How popular isChoices Flooring?
In September 2026, people searched for Choices Flooring by name about 9,900 times in Australia, an 18.2% decrease from the previous year. These searches made up 12.1% of all Australia flooring retailer searches, placing Choices Flooring third out of six retailers. When we asked both ChatGPT and Google AI Overviews about flooring retailers, Choices Flooring appeared in three of the four answers and was the most recommended of the six.
Choices Flooring is the third most searched of 6 competitors and the most recommended in AI answers.
National TilesShare of searches 40.4%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
Carpet CourtShare of searches 33%Mentioned in 3 of 4 AI answersPlace in AI recommendations 4th
Choices FlooringShare of searches 12.1%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
Flooring XtraShare of searches 9.9%Mentioned in 1 of 4 AI answersPlace in AI recommendations 6th
AndersensShare of searches 2.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 2nd
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Top flooring retailers in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Choices Flooring was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Choices Flooring is the most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Choices Flooring1st
- Andersens2nd
- National Tiles3rd
- Carpet Court4th
Havwoods5th- Flooring Xtra6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Carpet Court3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Choices Flooring3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- National Tiles2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Andersens2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Havwoods2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Flooring Xtra1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about flooring retailers
4 answers
Asked ChatGPT
“Where should I buy new flooring in Australia?”
Asked ChatGPT
“What are the best flooring stores in Australia?”
Asked ChatGPT
“Which flooring retailer in Australia is best for carpet?”
Searched Google, AI Overview
“flooring”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“carpet”
Brands are shown in the order each answer named them. The survey took place in Australia on October 22, 2026.
Which flooring retailers compete with Choices Flooring?
Share of searches by month for National Tiles, Carpet Court, Choices Flooring, Flooring Xtra, Andersens, Havwoods. The figures are in the table below the chart.
View monthly share of searches table
| Month | National Tiles | Carpet Court | Choices Flooring | Flooring Xtra | Andersens | Havwoods |
|---|---|---|---|---|---|---|
| Oct 2025 | 48.2% | 26.4% | 11.8% | 9.6% | 1.6% | 2.3% |
| Nov 2025 | 49.4% | 27% | 12.1% | 8.1% | 1.6% | 1.9% |
| Dec 2025 | 46.4% | 31.1% | 11.3% | 7.6% | 1.8% | 1.8% |
| Jan 2026 | 44.4% | 29.7% | 13.3% | 8.9% | 2.1% | 1.8% |
| Feb 2026 | 45.5% | 30.4% | 11.1% | 9.1% | 1.8% | 2.1% |
| Mar 2026 | 44.1% | 29.5% | 13.2% | 8.8% | 1.7% | 2.6% |
| Apr 2026 | 40.7% | 33.3% | 12.2% | 10% | 1.6% | 2.3% |
| May 2026 | 40.4% | 33.1% | 12.1% | 9.9% | 1.6% | 2.9% |
| Jun 2026 | 37.6% | 37.6% | 11.3% | 9.2% | 2.2% | 2.2% |
| Jul 2026 | 40.1% | 32.8% | 12% | 9.8% | 2.9% | 2.3% |
| Aug 2026 | 44.2% | 29.6% | 10.8% | 10.8% | 2.6% | 2.1% |
| Sep 2026 | 40.4% | 33% | 12.1% | 9.9% | 2.3% | 2.3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40.4% | 33.1K | -18.3% | -3.8 points | |
| 2, held 2nd | 33% | 27.1K | 0% | +3.5 points | |
| 3, held 3rd | 12.1% | 9.9K | 0% | +1.3 points | |
| 4, held 4th | 9.9% | 8.1K | -18.2% | -0.9 points | |
| 5, held 5th | 2.3% | 1.9K | -20.8% | -0.3 points | |
| 6, held 6th | 2.3% | 1.9K | 0% | +0.2 points |
40.4%
Held 1st. 33.1K estimated branded searches, -18.3% vs prior month. Share -3.8 points.
33%
Held 2nd. 27.1K estimated branded searches, 0% vs prior month. Share +3.5 points.
12.1%
Held 3rd. 9.9K estimated branded searches, 0% vs prior month. Share +1.3 points.
9.9%
Held 4th. 8.1K estimated branded searches, -18.2% vs prior month. Share -0.9 points.
2.3%
Held 5th. 1.9K estimated branded searches, -20.8% vs prior month. Share -0.3 points.
6.
Havwoods2.3%
Held 6th. 1.9K estimated branded searches, 0% vs prior month. Share +0.2 points.
Compare popularity between Choices Flooring and its closest rivals
Every comparison with Choices Flooring
5 comparisons
How has branded search demand for Choices Flooring changed in Australia over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Choices Flooring in Australia fell from 12.1K to 9.9K.
- Across the 12 months ending September 2026, Choices Flooring’s share of searches among flooring retailers in Australia peaked at 13.3% in January 2026 and was lowest at 10.8% in August 2026.
How did search popularity change for Australia flooring retailers in September 2026?
6 changes
In September 2026, Carpet Court gained share of searches among flooring retailers in Australia, from 29.6% to 33%.
In September 2026, Choices Flooring gained share of searches among flooring retailers in Australia, from 10.8% to 12.1%.
In September 2026, National Tiles lost share of searches among flooring retailers in Australia, from 44.2% to 40.4%.
In September 2026, Flooring Xtra lost share of searches among flooring retailers in Australia, from 10.8% to 9.9%.
Estimated monthly branded searches for Andersens in Australia rose 18.8% over 12 measured months, from 1.6K to 1.9K in September 2026.
Estimated monthly branded searches for Havwoods in Australia fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.
How are Choices Flooring’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Choices Flooring’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
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Is Choices Flooring your brand?
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