Brandwave

Meijer vs WinCo Foods:Which is more popular?

In September 2026, Meijer had more branded searches than WinCo Foods among grocery chains in the United States. Meijer had about 3.4 million branded searches, while WinCo Foods had 1.6 million. Meijer made up 5.7% of all grocery chain searches we track, and WinCo Foods accounted for 2.7%. When we asked ChatGPT and Google AI Overviews about grocery chains, WinCo Foods appeared in two of the three answers and Meijer in none.

Among grocery chains in the United States in September 2026

Who do people search for more?

Meijer, about 2 searches for every 1 for WinCo Foods

Meijer 3.4M searchesWinCo Foods 1.6M searches

Who does AI mention more?

WinCo Foods, mentioned in 2 of 3 answers, Meijer in 0

WinCo Foods in 2 of 3Meijer in 0 of 3

Who does AI recommend more?

WinCo Foods, the only one of the two named

WinCo Foods first in 2Meijer never named

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Top grocery chains in ChatGPT and Google AI Overviews

In three ChatGPT questions, WinCo Foods was mentioned in two out of three: in two of the three ChatGPT answers. Meijer did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Aldi1st
  2. Trader Joe's2nd
  3. H-E-B3rd
  4. Publix4th
  5. Whole Foods Market5th
  6. WinCo Foods5th
  7. Wegmans7th
  8. Kroger8th
  9. Safeway–
  10. Meijer–
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Aldi3 of 3Named in 3 of 3 ChatGPT answers
  • Trader Joe's2 of 3Named in 2 of 3 ChatGPT answers
  • Whole Foods Market2 of 3Named in 2 of 3 ChatGPT answers
  • H-E-B2 of 3Named in 2 of 3 ChatGPT answers
  • WinCo Foods2 of 3Named in 2 of 3 ChatGPT answers
  • Kroger1 of 3Named in 1 of 3 ChatGPT answers
  • Publix1 of 3Named in 1 of 3 ChatGPT answers
  • Wegmans1 of 3Named in 1 of 3 ChatGPT answers
  • Safeway0 of 3Named in 0 of 3 ChatGPT answers
  • Meijer0 of 3Named in 0 of 3 ChatGPT answers

+2 more

See every answer about grocery chains

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is Meijer or WinCo Foods more popular in search?

This chart shows how often people search Google for Meijer and WinCo Foods by name. Each line represents a brand's share of searches for all 12 grocery chains we track, month by month, from searches in United States.

Meijer and WinCo Foods among grocery chains in the United States, by month

Share of searches by month for Meijer, WinCo Foods. The figures are in the table below the chart.

View monthly share of searches table
MonthTrader Joe'sAldiKrogerSafewayPublixMeijerFood LionWegmansWhole Foods MarketH-E-BWinCo FoodsAlbertsons
Oct 202526.9%18%12.1%8.1%8.1%5.4%4.4%4.4%4.4%3%2.7%2.4%
Nov 202524.9%16.7%13.7%7.5%7.5%6.1%5%4.1%5%3.4%3.3%2.7%
Dec 202523.7%15.8%13%8.7%8.7%7.1%4.8%3.9%4.8%3.2%3.1%3.2%
Jan 202623%18.8%12.6%8.5%8.5%5.7%4.6%4.6%4.6%3.8%2.8%2.5%
Feb 202625.5%17.2%14%7.7%7.7%5.1%4.2%4.2%5.1%3.4%3%2.8%
Mar 202627.1%18.1%12.2%8.2%8.2%5.5%4.5%3.7%4.5%3%2.7%2.4%
Apr 202623.8%19.4%13.1%8.7%7.1%5.9%4.8%3.9%4.8%3.2%2.8%2.6%
May 202626.8%18%12.1%8.1%6.6%6.6%4.4%4.4%4.4%3%2.6%3%
Jun 202627.2%18.2%12.3%8.2%6.7%6.7%4.5%4.5%3.7%3%2.6%2.5%
Jul 202622.7%18.6%12.5%10.2%6.8%6.8%5.6%4.6%3.7%3.1%2.8%2.5%
Aug 202623.3%19%12.8%8.6%7%7%4.7%4.7%3.8%3.1%3.2%2.6%
Sep 202628.5%15.7%12.8%8.6%7%5.7%4.7%4.7%3.8%3.1%2.7%2.6%

How has the Meijer and WinCo Foods comparison changed over the last 12 months?

3 findings

How did search popularity change for United States grocery chains in September 2026?

2 changes
  1. In September 2026, Meijer lost share of searches among grocery chains in the United States, from 7% to 5.7%.

  2. In September 2026, WinCo Foods fell from 10th to 11th among grocery chains in the United States.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Meijer’s and WinCo Foods’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Meijer

1 branded search term

  • meijer

WinCo Foods

2 branded search terms

  • winco
  • winco foods

How the Brand Demand Index is measured

Other head-to-heads among grocery chains

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