Brandwave

How popular isBelfry?

In September 2026, people searched for Belfry by name about 1,000 times worldwide, a 23.1% decrease from the previous year. These searches made up 7.9% of all global security guard software searches, placing Belfry third out of six brands. When we asked both ChatGPT and Google AI Overviews about security guard software, Belfry appeared in three of the five answers and was the third most recommended of the six.

Search and AI answers in September 2026

Belfry is the third most searched of 6 competitors and the third most recommended in AI answers.

  1. TrackforceShare of searches 62.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. CelayixShare of searches 15.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. BelfryShare of searches 7.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  4. GuardsProShare of searches 5.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  5. QR-PatrolShare of searches 4.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations –

+1 more

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Top security guard software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Belfry was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Belfry is the third most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Trackforce1st
  2. GuardsPro2nd
  3. Belfry3rd
  4. Celayix–
  5. QR-Patrol–
  6. OfficerReports–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Trackforce4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Belfry3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • GuardsPro3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • QR-Patrol1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Celayix0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • OfficerReports0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about security guard software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Which security guard software compete with Belfry?

Belfry against security guard software worldwide, by month

Share of searches by month for Trackforce, Celayix, Belfry, GuardsPro, QR-Patrol, OfficerReports. The figures are in the table below the chart.

View monthly share of searches table
MonthTrackforceCelayixBelfryGuardsProQR-PatrolOfficerReports
Oct 202556.3%13.9%9.5%6.5%6.5%7.3%
Nov 202556.9%13.2%10.7%5.9%5.9%7.3%
Dec 202557.6%10.9%10.9%7.4%4.9%8.4%
Jan 202661.3%11.5%9.4%6.3%5.2%6.3%
Feb 202662.3%10.3%7.9%6.9%5.7%6.9%
Mar 202659.5%13.3%9.1%6.1%7%5%
Apr 202661.5%11.5%9.4%7.2%5.2%5.2%
May 202657.2%13%10.6%7.2%7.2%4.8%
Jun 202661.5%12.5%10.1%5.6%5.6%4.6%
Jul 202662.2%12.6%7.9%6.9%5.7%4.7%
Aug 202660.2%14%8.7%7.7%5.2%4.2%
Sep 202662.7%15.1%7.9%5.7%4.7%3.8%

  1. 1.Trackforce

    62.7%

    Held 1st. 7.9K estimated branded searches, +14.5% vs prior month. Share +2.5 points.

  2. 2.Celayix

    15.1%

    Held 2nd. 1.9K estimated branded searches, +18.8% vs prior month. Share +1.1 points.

  3. 3.Belfry

    7.9%

    Held 3rd. 1K estimated branded searches, 0% vs prior month. Share -0.8 points.

  4. 4.GuardsPro

    5.7%

    Held 4th. 720 estimated branded searches, -18.2% vs prior month. Share -2 points.

  5. 5.QR-Patrol

    4.7%

    Held 5th. 590 estimated branded searches, 0% vs prior month. Share -0.5 points.

  6. 6.OfficerReports

    3.8%

    Held 6th. 480 estimated branded searches, 0% vs prior month. Share -0.4 points.

Compare popularity between Belfry and its closest rivals

Every comparison with Belfry

5 comparisons

How has branded search demand for Belfry changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Belfry worldwide fell from 1.3K to 1K.
  • Across the 12 months ending September 2026, Belfry’s share of searches among security guard software worldwide decreased from 9.5% to 7.9%.
  • Across the 12 months ending September 2026, Belfry’s share of searches among security guard software worldwide peaked at 10.9% in December 2025 and was lowest at 7.9% in July 2026.

How did search popularity change for security guard software worldwide in September 2026?

6 changes

  1. In September 2026, Trackforce gained share of searches among security guard software worldwide, from 60.2% to 62.7%.

  2. In September 2026, Celayix gained share of searches among security guard software worldwide, from 14% to 15.1%.

  3. In September 2026, GuardsPro lost share of searches among security guard software worldwide, from 7.7% to 5.7%.

  4. In September 2026, Belfry lost share of searches among security guard software worldwide, from 8.7% to 7.9%.

  5. Estimated monthly branded searches for OfficerReports worldwide fell 52% over 12 measured months, from 1K to 480 in September 2026.

  6. Estimated monthly branded searches for QR-Patrol worldwide fell 33% over 12 measured months, from 880 to 590 in September 2026.

How are Belfry’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Belfry’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • belfry software

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How the Brand Demand Index is measured

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