Brandwave

ATI vs Hurst Review:Which is more popular?

In September 2026, Hurst Review had more branded searches than ATI among NCLEX prep courses in the United States. Hurst Review had about 3,600 branded searches, while ATI had 320. Hurst Review made up 3.4% of all NCLEX prep course searches we track, and ATI accounted for 0.3%. When we asked ChatGPT and Google AI Overviews about NCLEX prep courses, Hurst Review appeared in two of the five answers and ATI in one. Hurst Review was mentioned before ATI in every answer that named either.

Among NCLEX prep courses in the United States in September 2026

Who do people search for more?

Hurst Review, about 11 searches for every 1 for ATI

Hurst Review 3.6K searchesATI 320 searches

Who does AI mention more?

Hurst Review, mentioned in 2 of 5 answers, ATI in 1

Hurst Review in 2 of 5ATI in 1 of 5

Who does AI recommend more?

Hurst Review, named ahead of ATI in 2 of 2 answers

Hurst Review first in 2ATI never first

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Top NCLEX prep courses in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hurst Review was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. ATI was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Hurst Review was listed before ATI in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. UWorld1st
  2. Archer Review2nd
  3. Kaplan3rd
  4. Hurst Review4th
  5. Simple Nursing5th
  6. ATI6th
  7. Level Up RN–
  8. NURSING.com–
  9. NurseAchieve–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Archer Review5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • UWorld5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kaplan3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Simple Nursing2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hurst Review2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ATI1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Level Up RN0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • NURSING.com0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • NurseAchieve0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about NCLEX prep courses

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 28, 2026.

Is ATI or Hurst Review more popular in search?

This chart shows how often people search Google for ATI and Hurst Review by name. Each line represents a brand's share of searches for all nine NCLEX prep course brands we track, month by month, from searches in United States.

ATI and Hurst Review among NCLEX prep courses in the United States, by month

Share of searches by month for Hurst Review, ATI. The figures are in the table below the chart.

View monthly share of searches table
MonthSimple NursingArcher ReviewLevel Up RNUWorldHurst ReviewNURSING.comNurseAchieveKaplanATI
Oct 202549.2%21.9%9.8%6.6%4.4%4.4%2%1.5%0.26%
Nov 202547.1%23.5%9.4%7.7%4.2%4.2%1.8%1.8%0.3%
Dec 202535.3%29.9%8.6%10.6%5.8%5.8%2%1.7%0.42%
Jan 202635.3%29.9%8.6%10.5%7.1%5.7%0.87%1.7%0.42%
Feb 202650.8%20.7%10.2%6.8%3.7%4.5%1.3%1.6%0.33%
Mar 202646.4%23.1%9.3%7.6%4.1%6.2%1.5%1.5%0.37%
Apr 202645%22.5%9%9%4.9%6%1.5%1.7%0.35%
May 202633.7%32.6%6.7%12.3%6.7%4.5%1.3%1.6%0.4%
Jun 202632.7%33.9%6.5%11.9%6.5%4.3%0.87%2.9%0.39%
Jul 202638.8%29%7.7%11.6%5.2%4.2%0.84%2.2%0.46%
Aug 202637.3%27.8%11.2%11.2%5%4.1%0.99%2.1%0.36%
Sep 202646.8%23.3%9.4%9.4%3.4%3.4%2.3%1.8%0.3%

How has the ATI and Hurst Review comparison changed over the last 12 months?

3 findings

How did search popularity change for United States NCLEX prep courses in September 2026?

1 change
  1. In September 2026, Hurst Review lost share of searches among NCLEX prep courses in the United States, from 5% to 3.4%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using ATI’s and Hurst Review’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ATI

1 branded search term

  • ati nclex

Hurst Review

1 branded search term

  • hurst review

How the Brand Demand Index is measured

Other head-to-heads among NCLEX prep courses

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