Tutoring providers in Australia:Which are most popular?

Name: Tutoring providers in Australia: Which are searched most?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Kumon was the most searched tutoring provider in Australia, accounting for 37.7% of all searches among the six providers we track. When we checked with ChatGPT and Google AI Overviews, Cluey Learning showed up in every answer. Tutero was recommended most often, coming first in two out of three responses.

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Top tutoring providers in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions, Cluey Learning appeared every time. Tutero was recommended most often, coming first in two out of three answers. Cluey Learning was second, and Kumon was third.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Answers that named it
Cluey Learning	Named in 3 of 3 ChatGPT answers	3 of 3
Tutero	Named in 2 of 3 ChatGPT answers	2 of 3
KIS Academics	Named in 2 of 3 ChatGPT answers	2 of 3
Kumon	Named in 1 of 3 ChatGPT answers	1 of 3
Matrix Education	Named in 1 of 3 ChatGPT answers	1 of 3
Success Tutoring	Named in 1 of 3 ChatGPT answers	1 of 3

Cluey Learning3 of 3Named in 3 of 3 ChatGPT answers
Tutero2 of 3Named in 2 of 3 ChatGPT answers
KIS Academics2 of 3Named in 2 of 3 ChatGPT answers
Kumon1 of 3Named in 1 of 3 ChatGPT answers
Matrix Education1 of 3Named in 1 of 3 ChatGPT answers
Success Tutoring1 of 3Named in 1 of 3 ChatGPT answers

See every answer about tutoring providers

3 answers

Asked ChatGPT
“What's the best tutoring provider in Australia?”
Asked ChatGPT
“Which online tutoring service in Australia is best for high school students?”
Asked ChatGPT
“What are the most popular tutoring centres in Australia?”
Searched Google, AI Overview
“tutoring”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“tutors”
Google showed no AI Overview for this search.

Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.

Which tutoring providers do people search for most?

This chart shows how often people search Google for each tutoring provider by name. Each line represents a brand's share of searches for all six tutoring providers we track, month by month, from searches in Australia.

Share of searches among tutoring providers in Australia, by month

Month	Kumon	Matrix Education	Cluey Learning	Tutero	Success Tutoring	KIS Academics
Oct 2025	38.7%	25.9%	20.9%	6.2%	6.2%	2.1%
Nov 2025	43.3%	23.7%	19.1%	5.7%	5.7%	2.4%
Dec 2025	41.3%	27.7%	15.4%	6.7%	5.3%	3.6%
Jan 2026	38.2%	31.2%	14.3%	6.1%	6.1%	4%
Feb 2026	38.5%	25.7%	19.1%	7.6%	6.3%	2.8%
Mar 2026	41.8%	22.8%	20.7%	6.8%	5.5%	2.4%
Apr 2026	39.3%	26.3%	19.5%	7.8%	5.2%	1.9%
May 2026	39.4%	21.5%	21.3%	9.6%	6.3%	1.9%
Jun 2026	45.7%	20.4%	18.5%	9%	4.9%	1.5%
Jul 2026	42.4%	23.2%	18.7%	8.4%	5.6%	1.7%
Aug 2026	40.8%	22.3%	19.9%	9.9%	5.4%	1.6%
Sep 2026	37.7%	25.2%	20.4%	9.2%	6.1%	1.5%

Rank	Brand	Share of searches	Estimated monthly branded searches	vs prior month	Share change
1, held 1st	Kumon	37.7%	14.8K	-18.2%	-3.2 points
2, held 2nd	Matrix Education	25.2%	9.9K	0%	+2.9 points
3, held 3rd	Cluey Learning	20.4%	8K	-9.1%	+0.5 points
4, held 4th	Tutero	9.2%	3.6K	-18.2%	-0.8 points
5, held 5th	Success Tutoring	6.1%	2.4K	0%	+0.7 points
6, held 6th	KIS Academics	1.5%	590	-18.1%	-0.1 points

1.Kumon
37.7%
Held 1st. 14.8K estimated branded searches, -18.2% vs prior month. Share -3.2 points.
2.Matrix Education
25.2%
Held 2nd. 9.9K estimated branded searches, 0% vs prior month. Share +2.9 points.
3.Cluey Learning
20.4%
Held 3rd. 8K estimated branded searches, -9.1% vs prior month. Share +0.5 points.
4.Tutero
9.2%
Held 4th. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.8 points.
5.Success Tutoring
6.1%
Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share +0.7 points.
6.KIS Academics
1.5%
Held 6th. 590 estimated branded searches, -18.1% vs prior month. Share -0.1 points.

Which brand is most popular in search among tutoring providers in Australia?

6 brands

In September 2026, Kumon was the most searched among tutoring providers in Australia, with an estimated 14.8K branded searches, 37.7% of all searches for the six we track. Matrix Education is in 2nd place, 12.5 percentage points behind at 25.2%.

Australia tutoring providers, last 12 months ending September 2026
Brand	Share of searches	Peak	Low	Rank
Kumon	38.7% → 37.7%	45.7%Jun 2026	37.7%Sep 2026	1st
Matrix Education	25.9% → 25.2%	31.2%Jan 2026	20.4%Jun 2026	2nd
Cluey Learning	20.9% → 20.4%	21.3%May 2026	14.3%Jan 2026	3rd
Tutero	6.2% → 9.2%	9.9%Aug 2026	5.7%Nov 2025	5th → 4th
Success Tutoring	6.2% → 6.1%	6.3%May 2026	4.9%Jun 2026	4th → 5th
KIS Academics	2.1% → 1.5%	4%Jan 2026	1.5%Jun 2026	6th

Each finding as a sentence

Across the 12 months ending September 2026, Kumon’s share of searches among tutoring providers in Australia decreased from 38.7% to 37.7%.
Across the 12 months ending September 2026, Matrix Education’s share of searches among tutoring providers in Australia decreased from 25.9% to 25.2%.
Across the 12 months ending September 2026, Cluey Learning’s share of searches among tutoring providers in Australia decreased from 20.9% to 20.4%.
Across the 12 months ending September 2026, Tutero’s share of searches among tutoring providers in Australia increased from 6.2% to 9.2%.
Across the 12 months ending September 2026, KIS Academics’ share of searches among tutoring providers in Australia decreased from 2.1% to 1.5%.
Across the 12 months ending September 2026, Kumon’s share of searches among tutoring providers in Australia peaked at 45.7% in June 2026 and was lowest at 37.7% in September 2026.
Across the 12 months ending September 2026, Matrix Education’s share of searches among tutoring providers in Australia peaked at 31.2% in January 2026 and was lowest at 20.4% in June 2026.
Across the 12 months ending September 2026, Cluey Learning’s share of searches among tutoring providers in Australia peaked at 21.3% in May 2026 and was lowest at 14.3% in January 2026.
Across the 12 months ending September 2026, Tutero’s share of searches among tutoring providers in Australia peaked at 9.9% in August 2026 and was lowest at 5.7% in November 2025.
Across the 12 months ending September 2026, Success Tutoring’s share of searches among tutoring providers in Australia peaked at 6.3% in May 2026 and was lowest at 4.9% in June 2026.
Across the 12 months ending September 2026, KIS Academics’ share of searches among tutoring providers in Australia peaked at 4% in January 2026 and was lowest at 1.5% in June 2026.
Across the 12 months ending September 2026, Tutero rose from 5th to 4th among tutoring providers in Australia.
Across the 12 months ending September 2026, Success Tutoring fell from 4th to 5th among tutoring providers in Australia.

How did search popularity change for Australia tutoring providers in September 2026?

6 changes

In September 2026, Matrix Education gained share of searches among tutoring providers in Australia, from 22.3% to 25.2%.
In September 2026, Success Tutoring gained share of searches among tutoring providers in Australia, from 5.4% to 6.1%.
In September 2026, Cluey Learning gained share of searches among tutoring providers in Australia, from 19.9% to 20.4%.
In September 2026, Kumon lost share of searches among tutoring providers in Australia, from 40.8% to 37.7%.
In September 2026, Tutero lost share of searches among tutoring providers in Australia, from 9.9% to 9.2%.
Estimated monthly branded searches for KIS Academics in Australia fell 41% over 12 measured months, from 1K to 590 in September 2026.

How are branded searches counted for tutoring providers?

7 search terms

Each brand's share of searches among tutoring providers comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.