Brandwave

Minted vs Vistaprint:Which is more popular?

In September 2026, Minted had more branded searches than Vistaprint among wedding invitation companies in the United States. Minted had about 4,400 branded searches, while Vistaprint had 880. Minted made up 12.3% of all wedding invitation company searches we track, and Vistaprint accounted for 2.5%. When we asked ChatGPT and Google AI Overviews about wedding invitation companies, Minted appeared in three of the five answers and Vistaprint in one. Minted was mentioned before Vistaprint in every answer that named either.

Among wedding invitation companies in the United States in September 2026

Who do people search for more?

Minted, about 5 searches for every 1 for Vistaprint

Minted 4.4K searchesVistaprint 880 searches

Who does AI mention more?

Minted, mentioned in 3 of 5 answers, Vistaprint in 1

Minted in 3 of 5Vistaprint in 1 of 5

Who does AI recommend more?

Minted, named ahead of Vistaprint in 3 of 3 answers

Minted first in 3Vistaprint never first

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Top wedding invitation companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Minted was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Vistaprint was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Minted was listed before Vistaprint in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Minted1st
  2. Paperless Post2nd
  3. Basic Invite3rd
  4. Zazzle4th
  5. Canva5th
  6. Greenvelope6th
  7. Zola7th
  8. Vistaprint8th
  9. Shutterfly9th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Canva3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Minted3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Paperless Post3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Basic Invite2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zazzle2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zola2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Greenvelope1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shutterfly1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vistaprint1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about wedding invitation companies

5 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 28, 2026.

Is Minted or Vistaprint more popular in search?

This chart shows how often people search Google for Minted and Vistaprint by name. Each line represents a brand's share of searches for all nine wedding invitation companies we track, month by month, from searches in United States.

Minted and Vistaprint among wedding invitation companies in the United States, by month

Share of searches by month for Minted, Vistaprint. The figures are in the table below the chart.

View monthly share of searches table
MonthGreenvelopeCanvaMintedBasic InviteZazzleShutterflyZolaVistaprintPaperless Post
Oct 202533.4%18.3%14.9%8.1%10%5.4%3%3.5%3.5%
Nov 202535.7%16%16%13%5.7%4.7%3.2%3.2%2.6%
Dec 202531.9%14.3%21.3%11.6%4.2%5.1%2.8%6.3%2.3%
Jan 202619.2%19.2%35.1%5.7%5.7%4.7%3.1%5.7%1.7%
Feb 202621.1%17.3%21.1%7.7%6.3%7.7%5.1%9.4%4.1%
Mar 202618.3%12.2%41%5.5%8.2%4.5%4.5%2.9%2.9%
Apr 202619.3%10.6%43.2%4.7%4.7%2.6%3.8%8.6%2.6%
May 202615.5%12.6%51.7%4.6%3.8%2.5%2.5%3%3.8%
Jun 202615.5%12.7%52%3.8%3.8%2.5%2.5%2.5%4.6%
Jul 202619.1%19.1%42.8%4.7%3.8%2.5%3.1%2.5%2.5%
Aug 202630.3%13.5%37.1%4.8%4%2.7%3.2%2.2%2.2%
Sep 202650.7%12.3%12.3%6.7%5.3%4.5%4.5%2.5%1.1%

How has the Minted and Vistaprint comparison changed over the last 12 months?

3 findings

How did search popularity change for United States wedding invitation companies in September 2026?

3 changes

  1. In September 2026, Greenvelope overtook Minted to become the leader among wedding invitation companies in the United States, with 50.7% of the searches.

  2. In September 2026, Minted lost share of searches among wedding invitation companies in the United States, from 37.1% to 12.3%.

  3. In September 2026, Vistaprint rose from 9th to 8th among wedding invitation companies in the United States.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Minted’s and Vistaprint’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Minted

1 branded search term

  • minted wedding invitations

Vistaprint

1 branded search term

  • vistaprint wedding invitations

How the Brand Demand Index is measured

Other head-to-heads among wedding invitation companies

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