Brandwave

1-800 Contacts vs Contact Lens King:Which is more popular?

In September 2026, 1-800 Contacts had more branded searches than Contact Lens King among contact lens retailers in the United States. 1-800 Contacts had about 560,000 branded searches, while Contact Lens King had 18,100. 1-800 Contacts made up 67.8% of all contact lens retailer searches we track, and Contact Lens King accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about contact lens retailers, 1-800 Contacts appeared in all five answers and Contact Lens King in three. 1-800 Contacts was mentioned before Contact Lens King in four out of five answers.

Among contact lens retailers in the United States in September 2026

Who do people search for more?

1-800 Contacts, about 31 searches for every 1 for Contact Lens King

1-800 Contacts 560K searchesContact Lens King 18.1K searches

Who does AI mention more?

1-800 Contacts, mentioned in every answer we collected

1-800 Contacts in 5 of 5Contact Lens King in 3 of 5

Who does AI recommend more?

1-800 Contacts, named ahead of Contact Lens King in 4 of 5 answers

1-800 Contacts first in 4Contact Lens King first in 1

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Top contact lens retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, 1-800 Contacts appeared in all five answers. Contact Lens King was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. 1-800 Contacts was listed before Contact Lens King in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. 1-800 Contacts1st
  2. Costco2nd
  3. Contacts Direct3rd
  4. Contact Lens King4th
  5. LensDirect5th
  6. Hubble–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • 1-800 Contacts5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Costco5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Contacts Direct5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LensDirect3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Contact Lens King3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hubble0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about contact lens retailers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is 1-800 Contacts or Contact Lens King more popular in search?

This chart shows how often people search Google for 1-800 Contacts and Contact Lens King by name. Each line represents a brand's share of searches for all six contact lens retailers we track, month by month, from searches in United States.

1-800 Contacts and Contact Lens King among contact lens retailers in the United States, by month

Share of searches by month for 1-800 Contacts, Contact Lens King. The figures are in the table below the chart.

View monthly share of searches table
Month1-800 ContactsCostcoContacts DirectHubbleLensDirectContact Lens King
Oct 202564.8%20.5%4.3%5.2%2.9%2.3%
Nov 202565.4%20.7%4.3%4.3%2.9%2.4%
Dec 202565.6%20.7%5.5%3.7%2.5%2%
Jan 202665.4%20.6%4.5%4.5%2.5%2.5%
Feb 202668.7%18.7%3.9%3.9%2.6%2.1%
Mar 202670.3%18.1%4%3.3%2.2%2.2%
Apr 202667.9%20.4%3.7%3.7%2.5%2%
May 202669.8%18.1%3.8%3.8%2.5%2.1%
Jun 202670.4%17.3%3.6%4.4%2.4%2%
Jul 202668.8%19.5%3.5%3.5%2.3%2.3%
Aug 202670.8%18.3%3.3%3.3%2.2%2.2%
Sep 202667.8%19.3%4%4%2.7%2.2%

How has the 1-800 Contacts and Contact Lens King comparison changed over the last 12 months?

3 findings

How did search popularity change for United States contact lens retailers in September 2026?

2 changes
  1. In September 2026, 1-800 Contacts lost share of searches among contact lens retailers in the United States, from 70.8% to 67.8%.

  2. In September 2026, Contact Lens King fell from 5th to 6th among contact lens retailers in the United States.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using 1-800 Contacts’ and Contact Lens King’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

1-800 Contacts

3 branded search terms

  • 1-800 contacts
  • 1800 contacts
  • 1800contacts

Contact Lens King

1 branded search term

  • contact lens king

How the Brand Demand Index is measured

Other head-to-heads among contact lens retailers

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