Brandwave

Brevity vs CareMaster:Which is more popular?

In September 2026, CareMaster had more branded searches than Brevity among disability support software in Australia. CareMaster had about 720 branded searches, while Brevity had 160. CareMaster made up 3.6% of all disability support software searches we track, and Brevity accounted for 0.79%. When we asked ChatGPT and Google AI Overviews about disability support software, Brevity appeared in all four answers and CareMaster in none.

Among disability support software in Australia in September 2026

Who do people search for more?

CareMaster, about 5 searches for every 1 for Brevity

CareMaster 720 searchesBrevity 160 searches

Who does AI mention more?

Brevity, mentioned in every answer we collected

Brevity in 4 of 4CareMaster in 0 of 4

Who does AI recommend more?

Brevity, the only one of the two named

Brevity first in 4CareMaster never named

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Top disability support software in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Brevity appeared in all four answers. CareMaster did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ShiftCare1st
  2. Brevity2nd
  3. Lumary3rd
  4. SupportAbility4th
  5. CareMaster–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ShiftCare4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Brevity4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Lumary3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • SupportAbility2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • CareMaster0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about disability support software

4 answers

  • Asked ChatGPT

    “Which disability support software should I use in Australia?”

    1. 1ShiftCare
    2. 2Lumary
    3. 3Brevity

  • Asked ChatGPT

    “What are the best disability support software tools in Australia?”

    1. 1ShiftCare
    2. 2Brevity
    3. 3SupportAbility
    4. 4Lumary

  • Asked ChatGPT

    “What's the best disability support software in Australia for a disability provider?”

    1. 1ShiftCare
    2. 2Brevity
    3. 3SupportAbility
    4. 4Lumary

  • Searched Google, AI Overview

    “ndis provider software”

    1. 1ShiftCare
    2. 2Brevity

  • Searched Google, AI Overview

    “support coordination software”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 19, 2026.

Is Brevity or CareMaster more popular in search?

This chart shows how often people search Google for Brevity and CareMaster by name. Each line represents a brand's share of searches for all five disability support software we track, month by month, from searches in Australia.

Brevity and CareMaster among disability support software in Australia, by month

Share of searches by month for CareMaster, Brevity. The figures are in the table below the chart.

View monthly share of searches table
MonthShiftCareLumaryCareMasterSupportAbilityBrevity
Oct 202590%3.6%3.6%2.4%0.49%
Nov 202587.4%4.8%4.2%2.8%0.68%
Dec 202590.4%3.6%3.6%1.9%0.5%
Jan 202688.6%4.3%4.3%2.3%0.49%
Feb 202687.6%4.8%4.3%2.9%0.48%
Mar 202688.9%4%3.5%2.9%0.72%
Apr 202689.2%4.3%3.5%2.4%0.59%
May 202689.9%4.1%2.9%2.4%0.73%
Jun 202688.4%4.3%3.5%2.9%0.88%
Jul 202688.2%4.9%3.5%2.9%0.58%
Aug 202688.5%4.3%3.5%2.9%0.78%
Sep 202689.4%4.3%3.6%1.9%0.79%

How has the Brevity and CareMaster comparison changed over the last 12 months?

3 findings

How did search popularity change for Australia disability support software in September 2026?

2 changes

  1. Estimated monthly branded searches for Brevity in Australia rose 33.3% over 12 measured months, from 120 to 160 in September 2026.

  2. Estimated monthly branded searches for CareMaster in Australia fell 18.2% over 12 measured months, from 880 to 720 in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Brevity’s and CareMaster’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Brevity

2 branded search terms

  • brevity care
  • brevity software

CareMaster

1 branded search term

  • caremaster

How the Brand Demand Index is measured

Other head-to-heads among disability support software

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