Brandwave

How popular isBraintrust?

In September 2026, people searched for Braintrust by name about 2,900 times worldwide, an 81.3% increase from the previous year. These searches made up 1.3% of all global prompt management platform searches, placing Braintrust fifth out of seven platforms. When we asked both ChatGPT and Google AI Overviews about prompt management platforms, Braintrust appeared in four of the five answers and was the fourth most recommended of the seven.

Search and AI answers in September 2026

Braintrust is the fifth most searched of 7 competitors and the fourth most recommended in AI answers.

  1. LangfuseShare of searches 50.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. LangSmithShare of searches 34.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  3. PromptfooShare of searches 10.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  4. HeliconeShare of searches 2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. BraintrustShare of searches 1.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th

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Top prompt management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Braintrust was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Braintrust is the fourth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Langfuse1st
  2. PromptLayer2nd
  3. LangSmith3rd
  4. Braintrust4th
  5. Promptfoo5th
  6. Helicone–
  7. Humanloop–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Langfuse5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LangSmith5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PromptLayer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Braintrust4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Promptfoo3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Helicone0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Humanloop0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about prompt management platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which prompt management platforms compete with Braintrust?

Braintrust against prompt management platforms worldwide, by month

Share of searches by month for Langfuse, LangSmith, Promptfoo, Helicone, Braintrust. The figures are in the table below the chart.

View monthly share of searches table
MonthLangfuseLangSmithPromptfooHeliconeBraintrustPromptLayerHumanloop
Oct 202542.8%42.8%5.7%3.1%0.93%3.1%1.4%
Nov 202542.4%42.4%6.9%3.1%0.92%3.1%1.1%
Dec 202542.3%42.3%6.9%3.8%1.1%2.5%1.1%
Jan 202645.8%37.4%7.5%4.1%1.5%2.7%0.96%
Feb 202646.2%37.8%7.6%4.1%1.2%2.2%0.82%
Mar 202637.6%30.9%25.3%3.4%0.65%1.5%0.65%
Apr 202644.8%36.9%11%4%0.98%1.5%0.77%
May 202646.4%38.2%9.4%3.4%1%1%0.67%
Jun 202646.8%38.5%9.4%2.8%1%0.81%0.68%
Jul 202647.1%38.7%9.5%2.3%1%0.81%0.56%
Aug 202650.7%34.1%10.2%2.5%1.3%0.74%0.46%
Sep 202650.8%34.2%10.3%2%1.3%0.88%0.46%

  1. 1.Langfuse

    50.8%

    Held 1st. 110K estimated branded searches, 0% vs prior month. Share +0.2 points.

  2. 2.LangSmith

    34.2%

    Held 2nd. 74K estimated branded searches, 0% vs prior month. Share +0.1 points.

  3. 3.Promptfoo

    10.3%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Helicone

    2%

    Held 4th. 4.4K estimated branded searches, -18.5% vs prior month. Share -0.5 points.

  5. 5.Braintrust

    1.3%

    Held 5th. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.PromptLayer

    0.88%

    Held 6th. 1.9K estimated branded searches, +18.8% vs prior month. Share +0.1 points.

  7. 7.Humanloop

    0.46%

    Held 7th. 1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Braintrust and its closest rivals

Every comparison with Braintrust

16 comparisons

How has branded search demand for Braintrust changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Braintrust worldwide rose from 1.6K to 2.9K.
  • Across the 12 months ending September 2026, Braintrust rose from 7th to 5th among prompt management platforms worldwide.

How did search popularity change for prompt management platforms worldwide in September 2026?

6 changes

  1. Langfuse’s share of searches among prompt management platforms worldwide has gained ground for 3 months in a row, from 46.8% to 50.8% in September 2026.

  2. Promptfoo’s share of searches among prompt management platforms worldwide has gained ground for 3 months in a row, from 9.4% to 10.3% in September 2026.

  3. Estimated monthly branded searches for Braintrust worldwide rose 81.3% over 12 measured months, from 1.6K to 2.9K in September 2026.

  4. Estimated monthly branded searches for PromptLayer worldwide fell 64.8% over 12 measured months, from 5.4K to 1.9K in September 2026.

  5. Estimated monthly branded searches for Humanloop worldwide fell 58.3% over 12 measured months, from 2.4K to 1K in September 2026.

  6. Estimated monthly branded searches for Helicone worldwide fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

How are Braintrust’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Braintrust’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • braintrust ai

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How the Brand Demand Index is measured

Where does Braintrust compete?

Braintrust is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
AI evaluation platforms7th of 71.1%Show ranking
LLM observability platforms7th of 81.1%Show ranking
Prompt management platforms5th of 71.3%Shown above
Model monitoring platforms4th of 91.4%Show ranking
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