Brandwave

Raising Cane’s vs Wingstop:Which is more popular?

In September 2026, Wingstop had more branded searches than Raising Cane’s among fried chicken chains in the United States. Wingstop had about 7.5 million branded searches, while Raising Cane’s had 1.5 million. Wingstop made up 16.6% of all fried chicken chain searches we track, and Raising Cane’s accounted for 3.3%. When we asked ChatGPT and Google AI Overviews about fried chicken chains, Raising Cane’s appeared in all three answers and Wingstop in two. Raising Cane’s was mentioned before Wingstop in every answer.

Among fried chicken chains in the United States in September 2026

Who do people search for more?

Wingstop, about 5 searches for every 1 for Raising Cane’s

Wingstop 7.5M searchesRaising Cane’s 1.5M searches

Who does AI mention more?

Raising Cane’s, mentioned in every answer we collected

Raising Cane’s in 3 of 3Wingstop in 2 of 3

Who does AI recommend more?

Raising Cane’s, named ahead of Wingstop in every answer

Raising Cane’s first in 3Wingstop never first

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Top fried chicken chains in ChatGPT and Google AI Overviews

In three ChatGPT questions, Raising Cane’s appeared in all three answers. Wingstop was mentioned in two out of three: in two of the three ChatGPT answers. Raising Cane’s was listed before Wingstop in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Popeyes1st
  2. Chick-fil-A2nd
  3. Raising Cane’s3rd
  4. KFC4th
  5. Dave's Hot Chicken5th
  6. Zaxby's6th
  7. Wingstop7th
  8. Jollibee8th
  9. Bojangles9th
  10. Church's Texas Chicken–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Chick-fil-A3 of 3Named in 3 of 3 ChatGPT answers
  • Popeyes3 of 3Named in 3 of 3 ChatGPT answers
  • Raising Cane’s3 of 3Named in 3 of 3 ChatGPT answers
  • Wingstop2 of 3Named in 2 of 3 ChatGPT answers
  • KFC2 of 3Named in 2 of 3 ChatGPT answers
  • Dave's Hot Chicken2 of 3Named in 2 of 3 ChatGPT answers
  • Jollibee2 of 3Named in 2 of 3 ChatGPT answers
  • Zaxby's2 of 3Named in 2 of 3 ChatGPT answers
  • Bojangles1 of 3Named in 1 of 3 ChatGPT answers
  • Church's Texas Chicken0 of 3Named in 0 of 3 ChatGPT answers

See every answer about fried chicken chains

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is Raising Cane’s or Wingstop more popular in search?

This chart shows how often people search Google for Raising Cane’s and Wingstop by name. Each line represents a brand's share of searches for all ten fried chicken chains we track, month by month, from searches in United States.

Raising Cane’s and Wingstop among fried chicken chains in the United States, by month

Share of searches by month for Wingstop, Raising Cane’s. The figures are in the table below the chart.

View monthly share of searches table
MonthChick-fil-AWingstopKFCDave's Hot ChickenPopeyesBojanglesRaising Cane’sJollibeeZaxby'sChurch's Texas Chicken
Oct 202542.4%15.6%10.4%8.5%8.5%3.8%3.1%3.1%3.1%1.4%
Nov 202541.7%15.3%10.2%8.4%10.2%3.7%3.1%3.1%3.1%1.4%
Dec 202541.9%15.4%10.3%8.4%8.4%3.8%3.8%3.1%3.8%1.4%
Jan 202642.4%15.5%10.4%8.5%8.5%3.8%3.8%2.5%3.1%1.4%
Feb 202644.9%16.5%9%7.4%7.4%3.3%4%2.7%3.3%1.5%
Mar 202642.3%15.5%10.4%10.4%6.9%3.8%3.8%2.5%3.1%1.4%
Apr 202643.1%15.8%10.6%8.6%7.1%3.9%3.2%3.2%3.2%1.4%
May 202642.8%15.7%10.5%8.6%7%3.8%3.8%3.1%3.1%1.4%
Jun 202643.4%15.9%10.6%8.7%7.1%3.9%3.2%2.6%3.2%1.4%
Jul 202648%14.4%9.6%7.9%6.5%3.5%2.9%2.9%2.9%1.3%
Aug 202648.1%14.5%9.7%7.9%6.5%3.5%3.5%2.9%2.4%1.1%
Sep 202645.4%16.6%11.1%7.5%6.1%3.3%3.3%2.7%2.7%1.2%

How has the Raising Cane’s and Wingstop comparison changed over the last 12 months?

3 findings

How did search popularity change for United States fried chicken chains in September 2026?

1 change
  1. In September 2026, Wingstop gained share of searches among fried chicken chains in the United States, from 14.5% to 16.6%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Raising Cane’s’ and Wingstop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Raising Cane’s

2 branded search terms

  • raising cane's
  • raising canes

Wingstop

1 branded search term

  • wingstop

How the Brand Demand Index is measured

Other head-to-heads among fried chicken chains

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