Telfast vs Zyrtec:Which is more popular?
In September 2026, Zyrtec had more branded searches than Telfast among hay fever and allergy brands in Australia. Zyrtec had about 40,500 branded searches, while Telfast had 33,100. Zyrtec made up 32.5% of all hay fever and allergy brand searches we track, and Telfast accounted for 26.5%. When we asked ChatGPT and Google AI Overviews about hay fever and allergy brands, Telfast and Zyrtec each appeared in three of the five answers. Telfast was mentioned before Zyrtec in every answer.
Who do people search for more?
Zyrtec, about 22% more searches than Telfast
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
Telfast, named ahead of Zyrtec in every answer
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Top hay fever and allergy brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Telfast and Zyrtec were each mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Telfast was listed before Zyrtec in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Zyrtec3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Telfast3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Claratyne3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Nasonex2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Flixonase0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about hay fever and allergy brands
5 answers
Asked ChatGPT
“Which hay fever tablets should I take in Australia?”
Asked ChatGPT
“What are the best antihistamines for hay fever in Australia?”
Asked ChatGPT
“What's the best nasal spray for hay fever?”
Searched Google, AI Overview
“antihistamine”
Searched Google, AI Overview
“hay fever tablets”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.
Is Telfast or Zyrtec more popular in search?
This chart shows how often people search Google for Telfast and Zyrtec by name. Each line represents a brand's share of searches for all five hay fever and allergy brands we track, month by month, from searches in Australia.
Share of searches by month for Zyrtec, Telfast. The figures are in the table below the chart.
View monthly share of searches table
| Month | Zyrtec | Telfast | Claratyne | Nasonex | Flixonase |
|---|---|---|---|---|---|
| Oct 2025 | 36.6% | 24.4% | 24.4% | 13.4% | 1.2% |
| Nov 2025 | 36.6% | 24.5% | 24.5% | 13.4% | 1.2% |
| Dec 2025 | 36.4% | 24.4% | 24.4% | 13.3% | 1.4% |
| Jan 2026 | 36.5% | 24.4% | 24.4% | 13.3% | 1.3% |
| Feb 2026 | 33.6% | 22.4% | 27.4% | 15% | 1.5% |
| Mar 2026 | 33.5% | 22.4% | 27.5% | 15% | 1.6% |
| Apr 2026 | 35.3% | 23.6% | 23.6% | 15.8% | 1.7% |
| May 2026 | 36.9% | 20.2% | 24.7% | 16.5% | 1.8% |
| Jun 2026 | 32.4% | 21.6% | 26.4% | 17.7% | 1.9% |
| Jul 2026 | 31.2% | 20.8% | 25.4% | 20.8% | 1.8% |
| Aug 2026 | 32.3% | 21.6% | 26.5% | 17.7% | 1.9% |
| Sep 2026 | 32.5% | 26.5% | 21.7% | 17.8% | 1.5% |
How has the Telfast and Zyrtec comparison changed over the last 12 months?
3 findings
- Zyrtec was ahead of Telfast in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Telfast’s share of searches among hay fever and allergy brands in Australia moved from 24.4% to 26.5%, and its estimated monthly branded searches held steady at 33.1K.
- Across the 12 months ending September 2026, Zyrtec’s share of searches among hay fever and allergy brands in Australia moved from 36.6% to 32.5%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
How did search popularity change for Australia hay fever and allergy brands in September 2026?
2 changes
In September 2026, Telfast overtook Claratyne to rank 2nd among hay fever and allergy brands in Australia, with 26.5% of the searches.
Estimated monthly branded searches for Zyrtec in Australia fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Telfast’s and Zyrtec’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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