Brandwave

Corona vs White Claw:Which is searched more in the United States?

In September 2026, White Claw had more branded searches than Corona among hard seltzer brands in the United States. White Claw had about 110,000 branded searches, while Corona had 390. White Claw made up 38.5% of all hard seltzer brand searches we track, and Corona accounted for 0.14%.

Share of searches among hard seltzer brands in the United States in September 2026Is Corona or White Claw more popular in search?
Corona0.14%390 searches
vs
White Claw38.5%110K searches

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Is Corona or White Claw more popular in search?

Compare the hard seltzer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Corona and White Claw among hard seltzer brands in the United States, by month

Share of searches by month for White Claw, Corona. The figures are in the table below the chart.

View monthly share of searches table
MonthNÜTRLWhite ClawHigh NoonTrulyVizzyBud Light SeltzerMichelob Ultra SeltzerSmirnoffCorona
Oct 202539.4%39.4%5.9%7.2%2.9%2.4%1%1.6%0.11%
Nov 202540.3%40.3%6%4.9%3.6%2.4%1.1%1.3%0.12%
Dec 202539.8%39.8%5.6%5.5%4.4%2.4%0.83%1.6%0.21%
Jan 202644.4%36.5%5.9%5%4%2.2%0.77%0.97%0.16%
Feb 202645.3%37.1%4.5%4%4.1%2.2%1.2%1.5%0.13%
Mar 202645.3%37.3%4.5%4.5%3.3%2.2%1.2%1.5%0.16%
Apr 202641.7%41.7%4.1%3.7%3.1%3.1%1.1%1.4%0.18%
May 202636.2%44.4%6.6%4.8%2.7%2.2%1.4%1.4%0.16%
Jun 202633.2%40.7%12.4%6.1%2.4%2%1.6%1.3%0.14%
Jul 202632.3%39.7%14.3%5.9%2.4%1.9%1.9%1.3%0.17%
Aug 202643%35%11.2%4.3%2.1%1.7%1.4%1.1%0.15%
Sep 202647.3%38.5%4.2%3.1%2.3%1.9%1.3%1.3%0.14%

How has the Corona and White Claw comparison changed over the last 12 months?

3 findings

How did search popularity change for United States hard seltzer brands in September 2026?

2 changes
  1. In September 2026, White Claw gained share of searches among hard seltzer brands in the United States, from 35% to 38.5%.

  2. Estimated monthly branded searches for Corona in the United States rose 21.9% over 12 measured months, from 320 to 390 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Corona’s and White Claw’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Corona

1 branded search term

  • corona hard seltzer

White Claw

1 branded search term

  • white claw

How the Brand Demand Index is measured

Other head-to-heads among hard seltzer brands

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