Aperol vs Frangelico:Which is more popular?
In September 2026, Aperol had more branded searches than Frangelico among liqueur brands in Australia. Aperol had about 18,100 branded searches, while Frangelico had 8,100. Aperol made up 14.2% of all liqueur brand searches we track, and Frangelico accounted for 6.4%. When we asked ChatGPT and Google AI Overviews about liqueur brands, neither Aperol nor Frangelico appeared in any of the four answers.
Who do people search for more?
Aperol, about 2 searches for every 1 for Frangelico
Who does AI mention more?
Both were mentioned in 0 of 4 answers.
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Top liqueur brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, neither Aperol nor Frangelico showed up in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Cointreau1st
Baileys2nd
Kahlúa3rd
Disaronno4th
Chambord5th
Grand Marnier6th
St-Germain7th
Licor 438th- Aperol–
- +1 more
Frangelico–- +3 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Cointreau3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Baileys2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Kahlúa2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Disaronno2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- St-Germain2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Chambord2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Licor 431 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Grand Marnier1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Aperol0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Frangelico0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about liqueur brands
4 answers
Asked ChatGPT
“Which liqueur should I buy for cocktails?”
Asked ChatGPT
“What are the best liqueur brands?”
Asked ChatGPT
“What's a good liqueur to have after dinner?”
Searched Google, AI Overview
“liqueur”
Searched Google, AI Overview
“coffee liqueur”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.
Is Aperol or Frangelico more popular in search?
This chart shows how often people search Google for Aperol and Frangelico by name. Each line represents a brand's share of searches for all 14 liqueur brands we track, month by month, from searches in Australia.
Share of searches by month for Aperol, Frangelico. The figures are in the table below the chart.
View monthly share of searches table
| Month | Baileys | Aperol | Jägermeister | Cointreau | Kahlúa | Disaronno | Frangelico | Licor 43 | Tia Maria | Grand Marnier | St-Germain | Chambord | Midori | Galliano |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 18.3% | 14.9% | 14.9% | 12.2% | 10% | 6.7% | 6.7% | 4.5% | 3.6% | 3.6% | 2.4% | 1.1% | 0.73% | 0.26% |
| Nov 2025 | 24.1% | 13.2% | 13.2% | 13.2% | 8.8% | 5.9% | 7.2% | 3.9% | 3.2% | 3.2% | 2.1% | 1.2% | 0.64% | 0.23% |
| Dec 2025 | 27.9% | 12.5% | 8.4% | 12.5% | 10.2% | 5.6% | 6.8% | 4.6% | 3.7% | 3.7% | 2.5% | 0.9% | 0.6% | 0.18% |
| Jan 2026 | 17.2% | 17.2% | 11.5% | 14% | 9.4% | 6.3% | 7.7% | 5.1% | 3.4% | 3.4% | 2.8% | 1% | 0.68% | 0.2% |
| Feb 2026 | 18.7% | 12.5% | 15.3% | 12.5% | 10.2% | 6.8% | 8.4% | 4.5% | 3.7% | 3% | 2.5% | 1% | 0.74% | 0.22% |
| Mar 2026 | 22.1% | 12.1% | 14.7% | 12.1% | 9.9% | 6.6% | 8.1% | 4.4% | 3.6% | 2.9% | 1.9% | 0.88% | 0.72% | 0.21% |
| Apr 2026 | 21.2% | 11.6% | 14.1% | 11.6% | 9.5% | 7.7% | 7.7% | 5.2% | 3.4% | 3.4% | 2.3% | 1.2% | 0.84% | 0.25% |
| May 2026 | 20.3% | 11% | 16.5% | 11% | 11% | 6% | 7.4% | 4.9% | 4% | 3.3% | 2.2% | 1.2% | 0.8% | 0.24% |
| Jun 2026 | 17.4% | 11.6% | 17.4% | 11.6% | 11.6% | 6.3% | 7.8% | 5.2% | 3.5% | 3.5% | 1.8% | 1.2% | 0.85% | 0.2% |
| Jul 2026 | 19.6% | 10.7% | 16% | 13.1% | 10.7% | 7.2% | 7.2% | 4.8% | 3.2% | 3.2% | 2.1% | 1.4% | 0.78% | 0.19% |
| Aug 2026 | 18.6% | 12.4% | 15.2% | 12.4% | 10.1% | 6.8% | 8.3% | 4.5% | 3.7% | 3% | 2.4% | 1.6% | 0.74% | 0.22% |
| Sep 2026 | 21.3% | 14.2% | 14.2% | 11.6% | 9.5% | 6.4% | 6.4% | 5.2% | 3.5% | 2.8% | 2.3% | 1.5% | 0.69% | 0.31% |
How has the Aperol and Frangelico comparison changed over the last 12 months?
3 findings
- Aperol was ahead of Frangelico in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Aperol’s share of searches among liqueur brands in Australia moved from 14.9% to 14.2%, and its estimated monthly branded searches held steady at 18.1K.
- Across the 12 months ending September 2026, Frangelico’s share of searches among liqueur brands in Australia moved from 6.7% to 6.4%, and its estimated monthly branded searches held steady at 8.1K.
How did search popularity change for Australia liqueur brands in September 2026?
2 changes
In September 2026, Aperol overtook Jägermeister to rank 2nd among liqueur brands in Australia, with 14.2% of the searches.
In September 2026, Frangelico lost share of searches among liqueur brands in Australia, from 8.3% to 6.4%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Aperol’s and Frangelico’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Aperol
1 branded search term
- aperol
Frangelico
1 branded search term
- frangelico
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