Brandwave

How popular isCircuit in search?

In August 2026, there were an estimated 90 branded searches for Circuit worldwide which is down 65.4% over the last 11 months. Circuit holds 0.37% estimated Share of Search among route optimisation platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. OptimoRoute40.8%
  2. Badger Maps22.6%
  3. Route4Me18.1%
  4. Routific18.1%
  5. Circuit0.37%
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Where does Circuit compete?

Circuit is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Route optimisation platforms5th of 50.37%Shown below
Last mile delivery platforms5th of 50.4%Show ranking

Which route optimisation platforms compete with Circuit?

Circuit against route optimisation platforms worldwide, by month

Share of Search by month for OptimoRoute, Badger Maps, Route4Me, Routific, Circuit. The figures are in the table below the chart.

View monthly share of search table
MonthOptimoRouteBadger MapsRoute4MeRoutificCircuit
Oct 202535.8%19.8%24%19.5%0.77%
Nov 202540.7%18.4%22.2%18.2%0.57%
Dec 202534.5%19%23%23%0.59%
Jan 202632.7%22.2%26.8%17.8%0.46%
Feb 202635.9%20.1%24%19.6%0.4%
Mar 202639.1%21.8%21.3%17.4%0.36%
Apr 202639.1%21.7%21.3%17.5%0.36%
May 202642.4%19.3%18.9%18.9%0.49%
Jun 202644%20%16%19.7%0.33%
Jul 202640.5%22.4%14.7%22.1%0.37%
Aug 202640.8%22.6%18.1%18.1%0.37%
Sep 2026—————
  1. Held 1st. 9.9K estimated branded searches, 0% vs prior month. Share +0.3 points.

  2. Held 2nd. 5.5K estimated branded searches, +0.55% vs prior month. Share +0.3 points.

  3. 3.Route4Me

    18.1%

    Moved from 4th to 3rd. 4.4K estimated branded searches, +22.2% vs prior month. Share +3.4 points.

  4. 4.Routific

    18.1%

    Moved from 3rd to 4th. 4.4K estimated branded searches, -18.5% vs prior month. Share -4 points.

  5. 5.Circuit

    0.37%

    Held 5th. 90 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Circuit and its closest rivals

How has branded search demand for Circuit changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Circuit worldwide fell from 260 to 90.
  • Across the 11 months ending August 2026, Circuit’s estimated Share of Search among route optimisation platforms worldwide held steady, from 0.77% to 0.37%.

How did search popularity change for route optimisation platforms worldwide in August 2026?

  1. In August 2026, Route4Me overtook Routific to rank 3rd among route optimisation platforms worldwide, at 18.1%.

  2. In August 2026, Routific lost estimated Share of Search among route optimisation platforms worldwide, from 22.1% to 18.1%.

  3. Badger Maps’ estimated Share of Search among route optimisation platforms worldwide has gained ground for 3 months in a row, from 19.3% to 22.6% in August 2026.

  4. Estimated monthly branded searches for Circuit worldwide fell 65.4% over 11 measured months, from 260 to 90 in August 2026.

  5. Estimated monthly branded searches for OptimoRoute worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

How is Circuit measured?

Brandwave collects information about searches that people make online using Circuit’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • circuit delivery

Do you work for Circuit? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Circuit your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.