Brandwave

Bali Body vs Bondi Sands:Which is more popular?

In September 2026, Bali Body had more branded searches than Bondi Sands among self-tan brands in Australia. Bali Body had about 12,100 branded searches, while Bondi Sands had 10,600. Bali Body made up 21% of all self-tan brand searches we track, and Bondi Sands accounted for 18.4%. When we asked ChatGPT and Google AI Overviews about self-tan brands, Bondi Sands appeared in all five answers and Bali Body in three. Bondi Sands was mentioned before Bali Body in three out of five answers.

Among self-tan brands in Australia in September 2026

Who do people search for more?

Bali Body, about 14% more searches than Bondi Sands

Bali Body 12.1K searchesBondi Sands 10.6K searches

Who does AI mention more?

Bondi Sands, mentioned in every answer we collected

Bondi Sands in 5 of 5Bali Body in 3 of 5

Who does AI recommend more?

Bondi Sands, named ahead of Bali Body in 3 of 5 answers

Bondi Sands first in 3Bali Body first in 2

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Top self-tan brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bondi Sands appeared in all five answers. Bali Body was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Bondi Sands was listed before Bali Body in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bondi Sands1st
  2. Loving Tan2nd
  3. Bali Body3rd
  4. Eco Tan4th
  5. Le Tan5th
  6. St.Tropez–
  7. b.tan–
  8. Tan-Luxe–
  9. Isle of Paradise–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bondi Sands5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Loving Tan4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bali Body3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Eco Tan2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Le Tan1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • St.Tropez0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • b.tan0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tan-Luxe0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Isle of Paradise0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about self-tan brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.

Is Bali Body or Bondi Sands more popular in search?

This chart shows how often people search Google for Bali Body and Bondi Sands by name. Each line represents a brand's share of searches for all nine self-tan brands we track, month by month, from searches in Australia.

Bali Body and Bondi Sands among self-tan brands in Australia, by month

Share of searches by month for Bali Body, Bondi Sands. The figures are in the table below the chart.

View monthly share of searches table
MonthLoving TanBali BodyBondi SandsEco TanSt.Tropezb.tanLe TanTan-LuxeIsle of Paradise
Oct 202526.9%22%18.8%14.7%9.1%5.3%1.3%1.3%0.71%
Nov 202531.1%20.8%14.8%20.8%5.8%4.1%1%1%0.55%
Dec 202528.7%19.2%17.1%19.2%7.9%4.7%1.4%1.1%0.62%
Jan 202631.5%21.1%15.6%17.2%7.3%4.2%1.2%1.5%0.55%
Feb 202638.1%20.8%15.4%13.9%5.9%3.3%1%1%0.54%
Mar 202638.1%20.8%15.7%13.9%5.7%3.3%1%1%0.44%
Apr 202637%20.3%18.3%13.5%5.6%3.3%0.98%0.8%0.35%
May 202642.4%15.5%17.1%12.6%7.7%2.3%1.1%0.91%0.33%
Jun 202642.4%15.5%17.8%12.6%6.5%2.3%1.1%1.4%0.33%
Jul 202641.1%18.4%17.2%12.2%6.3%2.3%1.1%1.1%0.32%
Aug 202640.2%17.9%16.3%14.7%6.1%2.4%1.3%0.87%0.31%
Sep 202638.5%21%18.4%9.4%7.3%2.8%1.5%0.83%0.36%

Bondi Sands sells other things too, so only its searches that name this product count here, like “bondi sands tan”.

How has the Bali Body and Bondi Sands comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Bondi Sands took it in May 2026, Bali Body took it in July 2026.
  • Across the 12 months ending September 2026, Bali Body’s share of searches among self-tan brands in Australia moved from 22% to 21%, and its estimated monthly branded searches held steady at 12.1K.
  • Across the 12 months ending September 2026, Bondi Sands’ share of searches among self-tan brands in Australia moved from 18.8% to 18.4%, and its estimated monthly branded searches moved from 10.4K to 10.6K.

How did search popularity change for Australia self-tan brands in September 2026?

2 changes
  1. In September 2026, Bali Body gained share of searches among self-tan brands in Australia, from 17.9% to 21%.

  2. In September 2026, Bondi Sands gained share of searches among self-tan brands in Australia, from 16.3% to 18.4%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Bali Body’s and Bondi Sands’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bali Body

1 branded search term

  • bali body

Bondi Sands

2 branded search terms

  • bondi sands self tan
  • bondi sands tan

How the Brand Demand Index is measured

Other head-to-heads among self-tan brands

Creator with pink hair and a pink jacket

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