Echo Global Logistics vs Worldwide Express:Which is more popular?
In September 2026, Worldwide Express had more branded searches than Echo Global Logistics among freight brokers in the United States. Worldwide Express had about 25,800 branded searches, while Echo Global Logistics had 8,100. Worldwide Express made up 11.3% of all freight broker searches we track, and Echo Global Logistics accounted for 3.6%. When we asked ChatGPT and Google AI Overviews about freight brokers, Echo Global Logistics appeared in four of the five answers and Worldwide Express in two. Echo Global Logistics was mentioned before Worldwide Express in three out of four answers.
Who do people search for more?
Worldwide Express, about 3 searches for every 1 for Echo Global Logistics
Who does AI mention more?
Echo Global Logistics, mentioned in 4 of 5 answers, Worldwide Express in 2
Who does AI recommend more?
Echo Global Logistics, named ahead of Worldwide Express in 3 of 4 answers
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Top freight brokers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Echo Global Logistics was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Worldwide Express was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Echo Global Logistics was listed before Worldwide Express in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
C.H. Robinson1st
TQL2nd- Echo Global Logistics3rd
RXO4th
Landstar5th
Allen Lund Company6th- Worldwide Express7th
Uber Freight8th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- TQL4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- C.H. Robinson4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Echo Global Logistics4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- RXO3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Uber Freight2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Worldwide Express2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Landstar2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Allen Lund Company2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about freight brokers
5 answers
Asked ChatGPT
“What's the best freight broker in the US?”
Asked ChatGPT
“Which freight brokerage should a small shipper in the US use?”
Asked ChatGPT
“What are the biggest freight brokers in the US?”
Searched Google, AI Overview
“freight broker”
Searched Google, AI Overview
“freight broker companies”
Brands are shown in the order each answer named them. The survey took place in United States on October 23, 2026.
Is Echo Global Logistics or Worldwide Express more popular in search?
This chart shows how often people search Google for Echo Global Logistics and Worldwide Express by name. Each line represents a brand's share of searches for all eight freight brokers we track, month by month, from searches in United States.
Share of searches by month for Worldwide Express, Echo Global Logistics. The figures are in the table below the chart.
View monthly share of searches table
| Month | TQL | C.H. Robinson | RXO | Uber Freight | Worldwide Express | Landstar | Echo Global Logistics | Allen Lund Company |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 35.4% | 15.9% | 13% | 13% | 10.2% | 7.1% | 3.2% | 2.1% |
| Nov 2025 | 35.4% | 15.9% | 13% | 13% | 10.1% | 7.1% | 3.2% | 2.1% |
| Dec 2025 | 33.7% | 15.1% | 15.1% | 12.4% | 11.8% | 6.8% | 3% | 2% |
| Jan 2026 | 36.4% | 16.4% | 13.4% | 11% | 10.1% | 7.3% | 3.3% | 2.2% |
| Feb 2026 | 33.6% | 18.5% | 12.4% | 12.4% | 11.5% | 6.8% | 3% | 2% |
| Mar 2026 | 46.2% | 13.9% | 11.4% | 9.3% | 9.5% | 5.1% | 2.8% | 1.9% |
| Apr 2026 | 33.5% | 20.5% | 13.7% | 11.2% | 9.3% | 6.1% | 3.4% | 2.2% |
| May 2026 | 33.1% | 18.2% | 14.9% | 12.2% | 10.1% | 6.6% | 3% | 2% |
| Jun 2026 | 31.2% | 17.2% | 17.2% | 14% | 9.5% | 6.3% | 2.8% | 1.9% |
| Jul 2026 | 32.1% | 17.7% | 14.4% | 14.4% | 9.5% | 6.5% | 3.5% | 1.9% |
| Aug 2026 | 33.9% | 17% | 13.9% | 11.3% | 11.1% | 7.6% | 3.4% | 1.8% |
| Sep 2026 | 32.4% | 17.8% | 14.6% | 11.9% | 11.3% | 6.5% | 3.6% | 1.9% |
How has the Echo Global Logistics and Worldwide Express comparison changed over the last 12 months?
3 findings
- Worldwide Express was ahead of Echo Global Logistics in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Echo Global Logistics’ share of searches among freight brokers in the United States moved from 3.2% to 3.6%, and its estimated monthly branded searches held steady at 8.1K.
- Across the 12 months ending September 2026, Worldwide Express’ share of searches among freight brokers in the United States moved from 10.2% to 11.3%, and its estimated monthly branded searches held steady at 25.8K.
How did search popularity change for United States freight brokers in September 2026?
0 changes
Neither Echo Global Logistics nor Worldwide Express moved beyond provider rounding among freight brokers in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Echo Global Logistics’ and Worldwide Express’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Echo Global Logistics
1 branded search term
- echo global logistics
Worldwide Express
2 branded search terms
- worldwide express
- wwex
Other head-to-heads among freight brokers
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