Haymes Paint vs Wattyl:Which is more popular?
In September 2026, Haymes Paint had more branded searches than Wattyl among paint brands in Australia. Haymes Paint had about 11,800 branded searches, while Wattyl had 5,400. Haymes Paint made up 20.5% of all paint brand searches we track, and Wattyl accounted for 9.4%. When we asked ChatGPT and Google AI Overviews about paint brands, Haymes Paint appeared in four of the five answers and Wattyl in three. Haymes Paint was mentioned before Wattyl in three out of four answers.
Who do people search for more?
Haymes Paint, about 2 searches for every 1 for Wattyl
Who does AI mention more?
Haymes Paint, mentioned in 4 of 5 answers, Wattyl in 3
Who does AI recommend more?
Haymes Paint, named ahead of Wattyl in 3 of 4 answers
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Top paint brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Haymes Paint was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Wattyl was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Haymes Paint was listed before Wattyl in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Dulux1st
Taubmans2nd
Haymes Paint3rd
Wattyl4th
British Paints5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Dulux5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Haymes Paint4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Taubmans4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Wattyl3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
British Paints1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about paint brands
5 answers
Asked ChatGPT
“What's the best paint brand in Australia?”
Asked ChatGPT
“Which Australian paint brand is best for exterior walls?”
Asked ChatGPT
“What are the most popular paint brands in Australia?”
Searched Google, AI Overview
“paint”
Searched Google, AI Overview
“exterior paint”
Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.
Is Haymes Paint or Wattyl more popular in search?
This chart shows how often people search Google for Haymes Paint and Wattyl by name. Each line represents a brand's share of searches for all five paint brands we track, month by month, from searches in Australia.
Share of searches by month for Haymes Paint, Wattyl. The figures are in the table below the chart.
View monthly share of searches table
| Month | Dulux | Haymes Paint | Taubmans | Wattyl | British Paints |
|---|---|---|---|---|---|
| Oct 2025 | 54.1% | 23% | 8.8% | 10.8% | 3.2% |
| Nov 2025 | 56.6% | 20.3% | 9.2% | 11.3% | 2.7% |
| Dec 2025 | 52.5% | 23% | 8.6% | 12.9% | 3% |
| Jan 2026 | 57.5% | 20.6% | 7.7% | 11.5% | 2.7% |
| Feb 2026 | 54.7% | 20.3% | 8.9% | 13.4% | 2.6% |
| Mar 2026 | 56.6% | 20.3% | 9.2% | 11.3% | 2.7% |
| Apr 2026 | 53.8% | 23.6% | 8.8% | 10.7% | 3.1% |
| May 2026 | 55.2% | 24.2% | 9% | 9% | 2.7% |
| Jun 2026 | 57.3% | 21.3% | 9.3% | 9.3% | 2.8% |
| Jul 2026 | 58.8% | 21% | 7.8% | 9.6% | 2.8% |
| Aug 2026 | 57% | 21.2% | 9.3% | 9.3% | 3.3% |
| Sep 2026 | 57.5% | 20.5% | 9.4% | 9.4% | 3.3% |
How has the Haymes Paint and Wattyl comparison changed over the last 12 months?
3 findings
- Haymes Paint was ahead of Wattyl in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Haymes Paint’s share of searches among paint brands in Australia moved from 23% to 20.5%, and its estimated monthly branded searches moved from 17.2K to 11.8K.
- Across the 12 months ending September 2026, Wattyl’s share of searches among paint brands in Australia moved from 10.8% to 9.4%, and its estimated monthly branded searches moved from 8.1K to 5.4K.
How did search popularity change for Australia paint brands in September 2026?
2 changes

In September 2026, Haymes Paint lost share of searches among paint brands in Australia, from 21.2% to 20.5%.

Estimated monthly branded searches for Wattyl in Australia fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Haymes Paint’s and Wattyl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Haymes Paint
2 branded search terms
- haymes
- haymes paint
Wattyl
1 branded search term
- wattyl
Other head-to-heads among paint brands

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