Brandwave

How popular isCrispy Green in search?

In September 2026, people searched for Crispy Green by name about 2,400 times worldwide, a 17.2% decrease from the previous year. These searches made up 2.4% of all global dried fruit searches, placing Crispy Green fourth out of eight brands. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Ocean Spray61.4%
  2. Sun-Maid25.1%
  3. Sunsweet8.2%
  4. Crispy Green2.4%
  5. Made In Nature1.6%
  6. Mariani0.73%
  7. Traina0.49%
  8. Whitworths0.09%
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Which dried fruit compete with Crispy Green?

Crispy Green against dried fruit worldwide, by month

Share of searches by month for Ocean Spray, Sun-Maid, Sunsweet, Crispy Green. The figures are in the table below the chart.

View monthly share of searches table
MonthOcean SpraySun-MaidSunsweetCrispy GreenMade In NatureMarianiTrainaWhitworths
Oct 202560%24.5%9.8%2.9%1.6%0.59%0.48%0.09%
Nov 202562.3%23.6%8.3%2.5%2%0.74%0.49%0.09%
Dec 202566.9%20.7%7.3%2.2%1.7%0.8%0.35%0.04%
Jan 202660.8%23%9.9%2.9%1.9%0.88%0.48%0.07%
Feb 202664%19.8%10.5%2.5%1.7%0.93%0.51%0.05%
Mar 202662.7%20.9%10.3%3%1.7%0.75%0.61%0.04%
Apr 202662.8%21%10.3%3%1.7%0.75%0.5%0.05%
May 202663.6%22.5%8.5%2.5%1.6%0.62%0.51%0.06%
Jun 202660%24.5%9.8%2.9%1.6%0.59%0.59%0.04%
Jul 202662%21.9%10.1%3%1.6%0.74%0.49%0.04%
Aug 202666.8%16.9%10.9%2.6%1.4%0.79%0.53%0.05%
Sep 202661.4%25.1%8.2%2.4%1.6%0.73%0.49%0.09%
  1. Held 1st. 60.5K estimated branded searches, -18.2% vs prior month. Share -5.4 points.

  2. 2.Sun-Maid

    25.1%

    Held 2nd. 24.7K estimated branded searches, +32.1% vs prior month. Share +8.2 points.

  3. 3.Sunsweet

    8.2%

    Held 3rd. 8.1K estimated branded searches, -33.1% vs prior month. Share -2.7 points.

  4. Held 4th. 2.4K estimated branded searches, -17.2% vs prior month. Share -0.2 points.

  5. Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share +0.2 points.

  6. 6.Mariani

    0.73%

    Held 6th. 720 estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  7. 7.Traina

    0.49%

    Held 7th. 480 estimated branded searches, -18.6% vs prior month. Share 0 points.

  8. 8.Whitworths

    0.09%

    Held 8th. 90 estimated branded searches, +80% vs prior month. Share 0 points.

Compare search popularity between Crispy Green and its closest rivals

Every comparison with Crispy Green

7 comparisons

How has branded search demand for Crispy Green changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Crispy Green worldwide fell from 2.9K to 2.4K.
  • Across the 12 months ending September 2026, Crispy Green’s share of searches among dried fruit worldwide held steady, from 2.9% to 2.4%.

How did search popularity change for dried fruit worldwide in September 2026?

5 changes
  1. In September 2026, Sun-Maid gained share of searches among dried fruit worldwide, from 16.9% to 25.1%.

  2. In September 2026, Ocean Spray lost share of searches among dried fruit worldwide, from 66.8% to 61.4%.

  3. In September 2026, Sunsweet lost share of searches among dried fruit worldwide, from 10.9% to 8.2%.

  4. Estimated monthly branded searches for Mariani worldwide rose 22% over 12 measured months, from 590 to 720 in September 2026.

  5. Estimated monthly branded searches for Crispy Green worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.

How are Crispy Green’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Crispy Green’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • crispy green

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How the Brand Demand Index is measured

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