Brandwave

Ksubi vs Nobody Denim:Which is more popular?

In September 2026, Ksubi had more branded searches than Nobody Denim among denim brands in Australia. Ksubi had about 12,100 branded searches, while Nobody Denim had 3,600. Ksubi made up 10.2% of all denim brand searches we track, and Nobody Denim accounted for 3%. When we asked ChatGPT and Google AI Overviews about denim brands, Nobody Denim appeared in two of the five answers and Ksubi in one.

Among denim brands in Australia in September 2026

Who do people search for more?

Ksubi, about 3 searches for every 1 for Nobody Denim

Ksubi 12.1K searchesNobody Denim 3.6K searches

Who does AI mention more?

Nobody Denim, mentioned in 2 of 5 answers, Ksubi in 1

Nobody Denim in 2 of 5Ksubi in 1 of 5

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Top denim brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Nobody Denim was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Ksubi was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Levi's1st
  2. Wrangler2nd
  3. Neuw3rd
  4. Nobody Denim4th
  5. Abrand5th
  6. Rolla's6th
  7. Ksubi7th
  8. Nudie Jeans8th
  9. Outland Denim9th
  10. Jeanswest–
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Levi's3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rolla's2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wrangler2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Nobody Denim2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Neuw2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Nudie Jeans1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ksubi1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Abrand1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Outland Denim1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Jeanswest0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+2 more

See every answer about denim brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.

Is Ksubi or Nobody Denim more popular in search?

This chart shows how often people search Google for Ksubi and Nobody Denim by name. Each line represents a brand's share of searches for all 12 denim brands we track, month by month, from searches in Australia.

Ksubi and Nobody Denim among denim brands in Australia, by month

Share of searches by month for Ksubi, Nobody Denim. The figures are in the table below the chart.

View monthly share of searches table
MonthLevi'sJeanswestNudie JeansKsubiAbrandRolla'sWranglerNobody DenimLeeNeuwOutland DenimDr Denim
Oct 202533.1%18.2%12.1%9.9%5.4%5.4%5.4%2.4%2.9%2.4%1.6%1.3%
Nov 202538.6%14.2%11.6%9.5%6.3%4.2%5.2%2.3%3.4%2.3%1.2%1.2%
Dec 202537.9%13.9%13.9%11.3%5.1%4.1%5.1%1.8%2.8%2.2%1%1%
Jan 202634.6%19%12.6%10.3%5.6%4.6%4.6%2.1%2.5%2.1%1.1%0.85%
Feb 202633.3%14.9%12.2%10%6.6%5.4%6.6%2.9%2.9%2.4%1.6%1%
Mar 202636.9%13.5%11%9%7.4%6%6%2.7%2.7%2.2%1.4%1.2%
Apr 202633.4%15%12.2%10%6.7%6.7%5.5%3%3%2.4%1.1%1.3%
May 202635.4%13%13%8.7%7.1%7.1%5.8%2.6%3.2%2.1%1.1%1.1%
Jun 202632.3%14.5%14.5%7.9%7.9%6.5%6.5%2.9%2.9%1.9%1%1.2%
Jul 202634.3%12.5%15.4%8.4%6.9%6.9%5.6%3%3%2%1.1%0.9%
Aug 202635.1%12.8%12.8%8.6%7%7%7%2.6%2.6%2.1%1.3%1.1%
Sep 202634.2%12.5%12.5%10.2%8.4%6.8%5.6%3%2.4%2.4%1.1%0.84%

How has the Ksubi and Nobody Denim comparison changed over the last 12 months?

3 findings
  • Ksubi was ahead of Nobody Denim in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Ksubi’s share of searches among denim brands in Australia moved from 9.9% to 10.2%, and its estimated monthly branded searches held steady at 12.1K.
  • Across the 12 months ending September 2026, Nobody Denim’s share of searches among denim brands in Australia moved from 2.4% to 3%, and its estimated monthly branded searches moved from 2.9K to 3.6K.

How did search popularity change for Australia denim brands in September 2026?

2 changes
  1. In September 2026, Ksubi gained share of searches among denim brands in Australia, from 8.6% to 10.2%.

  2. In September 2026, Nobody Denim rose from 9th to 8th among denim brands in Australia.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Ksubi’s and Nobody Denim’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ksubi

1 branded search term

  • ksubi

Nobody Denim

1 branded search term

  • nobody denim

How the Brand Demand Index is measured

Other head-to-heads among denim brands

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