Amazon Fire Tablet vs Lenovo Tab:Which is more popular?
In September 2026, Amazon Fire Tablet and Lenovo Tab were level in searches among tablet brands in the United States, with an estimated 33.1K branded searches each, at 1.8% of the total each. When we asked ChatGPT and Google AI Overviews about tablet brands, Lenovo Tab appeared in two of the five answers and Amazon Fire Tablet in one. Lenovo Tab was mentioned before Amazon Fire Tablet in every answer that named either.
Who do people search for more?
Amazon Fire Tablet and Lenovo Tab are searched for about as often as each other.
Who does AI mention more?
Lenovo Tab, mentioned in 2 of 5 answers, Amazon Fire Tablet in 1
Who does AI recommend more?
Lenovo Tab, named ahead of Amazon Fire Tablet in 2 of 2 answers
Follow Amazon Fire Tablet vs Lenovo Tab and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top tablet brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Lenovo Tab was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Amazon Fire Tablet was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Lenovo Tab was listed before Amazon Fire Tablet in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Samsung Galaxy Tab5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Apple iPad3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Microsoft Surface2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Lenovo Tab2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
OnePlus2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Amazon Fire Tablet1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Google Pixel0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
TCL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about tablet brands
5 answers
Asked ChatGPT
“Which tablet should I buy?”
Asked ChatGPT
“What are the best tablet brands?”
Asked ChatGPT
“What is the best Android tablet?”
Searched Google, AI Overview
“tablet”
Searched Google, AI Overview
“best tablet”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 26, 2026.
Is Amazon Fire Tablet or Lenovo Tab more popular in search?
This chart shows how often people search Google for Amazon Fire Tablet and Lenovo Tab by name. Each line represents a brand's share of searches for all eight tablet brands we track, month by month, from searches in United States.
Share of searches by month for Amazon Fire Tablet, Lenovo Tab. The figures are in the table below the chart.
View monthly share of searches table
| Month | Apple iPad | Samsung Galaxy Tab | Microsoft Surface | Amazon Fire Tablet | Lenovo Tab | Google Pixel | TCL | OnePlus |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 73.9% | 10.2% | 10% | 2.5% | 1.3% | 1.6% | 0.27% | 0.22% |
| Nov 2025 | 84.2% | 6.6% | 5.6% | 1.5% | 1% | 0.83% | 0.17% | 0.14% |
| Dec 2025 | 84.8% | 6.6% | 4.6% | 1.9% | 1% | 0.84% | 0.17% | 0.14% |
| Jan 2026 | 78.5% | 8.8% | 7.7% | 2.1% | 1.4% | 0.95% | 0.28% | 0.19% |
| Feb 2026 | 78.8% | 8.9% | 7.8% | 1.8% | 1.4% | 0.78% | 0.35% | 0.19% |
| Mar 2026 | 77.2% | 9.1% | 8.5% | 2.1% | 1.7% | 0.94% | 0.28% | 0.18% |
| Apr 2026 | 78.9% | 8.9% | 7.8% | 1.8% | 1.4% | 0.78% | 0.28% | 0.19% |
| May 2026 | 74.9% | 10.3% | 9.1% | 2.5% | 1.7% | 1.1% | 0.33% | 0.22% |
| Jun 2026 | 76.8% | 9% | 8.5% | 2.1% | 1.7% | 1.4% | 0.34% | 0.18% |
| Jul 2026 | 77.7% | 9.1% | 7.7% | 2.1% | 1.7% | 1.2% | 0.34% | 0.18% |
| Aug 2026 | 77.9% | 8.7% | 8.5% | 1.7% | 1.7% | 0.94% | 0.28% | 0.15% |
| Sep 2026 | 79.9% | 8.9% | 6.4% | 1.8% | 1.8% | 0.79% | 0.29% | 0.15% |
How has the Amazon Fire Tablet and Lenovo Tab comparison changed over the last 12 months?
3 findings
- Amazon Fire Tablet was ahead of Lenovo Tab in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Amazon Fire Tablet’s share of searches among tablet brands in the United States moved from 2.5% to 1.8%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
- Across the 12 months ending September 2026, Lenovo Tab’s share of searches among tablet brands in the United States moved from 1.3% to 1.8%, and its estimated monthly branded searches moved from 22.2K to 33.1K.
How did search popularity change for United States tablet brands in September 2026?
2 changes
Estimated monthly branded searches for Lenovo Tab in the United States rose 49.1% over 12 measured months, from 22.2K to 33.1K in September 2026.
Estimated monthly branded searches for Amazon Fire Tablet in the United States fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Amazon Fire Tablet’s and Lenovo Tab’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Amazon Fire Tablet
1 branded search term
- amazon fire tablet
Lenovo Tab
1 branded search term
- lenovo tablet
Other head-to-heads among tablet brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.