Frank Body vs Naked Sundays:Which is more popular?
In September 2026, Naked Sundays had more branded searches than Frank Body among skincare brands in Australia. Naked Sundays had about 6,600 branded searches, while Frank Body had 5,400. Naked Sundays made up 4.2% of all skincare brand searches we track, and Frank Body accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about skincare brands, neither Frank Body nor Naked Sundays appeared in any of the five answers.
Who do people search for more?
Naked Sundays, about 22% more searches than Frank Body
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
Follow Frank Body vs Naked Sundays and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top skincare brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Frank Body nor Naked Sundays showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Go-To1st
Aesop2nd
Alpha-H3rd
Ultra Violette4th
QV Skincare5th
Jurlique6th
Sukin7th
Bondi Sands–- Naked Sundays–
Frank Body–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Go-To4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Alpha-H4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Aesop3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- QV Skincare3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Jurlique2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Ultra Violette2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Sukin1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Bondi Sands0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Naked Sundays0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Frank Body0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about skincare brands
5 answers
Asked ChatGPT
“Which Australian skincare brand should I try?”
Asked ChatGPT
“What are the best Australian skincare brands?”
Asked ChatGPT
“What's the best Australian skincare brand for sensitive skin?”
Searched Google, AI Overview
“skincare”
Searched Google, AI Overview
“skincare australia”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in Australia on October 22, 2026.
Is Frank Body or Naked Sundays more popular in search?
This chart shows how often people search Google for Frank Body and Naked Sundays by name. Each line represents a brand's share of searches for all ten skincare brands we track, month by month, from searches in Australia.
Share of searches by month for Naked Sundays, Frank Body. The figures are in the table below the chart.
View monthly share of searches table
| Month | Aesop | Bondi Sands | Go-To | Jurlique | Sukin | Ultra Violette | Naked Sundays | QV Skincare | Frank Body | Alpha-H |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 47.2% | 11.6% | 7.7% | 7.7% | 4.2% | 6.3% | 5.2% | 3.1% | 4.2% | 2.8% |
| Nov 2025 | 55% | 7.4% | 9% | 9% | 3.3% | 2.2% | 6% | 1.7% | 4% | 2.2% |
| Dec 2025 | 55.9% | 7.5% | 9.2% | 9.2% | 3.4% | 1.8% | 5% | 2.1% | 4.1% | 1.8% |
| Jan 2026 | 48.8% | 9.8% | 9.8% | 8% | 5.3% | 2.9% | 4.3% | 3.3% | 4.3% | 3.6% |
| Feb 2026 | 53.4% | 8.7% | 8.7% | 8.7% | 4.8% | 2.1% | 3.9% | 3.1% | 3.9% | 2.6% |
| Mar 2026 | 50.5% | 8.3% | 10.1% | 8.3% | 5.5% | 2.5% | 3.7% | 3% | 4.5% | 3.7% |
| Apr 2026 | 51.2% | 8.4% | 10.2% | 8.4% | 5.6% | 2% | 3.7% | 3.7% | 3.7% | 3% |
| May 2026 | 51.5% | 8.4% | 10.3% | 8.4% | 4.6% | 2.5% | 3.1% | 3.6% | 4.6% | 3.1% |
| Jun 2026 | 48.5% | 7.9% | 11.9% | 7.9% | 5.3% | 1.9% | 5.3% | 3.4% | 4.3% | 3.5% |
| Jul 2026 | 51% | 10.2% | 10.2% | 6.8% | 5.6% | 2% | 3% | 4.2% | 4.5% | 2.5% |
| Aug 2026 | 53.4% | 8.7% | 8.7% | 7.1% | 5.8% | 2.1% | 3.9% | 3.6% | 3.9% | 2.6% |
| Sep 2026 | 47.2% | 11.5% | 9.4% | 7.7% | 5.2% | 5.2% | 4.2% | 3.8% | 3.4% | 2.3% |
How has the Frank Body and Naked Sundays comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 12 months ending September 2026: Frank Body took it in March 2026, Naked Sundays took it in June 2026, Frank Body took it in July 2026, Naked Sundays took it in September 2026.
- Across the 12 months ending September 2026, Frank Body’s share of searches among skincare brands in Australia moved from 4.2% to 3.4%, and its estimated monthly branded searches moved from 8.1K to 5.4K.
- Across the 12 months ending September 2026, Naked Sundays’ share of searches among skincare brands in Australia moved from 5.2% to 4.2%, and its estimated monthly branded searches moved from 9.9K to 6.6K.
How did search popularity change for Australia skincare brands in September 2026?
3 changes
In September 2026, Ultra Violette overtook Frank Body and 3 others to rank 6th among skincare brands in Australia, with 5.2% of the searches.
Estimated monthly branded searches for Frank Body in Australia fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.
Estimated monthly branded searches for Naked Sundays in Australia fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Frank Body’s and Naked Sundays’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Frank Body
1 branded search term
- frank body
Naked Sundays
1 branded search term
- naked sundays
Other head-to-heads among skincare brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.