Brandwave

How popular isCallTrackingMetrics in search?

In August 2026, there were an estimated 2.4K branded searches for CallTrackingMetrics worldwide which is down 17.7% over the last 11 months. CallTrackingMetrics holds 5.6% estimated Share of Search among call tracking platforms worldwide and is ranked 3rd of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. CallRail79.2%
  2. WhatConverts12.5%
  3. CallTrackingMetrics5.6%
  4. Nimbata2.4%
  5. Invoca0.37%
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Which call tracking platforms compete with CallTrackingMetrics?

CallTrackingMetrics against call tracking platforms worldwide, by month

Share of Search by month for CallRail, WhatConverts, CallTrackingMetrics, Nimbata. The figures are in the table below the chart.

View monthly share of search table
MonthCallRailWhatConvertsCallTrackingMetricsNimbataInvoca
Oct 202577.7%12.7%6.8%2.4%0.44%
Nov 202574%14.8%8%2.8%0.44%
Dec 202576.4%12.5%8.2%2.5%0.42%
Jan 202678%12.7%6.8%2.1%0.42%
Feb 202678.7%12.7%5.8%2.4%0.42%
Mar 202678.4%12.5%5.6%3%0.42%
Apr 202678.1%12.6%5.7%3.1%0.44%
May 202679.6%12.5%4.5%3%0.48%
Jun 202678.9%12.3%5.5%3%0.36%
Jul 202678.9%12.3%5.5%3%0.41%
Aug 202679.2%12.5%5.6%2.4%0.37%
Sep 2026—————

  1. 1.CallRail

    79.2%

    held 1st · 34.4K estimated branded searches · -1.7% vs prior month · +0.4 points

  2. 2.WhatConverts

    12.5%

    held 2nd · 5.4K estimated branded searches · -0.55% vs prior month · +0.2 points

  3. 3.CallTrackingMetrics

    5.6%

    held 3rd · 2.4K estimated branded searches · -0.41% vs prior month · +0.1 points

  4. 4.Nimbata

    2.4%

    held 4th · 1K estimated branded searches · -22.6% vs prior month · -0.6 points

  5. 5.Invoca

    0.37%

    held 5th · 160 estimated branded searches · -11.1% vs prior month · 0 points

Compare search popularity between CallTrackingMetrics and its closest rivals

How has branded search demand for CallTrackingMetrics changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for CallTrackingMetrics worldwide fell from 2.9K to 2.4K.
  • Across the 11 months ending August 2026, CallTrackingMetrics’ estimated Share of Search among call tracking platforms worldwide decreased from 6.8% to 5.6%.
  • Across the 11 months ending August 2026, CallTrackingMetrics’ estimated Share of Search among call tracking platforms worldwide peaked at 8.2% in December 2025 and was lowest at 4.5% in May 2026.

How did search popularity change for call tracking platforms worldwide in August 2026?

  1. In August 2026, Nimbata lost estimated Share of Search among call tracking platforms worldwide, from 3% to 2.4%.

  2. Estimated monthly branded searches for CallTrackingMetrics worldwide fell 17.7% over 11 measured months, from 2.9K to 2.4K in August 2026.

  3. Estimated monthly branded searches for Invoca worldwide fell 15.8% over 11 measured months, from 190 to 160 in August 2026.

How is CallTrackingMetrics measured?

Brandwave collects information about searches that people make online using CallTrackingMetrics’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • calltrackingmetrics
  • calltrackingmetrics call tracking

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How the Brand Demand Index is measured

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