior month. Share +0.8 points.
4.
Sealey6.8%
Moved from 6th to 4th. 1.7K estimated branded searches, +8.2% vs prior month. Share +1.1 points.
5.Arcan
6.3%
Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share +0.6 points.
6.
Draper4.9%
Moved from 2nd to 6th. 1.3K estimated branded searches, -67.6% vs prior month. Share -9 points.
3.5%
Held 7th. 880 estimated branded searches, 0% vs prior month. Share +0.3 points.
Big Red, Sealey and Hein-Werner sell other things too, so only their searches that name this product count here, like “big red jack”.
Compare popularity between Daytona and its closest rivals
Every comparison with Daytona
6 comparisons
How has branded search demand for Daytona changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Daytona worldwide held steady at 14.8K.
- Across the 12 months ending September 2026, Daytona’s share of searches among car jacks worldwide increased from 55.7% to 58.4%.
- Across the 12 months ending September 2026, Daytona’s share of searches among car jacks worldwide peaked at 73.7% in April 2026 and was lowest at 45.5% in February 2026.
How did search popularity change for car jacks worldwide in September 2026?
6 changes
In September 2026, Big Red overtook Draper to rank 2nd among car jacks worldwide, with 10.6% of the searches.
In September 2026, Pittsburgh Automotive overtook Draper to rank 3rd among car jacks worldwide, with 9.5% of the searches.
In September 2026, Sealey overtook Draper and Arcan to rank 4th among car jacks worldwide, with 6.8% of the searches.
In September 2026, Daytona gained share of searches among car jacks worldwide, from 53.3% to 58.4%.
In September 2026, Arcan gained share of searches among car jacks worldwide, from 5.8% to 6.3%.
In September 2026, Draper lost share of searches among car jacks worldwide, from 13.9% to 4.9%.
How are Daytona’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Daytona’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- daytona floor jack
Who owns Daytona?
Daytona is owned by Harbor Freight Tools. Brandwave also tracks Pittsburgh Automotive, owned by the same company, worldwide.
Do you work for Daytona? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Daytona your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.