Brandwave

How popular isAmbassador in search?

In August 2026, there were an estimated 3.6K branded searches for Ambassador worldwide which held steady over the last 11 months. Ambassador holds 12.6% estimated Share of Search among referral programme platforms worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Yotpo69.3%
  2. Ambassador12.6%
  3. Smile.io7.4%
  4. Talkable5.7%
  5. ReferralCandy4.9%
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Which referral programme platforms compete with Ambassador?

Ambassador against referral programme platforms worldwide, by month

Share of Search by month for Yotpo, Ambassador, Smile.io, Talkable, ReferralCandy. The figures are in the table below the chart.

View monthly share of search table
MonthYotpoAmbassadorSmile.ioTalkableReferralCandy
Oct 202572.7%8.8%5.2%5.9%7.4%
Nov 202571.8%8.6%6.4%5.7%7.4%
Dec 202572%8.9%5.7%5.9%7.6%
Jan 202670.2%10.6%6.2%5.7%7.3%
Feb 202671.7%8.7%6.3%5.7%7.5%
Mar 202669.3%10.3%7.7%5.5%7.2%
Apr 202676%9%5.2%4.8%5%
May 202672.5%8.9%6.5%5.9%6.2%
Jun 202672.5%10.9%5.7%5.8%5.1%
Jul 202673.3%10.9%5.7%4.9%5.1%
Aug 202669.3%12.6%7.4%5.7%4.9%
Sep 2026—————
  1. 1.Yotpo

    69.3%

    Held 1st. 19.8K estimated branded searches, -18.1% vs prior month. Share -3.9 points.

  2. 2.Ambassador

    12.6%

    Held 2nd. 3.6K estimated branded searches, 0% vs prior month. Share +1.7 points.

  3. 3.Smile.io

    7.4%

    Held 3rd. 2.1K estimated branded searches, +12.2% vs prior month. Share +1.7 points.

  4. 4.Talkable

    5.7%

    Moved from 5th to 4th. 1.6K estimated branded searches, 0% vs prior month. Share +0.8 points.

  5. Moved from 4th to 5th. 1.4K estimated branded searches, -17.2% vs prior month. Share -0.2 points.

Compare search popularity between Ambassador and its closest rivals

How has branded search demand for Ambassador changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Ambassador worldwide held steady at 3.6K.
  • Across the 11 months ending August 2026, Ambassador’s estimated Share of Search among referral programme platforms worldwide increased from 8.8% to 12.6%.
  • Across the 11 months ending August 2026, Ambassador’s estimated Share of Search among referral programme platforms worldwide peaked at 12.6% in August 2026 and was lowest at 8.6% in November 2025.

How did search popularity change for referral programme platforms worldwide in August 2026?

  1. In August 2026, Talkable overtook ReferralCandy to rank 4th among referral programme platforms worldwide, at 5.7%.

  2. In August 2026, Ambassador gained estimated Share of Search among referral programme platforms worldwide, from 10.9% to 12.6%.

  3. In August 2026, Smile.io gained estimated Share of Search among referral programme platforms worldwide, from 5.7% to 7.4%.

  4. In August 2026, Yotpo lost estimated Share of Search among referral programme platforms worldwide, from 73.3% to 69.3%.

  5. Estimated monthly branded searches for ReferralCandy worldwide fell 53.3% over 11 measured months, from 3K to 1.4K in August 2026.

How is Ambassador measured?

Brandwave collects information about searches that people make online using Ambassador’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • ambassador referral

Do you work for Ambassador? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Ambassador your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.