Brandwave

Consumers Credit Union vs Golden 1 Credit Union:Which is more popular?

In September 2026, Consumers Credit Union had more branded searches than Golden 1 Credit Union among credit unions in the United States. Consumers Credit Union had about 110,000 branded searches, while Golden 1 Credit Union had 74,000. Consumers Credit Union made up 1.9% of all credit union searches we track, and Golden 1 Credit Union accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about credit unions, Consumers Credit Union appeared in two of the four answers and Golden 1 Credit Union in none.

Among credit unions in the United States in September 2026

Who do people search for more?

Consumers Credit Union, about 49% more searches than Golden 1 Credit Union

Consumers Credit Union 110K searchesGolden 1 Credit Union 74K searches

Who does AI mention more?

Consumers Credit Union, mentioned in 2 of 4 answers, Golden 1 Credit Union in 0

Consumers Credit Union in 2 of 4Golden 1 Credit Union in 0 of 4

Who does AI recommend more?

Consumers Credit Union, the only one of the two named

Consumers Credit Union first in 2Golden 1 Credit Union never named

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Top credit unions in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Consumers Credit Union was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Golden 1 Credit Union did not appear in any of the four answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

+1 more

See every answer about credit unions

4 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is Consumers Credit Union or Golden 1 Credit Union more popular in search?

This chart shows how often people search Google for Consumers Credit Union and Golden 1 Credit Union by name. Each line represents a brand's share of searches for all 11 credit unions we track, month by month, from searches in United States.

Consumers Credit Union and Golden 1 Credit Union among credit unions in the United States, by month

Share of searches by month for Consumers Credit Union, Golden 1 Credit Union. The figures are in the table below the chart.

View monthly share of searches table
MonthNavy Federal Credit UnionState Employees' Credit UnionBECUSuncoast Credit UnionSchoolsFirst Federal Credit UnionPenFed Credit UnionConsumers Credit UnionAlliant Credit UnionGolden 1 Credit UnionFirst Tech Federal Credit UnionQuorum Federal Credit Union
Oct 202567.7%6.7%6.7%5.4%3.6%3.6%2%1.3%1.3%1.5%0.15%
Nov 202565%7.8%6.4%6.4%4.3%3.5%1.9%1.6%1.6%1.4%0.14%
Dec 202562%9.1%7.5%7.5%4.1%3.3%1.8%1.5%1.5%1.6%0.13%
Jan 202662.3%7.5%7.5%6.1%5%4.1%2.3%1.8%1.5%1.7%0.17%
Feb 202663.6%7.7%6.3%6.3%5.1%3.4%2.3%1.9%1.9%1.5%0.14%
Mar 202661.6%7.4%7.4%7.4%5%4.1%2.2%1.8%1.5%1.5%0.16%
Apr 202662.5%7.5%7.5%6.2%5%4.1%2.3%1.8%1.5%1.4%0.17%
May 202665%7.8%6.4%6.4%4.3%3.5%2.3%1.6%1.3%1.2%0.17%
Jun 202662%11.2%6.1%6.1%5%3.3%2.2%1.5%1.2%1.1%0.16%
Jul 202663.9%7.7%6.3%6.3%5.1%4.2%2.3%1.5%1.3%1.2%0.17%
Aug 202663%7.6%7.6%6.2%5.1%4.1%2.3%1.5%1.2%1.1%0.2%
Sep 202664.6%7.8%6.4%6.4%5.2%3.5%1.9%1.6%1.3%1.3%0.21%

How has the Consumers Credit Union and Golden 1 Credit Union comparison changed over the last 12 months?

3 findings

How did search popularity change for United States credit unions in September 2026?

2 changes
  1. Estimated monthly branded searches for Consumers Credit Union in the United States fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

  2. Estimated monthly branded searches for Golden 1 Credit Union in the United States fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Consumers Credit Union’s and Golden 1 Credit Union’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Consumers Credit Union

1 branded search term

  • consumers credit union

Golden 1 Credit Union

1 branded search term

  • golden 1 credit union

How the Brand Demand Index is measured

Other head-to-heads among credit unions

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