Campos Coffee vs Muffin Break:Which is more popular?
In September 2026, Muffin Break had more branded searches than Campos Coffee among coffee chains in Australia. Muffin Break had about 18,100 branded searches, while Campos Coffee had 14,800. Muffin Break made up 6% of all coffee chain searches we track, and Campos Coffee accounted for 4.9%. When we asked ChatGPT and Google AI Overviews about coffee chains, Campos Coffee appeared in two of the four answers and Muffin Break in one. Campos Coffee was mentioned before Muffin Break in two out of three answers.
Who do people search for more?
Muffin Break, about 22% more searches than Campos Coffee
Who does AI mention more?
Campos Coffee, mentioned in 2 of 4 answers, Muffin Break in 1
Who does AI recommend more?
Campos Coffee, named ahead of Muffin Break in 2 of 3 answers
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Top coffee chains in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Campos Coffee was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Muffin Break was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Campos Coffee was listed before Muffin Break in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
The Coffee Club2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Campos Coffee2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Dôme Café2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Merlo Coffee2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Zarraffa's Coffee1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Muffin Break1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Gloria Jean's1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Starbucks0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about coffee chains
4 answers
Asked ChatGPT
“Which coffee chain has the best coffee in Australia?”
Asked ChatGPT
“What are the best coffee chains in Australia?”
Asked ChatGPT
“Which café chain in Australia is best for a quick coffee and snack?”
Searched Google, AI Overview
“coffee shops”
Searched Google, AI Overview
“coffee near me”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in Australia on October 22, 2026.
Is Campos Coffee or Muffin Break more popular in search?
This chart shows how often people search Google for Campos Coffee and Muffin Break by name. Each line represents a brand's share of searches for all eight coffee chains we track, month by month, from searches in Australia.
Share of searches by month for Muffin Break, Campos Coffee. The figures are in the table below the chart.
View monthly share of searches table
| Month | Starbucks | Zarraffa's Coffee | The Coffee Club | Muffin Break | Campos Coffee | Dôme Café | Merlo Coffee | Gloria Jean's |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 60.9% | 12.2% | 8.2% | 4.5% | 5.5% | 6.7% | 1.6% | 0.4% |
| Nov 2025 | 66.1% | 10.9% | 7.3% | 4% | 4.9% | 4.9% | 1.8% | 0.29% |
| Dec 2025 | 63.2% | 15.5% | 7% | 3.8% | 3.8% | 4.7% | 1.7% | 0.34% |
| Jan 2026 | 60.3% | 14.8% | 8.1% | 4.4% | 4.4% | 5.4% | 2% | 0.39% |
| Feb 2026 | 62.8% | 12.6% | 8.5% | 3.8% | 4.6% | 5.7% | 1.7% | 0.33% |
| Mar 2026 | 62.1% | 12.5% | 8.4% | 4.6% | 4.6% | 5.6% | 2% | 0.33% |
| Apr 2026 | 56% | 16.8% | 11.3% | 4.1% | 4.1% | 5% | 2.3% | 0.36% |
| May 2026 | 58.4% | 14.4% | 9.6% | 5.3% | 5.3% | 4.3% | 2.4% | 0.38% |
| Jun 2026 | 54.2% | 16.3% | 10.9% | 4.9% | 5.9% | 4.9% | 2.7% | 0.33% |
| Jul 2026 | 54.2% | 16.2% | 10.9% | 5.9% | 4.9% | 4.9% | 2.7% | 0.43% |
| Aug 2026 | 51.2% | 18.8% | 10.3% | 5.6% | 5.6% | 5.6% | 2.5% | 0.4% |
| Sep 2026 | 54.4% | 16.3% | 10.9% | 6% | 4.9% | 4.9% | 2.2% | 0.43% |
How has the Campos Coffee and Muffin Break comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Muffin Break took it in July 2026.
- Across the 12 months ending September 2026, Campos Coffee’s share of searches among coffee chains in Australia moved from 5.5% to 4.9%, and its estimated monthly branded searches moved from 22.2K to 14.8K.
- Across the 12 months ending September 2026, Muffin Break’s share of searches among coffee chains in Australia moved from 4.5% to 6%, and its estimated monthly branded searches held steady at 18.1K.
How did search popularity change for Australia coffee chains in September 2026?
2 changes
In September 2026, Campos Coffee lost share of searches among coffee chains in Australia, from 5.6% to 4.9%.
In September 2026, Muffin Break rose from 6th to 4th among coffee chains in Australia.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Campos Coffee’s and Muffin Break’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Campos Coffee
1 branded search term
- campos coffee
Muffin Break
1 branded search term
- muffin break
Other head-to-heads among coffee chains
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