Brandwave

How popular isApple News in search?

In August 2026, there were an estimated 165K branded searches for Apple News worldwide which is down 17.9% over the last 11 months. Apple News holds 2.1% estimated Share of Search among news apps worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Google News94.4%
  2. Ground News3.1%
  3. Apple News2.1%
  4. SmartNews0.42%
  5. Feedly0.02%
  6. Flipboard<0.01%
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Which news apps compete with Apple News?

Apple News against news apps worldwide, by month

Share of Search by month for Google News, Ground News, Apple News. The figures are in the table below the chart.

View monthly share of search table
MonthGoogle NewsGround NewsApple NewsSmartNewsFeedlyFlipboard
Oct 202593.7%3.8%2.1%0.42%0.01%0.01%
Nov 202594.7%3.1%1.7%0.42%0.01%0.01%
Dec 202595.6%2.6%1.4%0.42%0.01%0.01%
Jan 202693.7%3.8%2.1%0.42%0.02%0.01%
Feb 202694.7%3.1%1.7%0.42%0.01%0.01%
Mar 202693.3%3.8%2.5%0.34%0.02%<0.01%
Apr 202694.7%3.1%1.7%0.42%0.02%0.01%
May 202694.7%3.1%1.7%0.42%0.02%0.01%
Jun 202695.3%2.6%1.7%0.35%0.02%<0.01%
Jul 202694.7%3.1%1.7%0.42%0.02%<0.01%
Aug 202694.4%3.1%2.1%0.42%0.02%<0.01%
Sep 2026——————
  1. Held 1st. 7.5M estimated branded searches, 0% vs prior month. Share -0.4 points.

  2. Held 2nd. 246K estimated branded searches, 0% vs prior month. Share 0 points.

  3. Held 3rd. 165K estimated branded searches, +22.2% vs prior month. Share +0.4 points.

  4. 4.SmartNews

    0.42%

    Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Feedly

    0.02%

    Held 5th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Flipboard

    <0.01%

    Held 6th. 720 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Apple News and its closest rivals

How has branded search demand for Apple News changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Apple News worldwide fell from 201K to 165K.
  • Across the 11 months ending August 2026, Apple News’ estimated Share of Search among news apps worldwide peaked at 2.5% in March 2026 and was lowest at 1.4% in December 2025.

How did search popularity change for news apps worldwide in August 2026?

  1. Estimated monthly branded searches for Feedly worldwide rose 46.2% over 11 measured months, from 1.3K to 1.9K in August 2026.

  2. Estimated monthly branded searches for Ground News worldwide fell 33.2% over 11 measured months, from 368K to 246K in August 2026.

  3. Estimated monthly branded searches for Flipboard worldwide fell 28% over 11 measured months, from 1K to 720 in August 2026.

  4. Estimated monthly branded searches for SmartNews worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026.

  5. Estimated monthly branded searches for Google News worldwide fell 18.2% over 11 measured months, from 9.1M to 7.5M in August 2026.

  6. Estimated monthly branded searches for Apple News worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.

How is Apple News measured?

Brandwave collects information about searches that people make online using Apple News’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • apple news

Do you work for Apple News? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Apple News your brand?

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