How popular isChroma?
In September 2026, people searched for Chroma by name about 8,100 times worldwide, a 33.1% decrease from the previous year. These searches made up 5% of all global vector search platform searches, placing Chroma sixth out of eight platforms. When we asked both ChatGPT and Google AI Overviews about vector search platforms, Chroma appeared in three of the five answers and was the sixth most recommended of the eight.
Chroma is the sixth most searched of 8 competitors and the sixth most recommended in AI answers.
QdrantShare of searches 34%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
PineconeShare of searches 20.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
pgvectorShare of searches 16.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 4th
MilvusShare of searches 14.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 5th
ChromaShare of searches 5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
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Top vector search platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Chroma was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Chroma is the sixth most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Qdrant5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Pinecone5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
pgvector5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Weaviate5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Milvus4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Chroma3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Elastic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Vespa.ai0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about vector search platforms
5 answers
Asked ChatGPT
“Which vector search platform should I use?”
Asked ChatGPT
“What are the best vector search platforms?”
Asked ChatGPT
“What's the best vector search platform for ai search apps?”
Searched Google, AI Overview
“best vector search”
Searched Google, AI Overview
“vector search engine”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which vector search platforms compete with Chroma?
Share of searches by month for Qdrant, Pinecone, pgvector, Milvus, Weaviate, Chroma, Elastic. The figures are in the table below the chart.
View monthly share of searches table
| Month | Qdrant | Pinecone | pgvector | Milvus | Weaviate | Chroma | Elastic | Vespa.ai |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.3% | 4.9% | 14.1% | 23.3% | 12.5% | 6.3% | 3.4% | 1.2% |
| Nov 2025 | 34.2% | 4.7% | 14.1% | 23.3% | 12.4% | 6.3% | 3.4% | 1.6% |
| Dec 2025 | 37.2% | 6.2% | 15.3% | 20.7% | 10.9% | 5.6% | 3.1% | 1.1% |
| Jan 2026 | 35.8% | 8.5% | 14.7% | 20.4% | 10.5% | 5.4% | 3.6% | 1% |
| Feb 2026 | 35.1% | 12.1% | 14.2% | 19.2% | 10.3% | 5.2% | 2.9% | 0.98% |
| Mar 2026 | 34.6% | 14.6% | 14.2% | 19.3% | 8.5% | 5.2% | 2.9% | 0.81% |
| Apr 2026 | 33.6% | 13.9% | 16.6% | 18.4% | 8.1% | 6.1% | 2.7% | 0.79% |
| May 2026 | 32.9% | 16.6% | 16.2% | 18% | 7.9% | 4.9% | 2.7% | 0.92% |
| Jun 2026 | 37.9% | 19% | 15.3% | 14.2% | 6.2% | 4.6% | 2% | 0.76% |
| Jul 2026 | 36.3% | 18.2% | 14.7% | 16.2% | 6.1% | 5.4% | 2.4% | 0.83% |
| Aug 2026 | 32.3% | 19.7% | 15.9% | 17.3% | 6.4% | 4.8% | 2.6% | 0.9% |
| Sep 2026 | 34% | 20.9% | 16.8% | 14.7% | 5.5% | 5% | 2.2% | 0.92% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 34% | 54.9K | 0% | +1.7 points | |
| 2, held 2nd | 20.9% | 33.7K | +0.33% | +1.1 points | |
| 3, moved from 4th to 3rd | 16.8% | 27.1K | 0% | +0.8 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 14.7% | 23.8K | -19.3% | -2.6 pointsmoved from 3rd to 4th | |
| 5, held 5th | 5.5% | 8.8K | -19.1% | -0.9 points | |
| 6, held 6th | 5% | 8.1K | 0% | +0.3 points | |
| 7, held 7th | 2.2% | 3.6K | -18.3% | -0.4 points | |
| 8, held 8th | 0.92% | 1.5K | -2.6% | 0 points |
1.
Qdrant34%
Held 1st. 54.9K estimated branded searches, 0% vs prior month. Share +1.7 points.
2.
Pinecone20.9%
Held 2nd. 33.7K estimated branded searches, +0.33% vs prior month. Share +1.1 points.
3.
pgvector16.8%
Moved from 4th to 3rd. 27.1K estimated branded searches, 0% vs prior month. Share +0.8 points.
4.
Milvus14.7%
Moved from 3rd to 4th. 23.8K estimated branded searches, -19.3% vs prior month. Share -2.6 points.
5.
Weaviate5.5%
Held 5th. 8.8K estimated branded searches, -19.1% vs prior month. Share -0.9 points.
6.
Chroma5%
Held 6th. 8.1K estimated branded searches, 0% vs prior month. Share +0.3 points.
7.
Elastic2.2%
Held 7th. 3.6K estimated branded searches, -18.3% vs prior month. Share -0.4 points.
8.
Vespa.ai0.92%
Held 8th. 1.5K estimated branded searches, -2.6% vs prior month. Share 0 points.
Compare popularity between Chroma and its closest rivals
Every comparison with Chroma
7 comparisons
How has branded search demand for Chroma changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Chroma worldwide fell from 12.1K to 8.1K.
- Across the 12 months ending September 2026, Chroma’s share of searches among vector search platforms worldwide decreased from 6.3% to 5%.
- Across the 12 months ending September 2026, Chroma’s share of searches among vector search platforms worldwide peaked at 6.3% in October 2025 and was lowest at 4.6% in June 2026.
- Across the 12 months ending September 2026, Chroma fell from 5th to 6th among vector search platforms worldwide.
How did search popularity change for vector search platforms worldwide in September 2026?
6 changes

In September 2026, pgvector overtook Milvus to rank 3rd among vector search platforms worldwide, with 16.8% of the searches.

In September 2026, Qdrant gained share of searches among vector search platforms worldwide, from 32.3% to 34%.

In September 2026, Pinecone gained share of searches among vector search platforms worldwide, from 19.7% to 20.9%.

In September 2026, Milvus lost share of searches among vector search platforms worldwide, from 17.3% to 14.7%.

In September 2026, Weaviate lost share of searches among vector search platforms worldwide, from 6.4% to 5.5%.

Estimated monthly branded searches for Elastic worldwide fell 45.6% over 12 measured months, from 6.6K to 3.6K in September 2026.
How are Chroma’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Chroma’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- chroma db
Do you work for Chroma? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Chroma compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Vector search platforms | 6th of 8 | 5% | Shown above |
| Vector databases | 6th of 6 | 5.2% | Show ranking |

Is Chroma your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.