Brandwave

Bob's Discount Furniture vs Pottery Barn:Which is more popular?

In September 2026, Pottery Barn had more branded searches than Bob's Discount Furniture among furniture retailers in the United States. Pottery Barn had about 1.8 million branded searches, while Bob's Discount Furniture had 1.3 million. Pottery Barn made up 8.1% of all furniture retailer searches we track, and Bob's Discount Furniture accounted for 5.7%. When we asked ChatGPT and Google AI Overviews about furniture retailers, Pottery Barn appeared in two of the three answers and Bob's Discount Furniture in none.

Among furniture retailers in the United States in September 2026

Who do people search for more?

Pottery Barn, about 44% more searches than Bob's Discount Furniture

Pottery Barn 1.8M searchesBob's Discount Furniture 1.3M searches

Who does AI mention more?

Pottery Barn, mentioned in 2 of 3 answers, Bob's Discount Furniture in 0

Pottery Barn in 2 of 3Bob's Discount Furniture in 0 of 3

Who does AI recommend more?

Pottery Barn, the only one of the two named

Pottery Barn first in 2Bob's Discount Furniture never named

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Top furniture retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions, Pottery Barn was mentioned in two out of three: in two of the three ChatGPT answers. Bob's Discount Furniture did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. IKEA1st
  2. Ashley2nd
  3. Wayfair3rd
  4. Pottery Barn4th
  5. Crate & Barrel4th
  6. Living Spaces6th
  7. Article7th
  8. Bob's Discount Furniture–
  9. Rooms To Go–
  10. Raymour & Flanigan–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about furniture retailers

3 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is Bob's Discount Furniture or Pottery Barn more popular in search?

This chart shows how often people search Google for Bob's Discount Furniture and Pottery Barn by name. Each line represents a brand's share of searches for all ten furniture retailers we track, month by month, from searches in United States.

Bob's Discount Furniture and Pottery Barn among furniture retailers in the United States, by month

Share of searches by month for Pottery Barn, Bob's Discount Furniture. The figures are in the table below the chart.

View monthly share of searches table
MonthIKEAWayfairAshleyPottery BarnBob's Discount FurnitureCrate & BarrelRooms To GoLiving SpacesRaymour & FlaniganArticle
Oct 202530.7%25.1%11.7%9.2%6%6.1%5%3.4%2.3%0.45%
Nov 202528.9%23.6%11.1%10.6%6.1%8.6%4.7%3.9%2.1%0.42%
Dec 202532.7%21.9%10.2%12%5.7%8%4.4%2.9%2%0.32%
Jan 202633.2%22.2%10.4%9.9%6.1%6.7%5.4%3.7%2%0.4%
Feb 202631.1%25.4%11.9%7.6%7%6.2%5.1%3.4%1.9%0.38%
Mar 202635%23.4%10.8%8.6%6.4%5.7%4.7%3.2%1.7%0.42%
Apr 202630.6%30.6%9.4%7.5%6.4%5%5%3.4%1.8%0.37%
May 202632.7%26.7%10%8%6%5.3%5.3%3.6%2%0.4%
Jun 202637.2%24.8%9.3%7.5%5%5%5%4.1%1.8%0.37%
Jul 202635.7%23.9%9%8.7%5.8%5.8%4.8%3.9%1.8%0.43%
Aug 202636.9%24.7%9.3%9%5.5%4.9%4%3.3%1.8%0.44%
Sep 202633.2%27.2%10.2%8.1%5.7%5.4%4.4%3.7%1.6%0.4%

How has the Bob's Discount Furniture and Pottery Barn comparison changed over the last 12 months?

3 findings

How did search popularity change for United States furniture retailers in September 2026?

1 change
  1. In September 2026, Pottery Barn lost share of searches among furniture retailers in the United States, from 9% to 8.1%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Bob's Discount Furniture’s and Pottery Barn’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bob's Discount Furniture

2 branded search terms

  • bobs discount furniture
  • bobs furniture

Pottery Barn

1 branded search term

  • pottery barn

How the Brand Demand Index is measured

Other head-to-heads among furniture retailers

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