Trade job management software in Australia:Which are most popular?
In September 2026, ServiceM8 was the most searched trade job management software in Australia, accounting for 40.8% of all searches among the six brands we track. When we checked with ChatGPT and Google AI Overviews, ServiceM8 and Tradify showed up in every answer. Tradify was recommended most often, coming first in four out of five responses.
ServiceM8Share of searches 40.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
TradifyShare of searches 27.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
SimproShare of searches 14.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
AroFloShare of searches 12.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 5th
JobberShare of searches 4.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top trade job management software in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, ServiceM8 and Tradify appeared every time. Tradify was recommended most often, coming first in four out of five answers. ServiceM8 was second, and Fergus was third. Jobber, which ranked fifth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
ServiceM85 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Tradify5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Simpro4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
AroFlo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Fergus4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Jobber0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about trade job management software
5 answers
Asked ChatGPT
“Which job management software should my trade business use in Australia?”
Asked ChatGPT
“What are the best job management apps for tradies in Australia?”
Asked ChatGPT
“What's the best job management software in Australia for a small plumbing business?”
Searched Google, AI Overview
“job management software”
Searched Google, AI Overview
“tradie app”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in Australia on October 22, 2026.
Which trade job management software do people search for most?
This chart shows how often people search Google for each trade job management software by name. Each line represents a brand's share of searches for all six trade job management software we track, month by month, from searches in Australia.
Share of searches by month for ServiceM8, Tradify, Simpro, AroFlo, Jobber. The figures are in the table below the chart.
View monthly share of searches table
| Month | ServiceM8 | Tradify | Simpro | AroFlo | Jobber | Fergus |
|---|---|---|---|---|---|---|
| Oct 2025 | 38.7% | 21.1% | 17.2% | 17.2% | 5% | 0.75% |
| Nov 2025 | 38.6% | 21% | 17.2% | 17.2% | 5% | 0.87% |
| Dec 2025 | 38% | 25.4% | 13.8% | 17% | 5% | 0.82% |
| Jan 2026 | 36.9% | 24.6% | 16.4% | 16.4% | 4.8% | 0.83% |
| Feb 2026 | 34.9% | 28.5% | 15.6% | 15.6% | 4.6% | 0.9% |
| Mar 2026 | 38% | 25.4% | 17% | 13.9% | 5% | 0.74% |
| Apr 2026 | 34.6% | 28.2% | 15.4% | 15.4% | 5.6% | 0.64% |
| May 2026 | 34.6% | 28.2% | 15.4% | 15.4% | 5.6% | 0.72% |
| Jun 2026 | 39.6% | 26.5% | 14.5% | 14.5% | 4.2% | 0.67% |
| Jul 2026 | 39.7% | 26.5% | 14.5% | 14.5% | 4.2% | 0.63% |
| Aug 2026 | 17.4% | 11.6% | 6.3% | 6.3% | 58% | 0.31% |
| Sep 2026 | 40.8% | 27.2% | 14.9% | 12.2% | 4.4% | 0.53% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 40.8% | 27.1K | 0% | +23.4 pointsmoved from 2nd to 1st | |
| 2, moved from 3rd to 2nd | 27.2% | 18.1K | 0% | +15.6 pointsmoved from 3rd to 2nd | |
| 3, moved from 5th to 3rd | 14.9% | 9.9K | 0% | +8.6 pointsmoved from 5th to 3rd | |
| 4, held 4th | 12.2% | 8.1K | -18.2% | +5.8 points | |
| 5, moved from 1st to 5th | 4.4% | 2.9K | -96.8% | -53.7 pointsmoved from 1st to 5th | |
| 6, held 6th | 0.53% | 350 | -27.1% | +0.2 points |
40.8%
Moved from 2nd to 1st. 27.1K estimated branded searches, 0% vs prior month. Share +23.4 points.
2.
Tradify27.2%
Moved from 3rd to 2nd. 18.1K estimated branded searches, 0% vs prior month. Share +15.6 points.
3.
Simpro14.9%
Moved from 5th to 3rd. 9.9K estimated branded searches, 0% vs prior month. Share +8.6 points.
4.
AroFlo12.2%
Held 4th. 8.1K estimated branded searches, -18.2% vs prior month. Share +5.8 points.
5.
Jobber4.4%
Moved from 1st to 5th. 2.9K estimated branded searches, -96.8% vs prior month. Share -53.7 points.
6.
Fergus0.53%
Held 6th. 350 estimated branded searches, -27.1% vs prior month. Share +0.2 points.
Which brand is most popular in search among trade job management software in Australia?
6 brands
In September 2026, ServiceM8 was the most searched among trade job management software in Australia, with an estimated 27.1K branded searches, 40.8% of all searches for the six we track. Tradify is in 2nd place, 13.5 percentage points behind at 27.2%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 38.7% → 40.8% | 40.8%Sep 2026 | 17.4%Aug 2026 | 1st | |
| 21.1% → 27.2% | 28.5%Feb 2026 | 11.6%Aug 2026 | 2nd | |
| 17.2% → 14.9% | 17.2%Oct 2025 | 6.3%Aug 2026 | 4th → 3rd | |
| 17.2% → 12.2% | 17.2%Oct 2025 | 6.3%Aug 2026 | 3rd → 4th | |
| 5% → 4.4% | 58%Aug 2026 | 4.2%Jun 2026 | 5th | |
| 0.75% → 0.53% | 0.9%Feb 2026 | 0.31%Aug 2026 | 6th |
Each finding as a sentence
- Across the 12 months ending September 2026, ServiceM8’s share of searches among trade job management software in Australia increased from 38.7% to 40.8%.
- Across the 12 months ending September 2026, Tradify’s share of searches among trade job management software in Australia increased from 21.1% to 27.2%.
- Across the 12 months ending September 2026, Simpro’s share of searches among trade job management software in Australia decreased from 17.2% to 14.9%.
- Across the 12 months ending September 2026, AroFlo’s share of searches among trade job management software in Australia decreased from 17.2% to 12.2%.
- Across the 12 months ending September 2026, Jobber’s share of searches among trade job management software in Australia decreased from 5% to 4.4%.
- Across the 12 months ending September 2026, ServiceM8’s share of searches among trade job management software in Australia peaked at 40.8% in September 2026 and was lowest at 17.4% in August 2026.
- Across the 12 months ending September 2026, Tradify’s share of searches among trade job management software in Australia peaked at 28.5% in February 2026 and was lowest at 11.6% in August 2026.
- Across the 12 months ending September 2026, Simpro’s share of searches among trade job management software in Australia peaked at 17.2% in October 2025 and was lowest at 6.3% in August 2026.
- Across the 12 months ending September 2026, AroFlo’s share of searches among trade job management software in Australia peaked at 17.2% in October 2025 and was lowest at 6.3% in August 2026.
- Across the 12 months ending September 2026, Jobber’s share of searches among trade job management software in Australia peaked at 58% in August 2026 and was lowest at 4.2% in June 2026.
- Across the 12 months ending September 2026, Simpro rose from 4th to 3rd among trade job management software in Australia.
- Across the 12 months ending September 2026, AroFlo fell from 3rd to 4th among trade job management software in Australia.
- Across the 12 months ending September 2026, Fergus held steady: its share of searches among trade job management software in Australia moved less than 0.5 percentage points.
How did search popularity change for Australia trade job management software in September 2026?
6 changes

In September 2026, ServiceM8 overtook Jobber to become the leader among trade job management software in Australia, with 40.8% of the searches.

In September 2026, Tradify overtook Jobber to rank 2nd among trade job management software in Australia, with 27.2% of the searches.

In September 2026, Simpro overtook Jobber and AroFlo to rank 3rd among trade job management software in Australia, with 14.9% of the searches.

In September 2026, AroFlo gained share of searches among trade job management software in Australia, from 6.3% to 12.2%.

In September 2026, Jobber lost share of searches among trade job management software in Australia, from 58% to 4.4%.

Estimated monthly branded searches for Fergus in Australia fell 18.6% over 12 measured months, from 430 to 350 in September 2026.
How are branded searches counted for trade job management software?
8 search terms
Each brand's share of searches among trade job management software comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.
Compare popularity between leading brands

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