Jungo vs Mloflo:Which is more popular?
In September 2026, Mloflo had more branded searches than Jungo among mortgage CRM software in the United States. Mloflo had about 260 branded searches, while Jungo had 90. Mloflo made up 4.6% of all mortgage CRM software searches we track, and Jungo accounted for 1.6%. When we asked ChatGPT and Google AI Overviews about mortgage CRM software, Jungo appeared in three of the five answers and Mloflo in two. Jungo was mentioned before Mloflo in three out of five answers.
Who do people search for more?
Mloflo, about 3 searches for every 1 for Jungo
Who does AI mention more?
Jungo, mentioned in 3 of 5 answers, Mloflo in 2
Who does AI recommend more?
Jungo, named ahead of Mloflo in 3 of 5 answers
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Top mortgage CRM software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Jungo was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Mloflo was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Jungo was listed before Mloflo in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Shape5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
BNTouch5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Surefire4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Jungo3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Mloflo2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Total Expert1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bonzo1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Velocify0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
uSherpa0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about mortgage CRM software
5 answers
Asked ChatGPT
“Which mortgage CRM should I use in the US?”
Asked ChatGPT
“What are the best mortgage CRMs in the US?”
Asked ChatGPT
“What's the best mortgage CRM in the US for an independent loan officer?”
Searched Google, AI Overview
“mortgage crm”
Searched Google, AI Overview
“crm for loan officers”
Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.
Is Jungo or Mloflo more popular in search?
This chart shows how often people search Google for Jungo and Mloflo by name. Each line represents a brand's share of searches for all nine mortgage CRM software we track, month by month, from searches in United States.
Share of searches by month for Mloflo, Jungo. The figures are in the table below the chart.
View monthly share of searches table
| Month | Total Expert | Velocify | Shape | Bonzo | Surefire | BNTouch | Mloflo | uSherpa | Jungo |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 38.9% | 21.5% | 9.7% | 4.3% | 6.8% | 5.2% | 6.4% | 5.2% | 1.9% |
| Nov 2025 | 39.5% | 21.4% | 7.9% | 4.3% | 6.9% | 6.4% | 6.4% | 5.3% | 1.8% |
| Dec 2025 | 39.9% | 21.6% | 8% | 4.3% | 6.8% | 5.3% | 6.5% | 5.3% | 2.3% |
| Jan 2026 | 37.9% | 20.9% | 9.4% | 6.3% | 6.8% | 5.1% | 6.3% | 5.1% | 2.2% |
| Feb 2026 | 40.7% | 18.2% | 8.3% | 6.7% | 5.9% | 4.5% | 8.3% | 5.5% | 2% |
| Mar 2026 | 40.9% | 18.3% | 10.2% | 5.5% | 5.9% | 5.5% | 6.8% | 4.5% | 2.4% |
| Apr 2026 | 37.9% | 20.5% | 11.4% | 5.1% | 6.6% | 5.1% | 6.2% | 5.1% | 2.2% |
| May 2026 | 34.7% | 23.7% | 10.8% | 5.8% | 6.2% | 5.8% | 7.1% | 3.8% | 2% |
| Jun 2026 | 34.7% | 23.8% | 10.8% | 5.9% | 5.3% | 5.9% | 5.9% | 5.9% | 2% |
| Jul 2026 | 35.9% | 24.6% | 9.1% | 6% | 5.3% | 6% | 6% | 4.9% | 2.1% |
| Aug 2026 | 40.6% | 22% | 10% | 5.4% | 5.9% | 5.4% | 4.4% | 4.4% | 1.9% |
| Sep 2026 | 42.4% | 23% | 8.5% | 5.7% | 5.1% | 4.6% | 4.6% | 4.6% | 1.6% |
How has the Jungo and Mloflo comparison changed over the last 12 months?
3 findings
- Mloflo was ahead of Jungo in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Jungo’s share of searches among mortgage CRM software in the United States moved from 1.9% to 1.6%, and its estimated monthly branded searches moved from 140 to 90.
- Across the 12 months ending September 2026, Mloflo’s share of searches among mortgage CRM software in the United States moved from 6.4% to 4.6%, and its estimated monthly branded searches moved from 480 to 260.
How did search popularity change for United States mortgage CRM software in September 2026?
2 changes
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Jungo’s and Mloflo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among mortgage CRM software
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