Brandwave

How popular isCoaching.com?

In September 2026, people searched for Coaching.com by name about 27,100 times worldwide, a 22.1% increase from the previous year. These searches made up 17.9% of all global coaching platform searches, placing Coaching.com third out of seven platforms. When we asked both ChatGPT and Google AI Overviews about coaching platforms, Coaching.com appeared in two of the five answers and was the seventh most recommended of the seven.

Search and AI answers in September 2026

Coaching.com is the third most searched of 7 competitors and the seventh most recommended in AI answers.

  1. KajabiShare of searches 59.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  2. CoachHubShare of searches 17.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  3. Coaching.comShare of searches 17.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 7th
  4. PaperbellShare of searches 1.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  5. CoachAccountableShare of searches 1.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd

+2 more

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Top coaching platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Coaching.com was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Coaching.com is the seventh most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Paperbell1st
  2. CoachAccountable2nd
  3. Simply.Coach3rd
  4. Kajabi4th
  5. CoachHub5th
  6. Delenta6th
  7. Coaching.com7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Paperbell4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Simply.Coach4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kajabi3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CoachAccountable3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Delenta3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CoachHub2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Coaching.com2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers

See every answer about coaching platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which coaching platforms compete with Coaching.com?

Coaching.com against coaching platforms worldwide, by month

Share of searches by month for Kajabi, CoachHub, Coaching.com. The figures are in the table below the chart.

View monthly share of searches table
MonthKajabiCoachHubCoaching.comPaperbellCoachAccountableDelentaSimply.Coach
Oct 202571.4%11.7%11.7%2.3%1.5%0.47%0.76%
Nov 202567.8%11.1%16.6%2.2%1.2%0.44%0.57%
Dec 202567%9%20.1%1.8%1.2%0.36%0.57%
Jan 202671.8%9.7%14.4%1.9%1.3%0.38%0.51%
Feb 202675.7%8.3%12.4%1.7%1.1%0.4%0.45%
Mar 202670.3%11.6%14.1%1.9%1.2%0.46%0.52%
Apr 202670%9.4%17.2%1.5%0.98%0.46%0.53%
May 202670%9.4%17.2%1.5%0.99%0.37%0.53%
Jun 202668.1%11.2%16.8%1.8%1.2%0.45%0.55%
Jul 202666.4%13.4%16.4%1.8%1.1%0.43%0.54%
Aug 202659.8%22%14.7%1.6%1%0.39%0.47%
Sep 202659.8%17.9%17.9%1.9%1.3%0.58%0.57%

  1. 1.Kajabi

    59.8%

    Held 1st. 90.5K estimated branded searches, -17.7% vs prior month. Share 0 points.

  2. 2.CoachHub

    17.9%

    Held 2nd. 27.1K estimated branded searches, -33.1% vs prior month. Share -4.1 points.

  3. 3.Coaching.com

    17.9%

    Held 3rd. 27.1K estimated branded searches, 0% vs prior month. Share +3.2 points.

  4. 4.Paperbell

    1.9%

    Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. 5.CoachAccountable

    1.3%

    Held 5th. 1.9K estimated branded searches, 0% vs prior month. Share +0.2 points.

  6. 6.Delenta

    0.58%

    Moved from 7th to 6th. 880 estimated branded searches, +22.2% vs prior month. Share +0.2 points.

  7. 7.Simply.Coach

    0.57%

    Moved from 6th to 7th. 860 estimated branded searches, 0% vs prior month. Share +0.1 points.

Compare popularity between Coaching.com and its closest rivals

Every comparison with Coaching.com

6 comparisons

How has branded search demand for Coaching.com changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Coaching.com worldwide rose from 22.2K to 27.1K.
  • Across the 12 months ending September 2026, Coaching.com’s share of searches among coaching platforms worldwide increased from 11.7% to 17.9%.
  • Across the 12 months ending September 2026, Coaching.com’s share of searches among coaching platforms worldwide peaked at 20.1% in December 2025 and was lowest at 11.7% in October 2025.

How did search popularity change for coaching platforms worldwide in September 2026?

6 changes

  1. In September 2026, Coaching.com gained share of searches among coaching platforms worldwide, from 14.7% to 17.9%.

  2. In September 2026, CoachHub lost share of searches among coaching platforms worldwide, from 22% to 17.9%.

  3. In September 2026, Delenta rose from 7th to 6th among coaching platforms worldwide.

  4. In September 2026, Simply.Coach fell from 6th to 7th among coaching platforms worldwide.

  5. Estimated monthly branded searches for CoachAccountable worldwide fell 34.5% over 12 measured months, from 2.9K to 1.9K in September 2026.

  6. Estimated monthly branded searches for Paperbell worldwide fell 34.1% over 12 measured months, from 4.4K to 2.9K in September 2026.

How are Coaching.com’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Coaching.com’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • coaching com

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How the Brand Demand Index is measured

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