Aston Martin vs Polestar:Which is more popular?
In September 2026, Aston Martin had more branded searches than Polestar among car brands in the United States. Aston Martin had about 301,000 branded searches, while Polestar had 165,000. Aston Martin made up 0.45% of all car brand searches we track, and Polestar accounted for 0.25%. When we asked ChatGPT and Google AI Overviews about car brands, Aston Martin appeared in one of the five answers and Polestar in none.
Who do people search for more?
Aston Martin, about 82% more searches than Polestar
Who does AI mention more?
Aston Martin, mentioned in 1 of 5 answers, Polestar in 0
Follow Aston Martin vs Polestar and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top car brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Aston Martin was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Polestar did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Toyota4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Honda4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Hyundai3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Subaru3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ford2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Kia2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Mazda2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Lexus2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Aston Martin1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Polestar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about car brands
5 answers
Asked ChatGPT
“Which car should I buy?”
Asked ChatGPT
“What are the most reliable car brands?”
Asked ChatGPT
“What is the best family SUV to buy?”
Searched Google, AI Overview
“car brands”
Searched Google, AI Overview
“best suv”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 26, 2026.
Is Aston Martin or Polestar more popular in search?
This chart shows how often people search Google for Aston Martin and Polestar by name. Each line represents a brand's share of searches for all 46 car brands we track, month by month, from searches in United States.
Share of searches by month for Aston Martin, Polestar. The figures are in the table below the chart.
View monthly share of searches table
| Month | Toyota | Tesla | Honda | Ford | Kia | Chevrolet | Hyundai | Nissan | Subaru | Mercedes-Benz | BMW | Jeep | Mazda | Porsche | Lexus | Aston Martin | Polestar |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 10.1% | 6.4% | 6.3% | 6.6% | 4.5% | 5.6% | 4.8% | 3.6% | 3.5% | 3.4% | 3.5% | 3.4% | 3.1% | 3% | 2.3% | 0.44% | 0.16% |
| Nov 2025 | 10.1% | 5.6% | 6.8% | 6.6% | 4.8% | 5.4% | 4.9% | 3.7% | 3.5% | 3.3% | 3.7% | 3.4% | 3.3% | 3% | 2.4% | 0.46% | 0.17% |
| Dec 2025 | 10.1% | 5.5% | 6.4% | 6.4% | 4.7% | 5.4% | 4.8% | 3.6% | 3.5% | 3.4% | 4% | 3.6% | 3.1% | 3% | 2.8% | 0.45% | 0.16% |
| Jan 2026 | 10.5% | 5.7% | 7.2% | 6.3% | 4.6% | 5.3% | 4.7% | 3.5% | 3.6% | 3.3% | 3.4% | 3.4% | 3.3% | 2.9% | 2.7% | 0.43% | 0.16% |
| Feb 2026 | 10.8% | 5.7% | 6.8% | 6.5% | 5% | 5.2% | 4.4% | 3.9% | 3.8% | 3.1% | 3.6% | 3.4% | 3.1% | 2.6% | 2.5% | 0.46% | 0.17% |
| Mar 2026 | 10.3% | 5.6% | 7.1% | 6.2% | 5.1% | 5.4% | 4.9% | 3.6% | 3.6% | 3.1% | 3.3% | 3.5% | 3.3% | 2.8% | 2.5% | 0.49% | 0.18% |
| Apr 2026 | 10.5% | 6.7% | 6.7% | 6.2% | 5.1% | 5.3% | 4.6% | 3.7% | 3.1% | 3.2% | 3.5% | 3.3% | 3% | 2.9% | 2.5% | 0.51% | 0.23% |
| May 2026 | 10.6% | 6.7% | 6.7% | 6.2% | 5% | 5.2% | 4.2% | 3.4% | 3.2% | 3.1% | 3.4% | 3.3% | 3.4% | 2.9% | 2.7% | 0.5% | 0.23% |
| Jun 2026 | 10.7% | 6.4% | 7.1% | 6.2% | 5% | 5.4% | 4.5% | 3.7% | 3.4% | 3.2% | 3.2% | 3.3% | 3.4% | 2.8% | 2.4% | 0.45% | 0.25% |
| Jul 2026 | 11.1% | 6.1% | 7.1% | 6.1% | 5.5% | 5.4% | 4.7% | 3.9% | 3.4% | 2.8% | 3.2% | 3% | 3.4% | 2.7% | 2.5% | 0.45% | 0.36% |
| Aug 2026 | 10.5% | 6.7% | 7% | 6.3% | 5.3% | 5.2% | 4.9% | 3.6% | 3.2% | 2.9% | 3% | 3.2% | 3.3% | 2.7% | 2.7% | 0.52% | 0.19% |
| Sep 2026 | 11.2% | 7% | 6.8% | 6.2% | 5.2% | 5.2% | 4.4% | 3.6% | 3.3% | 3.3% | 3.2% | 3.2% | 3.2% | 2.6% | 2.5% | 0.45% | 0.25% |
How has the Aston Martin and Polestar comparison changed over the last 12 months?
3 findings
- Aston Martin was ahead of Polestar in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Aston Martin’s share of searches among car brands in the United States moved from 0.44% to 0.45%, and its estimated monthly branded searches held steady at 301K.
- Across the 12 months ending September 2026, Polestar’s share of searches among car brands in the United States moved from 0.16% to 0.25%, and its estimated monthly branded searches moved from 110K to 165K.
How did search popularity change for United States car brands in September 2026?
2 changes
In September 2026, Aston Martin fell from 35th to 39th among car brands in the United States.
Estimated monthly branded searches for Polestar in the United States rose 50% over 12 measured months, from 110K to 165K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Aston Martin’s and Polestar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Aston Martin
1 branded search term
- aston martin
Polestar
1 branded search term
- polestar
Other head-to-heads among car brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.