Brandwave

Monarch Dental vs Western Dental:Which is more popular in the United States?

In October 2026, Western Dental had more branded searches than Monarch Dental among dental chains in the United States. Western Dental had about 60,500 branded searches, while Monarch Dental had 12,100. Western Dental made up 10.4% of all dental chain searches we track, and Monarch Dental accounted for 2.1%. When we asked ChatGPT and Google AI Overviews about dental chains, Western Dental appeared in all three answers and Monarch Dental in none.

Among dental chains in the United States in October 2026

Who do people search for more?

Western Dental, about 5 searches for every 1 for Monarch Dental

Western Dental 60.5K searchesMonarch Dental 12.1K searches

Who does AI mention more?

Western Dental, mentioned in every answer we collected

Western Dental in 3 of 3Monarch Dental in 0 of 3

Who does AI recommend more?

Western Dental, the only one of the two named

Western Dental first in 3Monarch Dental never named

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Top dental chains in ChatGPT and Google AI Overviews

In three ChatGPT questions, Western Dental appeared in all three answers. Monarch Dental did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Aspen Dental1st
  2. Bright Now! Dental2nd
  3. Affordable Dentures & Implants3rd
  4. Western Dental4th
  5. Coast Dental–
  6. Monarch Dental–
  7. Castle Dental–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about dental chains

3 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is Monarch Dental or Western Dental more popular in search?

This chart shows how often people search Google for Monarch Dental and Western Dental by name. Each line represents a brand's share of searches for all seven dental chains we track, month by month, from searches in United States.

Monarch Dental and Western Dental among dental chains in the United States, by month

Share of searches by month for Western Dental, Monarch Dental. The figures are in the table below the chart.

View monthly share of searches table
MonthAspen DentalAffordable Dentures & ImplantsWestern DentalBright Now! DentalCoast DentalMonarch DentalCastle Dental
Nov 202563.6%5.7%12.8%8.6%4.7%2.6%2.1%
Dec 202562.9%5.7%12.7%8.5%5.7%2.5%2.1%
Jan 202664.8%8.7%10.7%7.1%4.8%2.1%1.7%
Feb 202665.9%8.9%10.8%5.9%4.8%2.2%1.4%
Mar 202663.6%10.5%10.5%7%4.7%2.1%1.7%
Apr 202664.9%10.7%10.7%5.8%4.8%1.7%1.4%
May 202663.8%10.5%10.5%7%4.7%2.1%1.4%
Jun 202662.9%10.3%10.3%6.9%5.7%2.1%1.7%
Jul 202662.9%10.3%10.3%6.9%5.7%2.1%1.7%
Aug 202662.9%10.3%10.3%6.9%5.7%2.1%1.7%
Sep 202663.1%10.4%10.4%6.9%5.7%2.1%1.4%
Oct 202663.1%10.4%10.4%6.9%5.7%2.1%1.4%

How has branded search for Monarch Dental and Western Dental changed in the United States over the last 12 months?

3 findings

How did search popularity change for United States dental chains in October 2026?

2 changes
  1. Estimated monthly branded searches for Monarch Dental in the United States fell 18.2% over 12 measured months, from 14.8K to 12.1K in October 2026.

  2. Estimated monthly branded searches for Western Dental in the United States fell 18.2% over 12 measured months, from 74K to 60.5K in October 2026.

How are Monarch Dental’s and Western Dental’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Monarch Dental’s and Western Dental’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Monarch Dental

1 branded search term

  • monarch dental

Western Dental

1 branded search term

  • western dental

How the Brand Demand Index is measured

Other head-to-heads among dental chains

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