Xyzal vs Zyrtec:Which is more popular?
In September 2026, Zyrtec had more branded searches than Xyzal among allergy medicine brands in the United States. Zyrtec had about 368,000 branded searches, while Xyzal had 135,000. Zyrtec made up 24.7% of all allergy medicine brand searches we track, and Xyzal accounted for 9.1%. When we asked ChatGPT and Google AI Overviews about allergy medicine brands, Zyrtec appeared in four of the five answers and Xyzal in two. Zyrtec was mentioned before Xyzal in every answer that named either.
Who do people search for more?
Zyrtec, about 3 searches for every 1 for Xyzal
Who does AI mention more?
Zyrtec, mentioned in 4 of 5 answers, Xyzal in 2
Who does AI recommend more?
Zyrtec, named ahead of Xyzal in 4 of 4 answers
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Top allergy medicine brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Zyrtec was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Xyzal was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Zyrtec was listed before Xyzal in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Flonase5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Zyrtec4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Claritin4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Allegra4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Nasacort3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Benadryl2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Xyzal2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
See every answer about allergy medicine brands
5 answers
Asked ChatGPT
“What's the best allergy medicine?”
Asked ChatGPT
“What's the best non-drowsy allergy medicine?”
Asked ChatGPT
“What's the best nasal spray for allergies?”
Searched Google, AI Overview
“allergy medicine”
Searched Google, AI Overview
“best allergy medicine”
Brands are shown in the order each answer named them. The survey took place in United States on October 27, 2026.
Is Xyzal or Zyrtec more popular in search?
This chart shows how often people search Google for Xyzal and Zyrtec by name. Each line represents a brand's share of searches for all seven allergy medicine brands we track, month by month, from searches in United States.
Share of searches by month for Zyrtec, Xyzal. The figures are in the table below the chart.
View monthly share of searches table
| Month | Benadryl | Zyrtec | Flonase | Claritin | Allegra | Xyzal | Nasacort |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 32.3% | 21.6% | 14.4% | 11.8% | 7.9% | 9.7% | 2.4% |
| Nov 2025 | 30.8% | 25.2% | 13.8% | 11.3% | 7.6% | 9.2% | 2.3% |
| Dec 2025 | 29.7% | 24.3% | 16.2% | 10.9% | 7.3% | 8.9% | 2.7% |
| Jan 2026 | 33% | 22% | 18% | 9.9% | 6.6% | 8.1% | 2.4% |
| Feb 2026 | 28% | 22.9% | 18.7% | 12.6% | 6.9% | 8.4% | 2.5% |
| Mar 2026 | 24.2% | 24.2% | 16.2% | 13.2% | 8.9% | 10.8% | 2.7% |
| Apr 2026 | 22.6% | 27.6% | 15.1% | 12.4% | 10.1% | 10.1% | 2% |
| May 2026 | 26.3% | 26.3% | 14.4% | 11.8% | 9.6% | 9.6% | 1.9% |
| Jun 2026 | 33.3% | 22.2% | 12.2% | 12.2% | 8.1% | 10% | 2% |
| Jul 2026 | 34.7% | 23.2% | 12.7% | 10.4% | 8.5% | 8.5% | 2.1% |
| Aug 2026 | 32.3% | 26.4% | 11.8% | 11.8% | 7.9% | 7.9% | 1.9% |
| Sep 2026 | 30.3% | 24.7% | 13.5% | 11.1% | 9.1% | 9.1% | 2.2% |
How has the Xyzal and Zyrtec comparison changed over the last 12 months?
3 findings
- Zyrtec was ahead of Xyzal in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Xyzal’s share of searches among allergy medicine brands in the United States moved from 9.7% to 9.1%, and its estimated monthly branded searches held steady at 135K.
- Across the 12 months ending September 2026, Zyrtec’s share of searches among allergy medicine brands in the United States moved from 21.6% to 24.7%, and its estimated monthly branded searches moved from 301K to 368K.
How did search popularity change for United States allergy medicine brands in September 2026?
2 changes
In September 2026, Xyzal gained share of searches among allergy medicine brands in the United States, from 7.9% to 9.1%.
In September 2026, Zyrtec lost share of searches among allergy medicine brands in the United States, from 26.4% to 24.7%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Xyzal’s and Zyrtec’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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