Brandwave

How popular isBlender in search?

In September 2026, people searched for Blender by name about 183,000 times worldwide, about the same as the previous year. These searches made up 59.6% of all global apparel 3D design software searches, placing Blender first out of eight brands. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Blender59.6%
  2. CLO 3D12%
  3. Tailornova12%
  4. Marvelous Designer9.8%
  5. Optitex2.4%
  6. Style3D2.4%
  7. Browzwear1.6%
  8. Tukatech0.26%
Blender website (opens in a new tab)

Follow Blender and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which apparel 3D design software compete with Blender?

Blender against apparel 3D design software worldwide, by month

Share of searches by month for Blender, CLO 3D, Tailornova, Marvelous Designer, Optitex, Style3D. The figures are in the table below the chart.

View monthly share of searches table
MonthBlenderCLO 3DTailornovaMarvelous DesignerOptitexStyle3DBrowzwearTukatech
Oct 202558%14.2%7.8%11.6%2.8%2.8%2.3%0.31%
Nov 202558.6%14.4%7.9%11.8%2.3%2.9%1.9%0.26%
Dec 202552.6%12.9%19.3%8.6%2.1%2.6%1.7%0.23%
Jan 202660.6%12.2%10%10%2%3%2%0.27%
Feb 202661.1%12.3%8.2%10%3%3%2%0.33%
Mar 202659.2%14.5%8%9.7%2.9%3.5%1.9%0.26%
Apr 202658.7%11.8%11.8%9.6%2.3%3.5%1.9%0.26%
May 202659.3%11.9%11.9%9.7%2.4%2.9%1.6%0.26%
Jun 202655.3%16.6%9.1%11.1%2.7%2.7%2.2%0.29%
Jul 202662.1%12.5%10.2%8.4%2.5%2.5%1.7%0.27%
Aug 202654.3%10.9%19.9%8.9%2.2%2.2%1.4%0.19%
Sep 202659.6%12%12%9.8%2.4%2.4%1.6%0.26%
  1. 1.Blender

    59.6%

    Held 1st. 165K estimated branded searches, 0% vs prior month. Share +5.4 points.

  2. 2.CLO 3D

    12%

    Moved from 3rd to 2nd. 33.1K estimated branded searches, 0% vs prior month. Share +1.1 points.

  3. Moved from 2nd to 3rd. 33.1K estimated branded searches, -45.3% vs prior month. Share -7.9 points.

  4. Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share +0.9 points.

  5. 5.Optitex

    2.4%

    Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share +0.2 points.

  6. 6.Style3D

    2.4%

    Held 6th. 6.6K estimated branded searches, 0% vs prior month. Share +0.2 points.

  7. 7.Browzwear

    1.6%

    Held 7th. 4.4K estimated branded searches, 0% vs prior month. Share +0.1 points.

  8. 8.Tukatech

    0.26%

    Held 8th. 720 estimated branded searches, +22% vs prior month. Share +0.1 points.

Compare search popularity between Blender and its closest rivals

Every comparison with Blender

34 comparisons

How has branded search demand for Blender changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Blender worldwide held steady, from 187K to 183K.
  • Across the 12 months ending September 2026, Blender’s share of searches among apparel 3D design software worldwide increased from 58% to 59.6%.
  • Across the 12 months ending September 2026, Blender’s share of searches among apparel 3D design software worldwide peaked at 62.1% in July 2026 and was lowest at 52.6% in December 2025.

How did search popularity change for apparel 3D design software worldwide in September 2026?

6 changes
  1. In September 2026, CLO 3D overtook Tailornova to rank 2nd among apparel 3D design software worldwide, with 12% of the searches.

  2. In September 2026, Blender gained share of searches among apparel 3D design software worldwide, from 54.3% to 59.6%.

  3. In September 2026, Marvelous Designer gained share of searches among apparel 3D design software worldwide, from 8.9% to 9.8%.

  4. In September 2026, Tailornova lost share of searches among apparel 3D design software worldwide, from 19.9% to 12%.

  5. Estimated monthly branded searches for Browzwear worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026.

  6. Estimated monthly branded searches for Optitex worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.

How are Blender’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Blender’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • blender 3d
  • blender animation

Do you work for Blender? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Blender compete?

Blender is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
CAD and 3D design software9th of 111.2%Show ranking
3D modelling software5th of 111.5%Show ranking
Animation software11th of 141.3%Show ranking
Apparel 3D design software1st of 859.6%Shown above
Creator with pink hair and a pink jacket

Is Blender your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.