Brandwave

Audi vs Dodge:Which is more popular?

In September 2026, Audi and Dodge were level in searches among car brands in the United States, with an estimated 1.3M branded searches each, at 2% and 1.9% of the total. When we asked ChatGPT and Google AI Overviews about car brands, Audi appeared in two of the five answers and Dodge in one. Audi and Dodge were each mentioned first in one of the two answers that named either.

Among car brands in the United States in September 2026

Who do people search for more?

Audi, about 6% more searches than Dodge

Audi 1.3M searchesDodge 1.3M searches

Who does AI mention more?

Audi, mentioned in 2 of 5 answers, Dodge in 1

Audi in 2 of 5Dodge in 1 of 5

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Audi first in 1Dodge first in 1

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Top car brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Audi was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Dodge was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Audi and Dodge were each listed first in one of the two answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Honda1st
  2. Toyota2nd
  3. Hyundai3rd
  4. Subaru4th
  5. Ford5th
  6. Lexus6th
  7. Kia7th
  8. Nissan8th
  9. +6 more
  10. Dodge15th
  11. Audi16th
  12. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Toyota4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Honda4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hyundai3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Subaru3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ford2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kia2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mazda2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lexus2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Audi2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Dodge1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

+7 more

See every answer about car brands

5 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 26, 2026.

Is Audi or Dodge more popular in search?

This chart shows how often people search Google for Audi and Dodge by name. Each line represents a brand's share of searches for all 46 car brands we track, month by month, from searches in United States.

Audi and Dodge among car brands in the United States, by month

Share of searches by month for Audi, Dodge. The figures are in the table below the chart.

View monthly share of searches table
MonthToyotaTeslaHondaFordKiaChevroletHyundaiNissanSubaruMercedes-BenzBMWJeepMazdaPorscheLexusAudiDodge
Oct 202510.1%6.4%6.3%6.6%4.5%5.6%4.8%3.6%3.5%3.4%3.5%3.4%3.1%3%2.3%2.2%2.3%
Nov 202510.1%5.6%6.8%6.6%4.8%5.4%4.9%3.7%3.5%3.3%3.7%3.4%3.3%3%2.4%2.1%2%
Dec 202510.1%5.5%6.4%6.4%4.7%5.4%4.8%3.6%3.5%3.4%4%3.6%3.1%3%2.8%2.1%2%
Jan 202610.5%5.7%7.2%6.3%4.6%5.3%4.7%3.5%3.6%3.3%3.4%3.4%3.3%2.9%2.7%2%2.1%
Feb 202610.8%5.7%6.8%6.5%5%5.2%4.4%3.9%3.8%3.1%3.6%3.4%3.1%2.6%2.5%2%2%
Mar 202610.3%5.6%7.1%6.2%5.1%5.4%4.9%3.6%3.6%3.1%3.3%3.5%3.3%2.8%2.5%1.9%2.1%
Apr 202610.5%6.7%6.7%6.2%5.1%5.3%4.6%3.7%3.1%3.2%3.5%3.3%3%2.9%2.5%1.9%2.1%
May 202610.6%6.7%6.7%6.2%5%5.2%4.2%3.4%3.2%3.1%3.4%3.3%3.4%2.9%2.7%2%2.1%
Jun 202610.7%6.4%7.1%6.2%5%5.4%4.5%3.7%3.4%3.2%3.2%3.3%3.4%2.8%2.4%1.9%2%
Jul 202611.1%6.1%7.1%6.1%5.5%5.4%4.7%3.9%3.4%2.8%3.2%3%3.4%2.7%2.5%1.8%2%
Aug 202610.5%6.7%7%6.3%5.3%5.2%4.9%3.6%3.2%2.9%3%3.2%3.3%2.7%2.7%1.9%2%
Sep 202611.2%7%6.8%6.2%5.2%5.2%4.4%3.6%3.3%3.3%3.2%3.2%3.2%2.6%2.5%2%1.9%

How has the Audi and Dodge comparison changed over the last 12 months?

3 findings
  • The lead changed hands 5 times in the 12 months ending September 2026: Audi took it in November 2025, Dodge took it in January 2026, Audi took it in February 2026, Dodge took it in March 2026, Audi took it in September 2026.
  • Across the 12 months ending September 2026, Audi’s share of searches among car brands in the United States moved from 2.2% to 2%, and its estimated monthly branded searches moved from 1.5M to 1.3M.
  • Across the 12 months ending September 2026, Dodge’s share of searches among car brands in the United States moved from 2.3% to 1.9%, and its estimated monthly branded searches moved from 1.6M to 1.3M.

How did search popularity change for United States car brands in September 2026?

2 changes
  1. In September 2026, Audi rose from 20th to 18th among car brands in the United States.

  2. In September 2026, Dodge fell from 18th to 21st among car brands in the United States.

How are branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using Audi’s and Dodge’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Audi

5 branded search terms

  • audi
  • audi a4
  • audi q5
  • audi q7
  • audi r8

Dodge

5 branded search terms

  • dodge
  • dodge challenger
  • dodge charger
  • dodge durango
  • dodge hornet

How the Brand Demand Index is measured

Other head-to-heads among car brands

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