Brandwave

How popular isCreatify?

In September 2026, people searched for Creatify by name about 67,600 times worldwide, a 24.9% decrease from the previous year. These searches made up 49.7% of all global AI ad creative tool searches, placing Creatify first out of six tools. When we asked both ChatGPT and Google AI Overviews about AI ad creative tools, Creatify appeared in four of the five answers and was the second most recommended of the six.

Search and AI answers in September 2026

Creatify is the most searched of 6 competitors and the second most recommended in AI answers.

  1. CreatifyShare of searches 49.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  2. ArcadsShare of searches 29.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  3. AdCreative.aiShare of searches 9.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  4. PencilShare of searches 5.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  5. CreatopyShare of searches 3.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top AI ad creative tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Creatify was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Creatify is the second most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. AdCreative.ai1st
  2. Creatify2nd
  3. Arcads3rd
  4. Pencil4th
  5. Creatopy–
  6. Smartly–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Creatify4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AdCreative.ai4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Arcads2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pencil2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Creatopy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Smartly0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI ad creative tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which AI ad creative tools compete with Creatify?

Creatify against AI ad creative tools worldwide, by month

Share of searches by month for Creatify, Arcads, AdCreative.ai, Pencil, Creatopy, Smartly. The figures are in the table below the chart.

View monthly share of searches table
MonthCreatifyArcadsAdCreative.aiPencilCreatopySmartly
Oct 202549.2%22.2%15.1%3.8%8.1%1.6%
Nov 202543.3%31.7%14.4%3.6%5.2%1.8%
Dec 202543.1%31.6%14.4%3.6%5.2%2.1%
Jan 202638.4%31.6%14.4%9.6%4.2%1.8%
Feb 202634.5%30.9%11.6%17%4.1%1.7%
Mar 202635.5%29.2%10.9%19.6%3.2%1.7%
Apr 202639%34.9%10.7%10.6%3.1%1.7%
May 202644.2%32.4%9.9%8.1%3.5%1.8%
Jun 202646%30.9%9.4%7.8%3.4%2.6%
Jul 202647.3%35.3%7.2%5%3.2%2%
Aug 202649%33%8.2%4.6%2.9%2.3%
Sep 202649.7%29.8%9.1%5.1%3.2%3%

  1. 1.Creatify

    49.7%

    Held 1st. 67.6K estimated branded searches, -8.2% vs prior month. Share +0.7 points.

  2. 2.Arcads

    29.8%

    Held 2nd. 40.5K estimated branded searches, -18.2% vs prior month. Share -3.2 points.

  3. 3.AdCreative.ai

    9.1%

    Held 3rd. 12.4K estimated branded searches, +0.41% vs prior month. Share +0.9 points.

  4. 4.Pencil

    5.1%

    Held 4th. 7K estimated branded searches, +1.9% vs prior month. Share +0.6 points.

  5. 5.Creatopy

    3.2%

    Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share +0.3 points.

  6. 6.Smartly

    3%

    Held 6th. 4.1K estimated branded searches, +16.8% vs prior month. Share +0.7 points.

Compare popularity between Creatify and its closest rivals

Every comparison with Creatify

5 comparisons

How has branded search demand for Creatify changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Creatify worldwide fell from 90K to 67.6K.
  • Across the 12 months ending September 2026, Creatify’s share of searches among AI ad creative tools worldwide peaked at 49.7% in September 2026 and was lowest at 34.5% in February 2026.

How did search popularity change for AI ad creative tools worldwide in September 2026?

6 changes

  1. In September 2026, AdCreative.ai gained share of searches among AI ad creative tools worldwide, from 8.2% to 9.1%.

  2. In September 2026, Creatify gained share of searches among AI ad creative tools worldwide, from 49% to 49.7%.

  3. In September 2026, Smartly gained share of searches among AI ad creative tools worldwide, from 2.3% to 3%.

  4. In September 2026, Pencil gained share of searches among AI ad creative tools worldwide, from 4.6% to 5.1%.

  5. In September 2026, Arcads lost share of searches among AI ad creative tools worldwide, from 33% to 29.8%.

  6. Estimated monthly branded searches for Creatopy worldwide fell 70.3% over 12 measured months, from 14.8K to 4.4K in September 2026.

How are Creatify’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Creatify’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • creatify
  • creatify ai

Do you work for Creatify? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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