Brandwave

Freebirds World Burrito vs Torchy's Tacos:Which is more popular?

In September 2026, Torchy's Tacos had more branded searches than Freebirds World Burrito among mexican fast food chains in the United States. Torchy's Tacos had about 550,000 branded searches, while Freebirds World Burrito had 165,000. Torchy's Tacos made up 2.1% of all mexican fast food chain searches we track, and Freebirds World Burrito accounted for 0.63%. When we asked ChatGPT and Google AI Overviews about mexican fast food chains, Freebirds World Burrito and Torchy's Tacos each appeared in two of the three answers. Torchy's Tacos was mentioned before Freebirds World Burrito in two out of three answers.

Among mexican fast food chains in the United States in September 2026

Who do people search for more?

Torchy's Tacos, about 3 searches for every 1 for Freebirds World Burrito

Torchy's Tacos 550K searchesFreebirds World Burrito 165K searches

Who does AI mention more?

Both were mentioned in 2 of 3 answers.

Freebirds World Burrito in 2 of 3Torchy's Tacos in 2 of 3

Who does AI recommend more?

Torchy's Tacos, named ahead of Freebirds World Burrito in 2 of 3 answers

Torchy's Tacos first in 2Freebirds World Burrito first in 1

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Top mexican fast food chains in ChatGPT and Google AI Overviews

In three ChatGPT questions, Freebirds World Burrito and Torchy's Tacos were each mentioned in two out of three: in two of the three ChatGPT answers. Torchy's Tacos was listed before Freebirds World Burrito in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Chipotle Mexican Grill1st
  2. Del Taco2nd
  3. Taco Bell3rd
  4. QDOBA4th
  5. Freebirds World Burrito5th
  6. Torchy's Tacos6th
  7. Moe's Southwest Grill7th
  8. Taco John's8th
  9. El Pollo Loco–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about mexican fast food chains

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is Freebirds World Burrito or Torchy's Tacos more popular in search?

This chart shows how often people search Google for Freebirds World Burrito and Torchy's Tacos by name. Each line represents a brand's share of searches for all nine mexican fast food chains we track, month by month, from searches in United States.

Freebirds World Burrito and Torchy's Tacos among mexican fast food chains in the United States, by month

Share of searches by month for Torchy's Tacos, Freebirds World Burrito. The figures are in the table below the chart.

View monthly share of searches table
MonthTaco BellChipotle Mexican GrillQDOBAEl Pollo LocoDel TacoMoe's Southwest GrillTorchy's TacosTaco John'sFreebirds World Burrito
Oct 202550.9%28%6.9%3.7%3.7%2.1%2.5%1.4%0.75%
Nov 202551.7%28.4%7%3.1%3.8%1.7%2.1%1.4%0.76%
Dec 202548.9%32.9%5.4%3%3.6%2%2.4%1.1%0.72%
Jan 202648.5%32.6%6.5%2.9%3.6%1.6%2.4%1.1%0.72%
Feb 202647.5%32%6.4%3.5%3.5%1.9%2.9%1.3%0.86%
Mar 202648.1%32.3%6.5%3.5%3.5%1.9%2.4%1.1%0.71%
Apr 202651.1%28.1%6.9%3.8%3.8%2.1%2.5%1.1%0.75%
May 202650.9%28%6.9%3.7%3.7%2.1%2.5%1.4%0.75%
Jun 202651.3%28.2%6.9%3.8%3.1%2.1%2.5%1.4%0.76%
Jul 202654.4%24.5%6%4%4%2.2%2.7%1.5%0.8%
Aug 202650.9%28%6.9%3.7%3.7%2.1%2.5%1.4%0.75%
Sep 202652.2%28.7%5.8%3.8%3.2%2.1%2.1%1.4%0.63%

How has the Freebirds World Burrito and Torchy's Tacos comparison changed over the last 12 months?

3 findings

How did search popularity change for United States mexican fast food chains in September 2026?

2 changes
  1. In September 2026, Torchy's Tacos fell from 6th to 7th among mexican fast food chains in the United States.

  2. Estimated monthly branded searches for Freebirds World Burrito in the United States fell 17.9% over 12 measured months, from 201K to 165K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Freebirds World Burrito’s and Torchy's Tacos’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Freebirds World Burrito

1 branded search term

  • freebirds

Torchy's Tacos

1 branded search term

  • torchy's tacos

How the Brand Demand Index is measured

Other head-to-heads among mexican fast food chains

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