Brandwave

Acura vs Buick:Which is more popular?

In September 2026, Acura had more branded searches than Buick among car brands in the United States. Acura had about 1.3 million branded searches, while Buick had 758,000. Acura made up 1.9% of all car brand searches we track, and Buick accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about car brands, Buick appeared in two of the five answers and Acura in one. Buick was mentioned before Acura in every answer that named either.

Among car brands in the United States in September 2026

Who do people search for more?

Acura, about 66% more searches than Buick

Acura 1.3M searchesBuick 758K searches

Who does AI mention more?

Buick, mentioned in 2 of 5 answers, Acura in 1

Buick in 2 of 5Acura in 1 of 5

Who does AI recommend more?

Buick, named ahead of Acura in 2 of 2 answers

Buick first in 2Acura never first

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Top car brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Buick was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Acura was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Buick was listed before Acura in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Honda1st
  2. Toyota2nd
  3. Hyundai3rd
  4. Subaru4th
  5. Ford5th
  6. Lexus6th
  7. Kia7th
  8. Buick8th
  9. Nissan9th
  10. +6 more
  11. Acura16th
  12. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Toyota4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Honda4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hyundai3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Subaru3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ford2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kia2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mazda2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lexus2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Buick2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Acura1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

+7 more

See every answer about car brands

5 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 26, 2026.

Is Acura or Buick more popular in search?

This chart shows how often people search Google for Acura and Buick by name. Each line represents a brand's share of searches for all 46 car brands we track, month by month, from searches in United States.

Acura and Buick among car brands in the United States, by month

Share of searches by month for Acura, Buick. The figures are in the table below the chart.

View monthly share of searches table
MonthToyotaTeslaHondaFordKiaChevroletHyundaiNissanSubaruMercedes-BenzBMWJeepMazdaPorscheLexusAcuraBuick
Oct 202510.1%6.4%6.3%6.6%4.5%5.6%4.8%3.6%3.5%3.4%3.5%3.4%3.1%3%2.3%1.8%1.1%
Nov 202510.1%5.6%6.8%6.6%4.8%5.4%4.9%3.7%3.5%3.3%3.7%3.4%3.3%3%2.4%1.9%1.1%
Dec 202510.1%5.5%6.4%6.4%4.7%5.4%4.8%3.6%3.5%3.4%4%3.6%3.1%3%2.8%1.9%1.1%
Jan 202610.5%5.7%7.2%6.3%4.6%5.3%4.7%3.5%3.6%3.3%3.4%3.4%3.3%2.9%2.7%2.2%1.1%
Feb 202610.8%5.7%6.8%6.5%5%5.2%4.4%3.9%3.8%3.1%3.6%3.4%3.1%2.6%2.5%2%1.1%
Mar 202610.3%5.6%7.1%6.2%5.1%5.4%4.9%3.6%3.6%3.1%3.3%3.5%3.3%2.8%2.5%2.1%1.1%
Apr 202610.5%6.7%6.7%6.2%5.1%5.3%4.6%3.7%3.1%3.2%3.5%3.3%3%2.9%2.5%1.9%1.1%
May 202610.6%6.7%6.7%6.2%5%5.2%4.2%3.4%3.2%3.1%3.4%3.3%3.4%2.9%2.7%2.1%1.1%
Jun 202610.7%6.4%7.1%6.2%5%5.4%4.5%3.7%3.4%3.2%3.2%3.3%3.4%2.8%2.4%2%1.2%
Jul 202611.1%6.1%7.1%6.1%5.5%5.4%4.7%3.9%3.4%2.8%3.2%3%3.4%2.7%2.5%2%1.2%
Aug 202610.5%6.7%7%6.3%5.3%5.2%4.9%3.6%3.2%2.9%3%3.2%3.3%2.7%2.7%1.9%1.2%
Sep 202611.2%7%6.8%6.2%5.2%5.2%4.4%3.6%3.3%3.3%3.2%3.2%3.2%2.6%2.5%1.9%1.1%

How has the Acura and Buick comparison changed over the last 12 months?

3 findings
  • Acura was ahead of Buick in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Acura’s share of searches among car brands in the United States moved from 1.8% to 1.9%, and its estimated monthly branded searches held steady at 1.3M.
  • Across the 12 months ending September 2026, Buick’s share of searches among car brands in the United States held steady at 1.1%, and its estimated monthly branded searches moved from 722K to 758K.

How did search popularity change for United States car brands in September 2026?

1 change
  1. In September 2026, Acura rose from 21st to 20th among car brands in the United States.

How are branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Acura’s and Buick’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Acura

5 branded search terms

  • acura
  • acura integra
  • acura mdx
  • acura rdx
  • acura tlx

Buick

4 branded search terms

  • buick
  • buick enclave
  • buick encore
  • buick envista

How the Brand Demand Index is measured

Other head-to-heads among car brands

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