Brandwave

Allen Lund Company vs Echo Global Logistics:Which is more popular?

In September 2026, Echo Global Logistics had more branded searches than Allen Lund Company among freight brokers in the United States. Echo Global Logistics had about 8,100 branded searches, while Allen Lund Company had 4,400. Echo Global Logistics made up 3.6% of all freight broker searches we track, and Allen Lund Company accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about freight brokers, Echo Global Logistics appeared in four of the five answers and Allen Lund Company in two. Echo Global Logistics was mentioned before Allen Lund Company in three out of four answers.

Among freight brokers in the United States in September 2026

Who do people search for more?

Echo Global Logistics, about 84% more searches than Allen Lund Company

Echo Global Logistics 8.1K searchesAllen Lund Company 4.4K searches

Who does AI mention more?

Echo Global Logistics, mentioned in 4 of 5 answers, Allen Lund Company in 2

Echo Global Logistics in 4 of 5Allen Lund Company in 2 of 5

Who does AI recommend more?

Echo Global Logistics, named ahead of Allen Lund Company in 3 of 4 answers

Echo Global Logistics first in 3Allen Lund Company first in 1

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Top freight brokers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Echo Global Logistics was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Allen Lund Company was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Echo Global Logistics was listed before Allen Lund Company in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. C.H. Robinson1st
  2. TQL2nd
  3. Echo Global Logistics3rd
  4. RXO4th
  5. Landstar5th
  6. Allen Lund Company6th
  7. Worldwide Express7th
  8. Uber Freight8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • TQL4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • C.H. Robinson4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Echo Global Logistics4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • RXO3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Uber Freight2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Worldwide Express2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Landstar2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Allen Lund Company2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about freight brokers

5 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 23, 2026.

Is Allen Lund Company or Echo Global Logistics more popular in search?

This chart shows how often people search Google for Allen Lund Company and Echo Global Logistics by name. Each line represents a brand's share of searches for all eight freight brokers we track, month by month, from searches in United States.

Allen Lund Company and Echo Global Logistics among freight brokers in the United States, by month

Share of searches by month for Echo Global Logistics, Allen Lund Company. The figures are in the table below the chart.

View monthly share of searches table
MonthTQLC.H. RobinsonRXOUber FreightWorldwide ExpressLandstarEcho Global LogisticsAllen Lund Company
Oct 202535.4%15.9%13%13%10.2%7.1%3.2%2.1%
Nov 202535.4%15.9%13%13%10.1%7.1%3.2%2.1%
Dec 202533.7%15.1%15.1%12.4%11.8%6.8%3%2%
Jan 202636.4%16.4%13.4%11%10.1%7.3%3.3%2.2%
Feb 202633.6%18.5%12.4%12.4%11.5%6.8%3%2%
Mar 202646.2%13.9%11.4%9.3%9.5%5.1%2.8%1.9%
Apr 202633.5%20.5%13.7%11.2%9.3%6.1%3.4%2.2%
May 202633.1%18.2%14.9%12.2%10.1%6.6%3%2%
Jun 202631.2%17.2%17.2%14%9.5%6.3%2.8%1.9%
Jul 202632.1%17.7%14.4%14.4%9.5%6.5%3.5%1.9%
Aug 202633.9%17%13.9%11.3%11.1%7.6%3.4%1.8%
Sep 202632.4%17.8%14.6%11.9%11.3%6.5%3.6%1.9%

How has the Allen Lund Company and Echo Global Logistics comparison changed over the last 12 months?

3 findings

How did search popularity change for United States freight brokers in September 2026?

1 change

  1. Estimated monthly branded searches for Allen Lund Company in the United States fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Allen Lund Company’s and Echo Global Logistics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Allen Lund Company

1 branded search term

  • allen lund

Echo Global Logistics

1 branded search term

  • echo global logistics

How the Brand Demand Index is measured

Other head-to-heads among freight brokers

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