Brandwave

Shipping label platforms in United States:Which are searched most?

In September 2026, Pirate Ship was the most searched among shipping label platforms in United States, with an estimated 1.2M branded searches and 81.8% estimated Share of Search within this set.

Share of Search, September 2026
  1. Pirate Ship81.8%
  2. Shippo11.9%
  3. ShipStation4%
  4. Stamps.com1.5%
  5. EasyPost0.8%

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Share of SearchLeaderboard

Compare the platforms used to buy and print shipping labels. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among shipping label platforms in United States, by month

Share of Search by month for Pirate Ship, Shippo, ShipStation. The figures are in the table below the chart.

View monthly share of search table
MonthPirate ShipShippoShipStationStamps.comEasyPost
Oct 202578.5%11.5%7%2.1%0.94%
Nov 202580.4%11.8%4.9%2.1%0.78%
Dec 202580.1%11.7%4.8%2.6%0.78%
Jan 202679.8%11.6%4.8%2.6%1.2%
Feb 202680%11.7%4.8%2.6%0.95%
Mar 202681%11.7%4.2%2.2%0.97%
Apr 202677.3%13.6%5.5%2.5%1.1%
May 202677.9%13.7%5.2%2.1%1.1%
Jun 202680.8%11.7%4.8%1.8%0.97%
Jul 202681.7%11.8%4%1.5%0.98%
Aug 202681.7%11.8%4%1.5%0.98%
Sep 202681.8%11.9%4%1.5%0.8%

This month’s ranking, September 2026

  1. Held 1st. 1.2M estimated branded searches, -0.27% vs prior month. Share +0.1 points.

  2. 2.Shippo

    11.9%

    Held 2nd. 180K estimated branded searches, +0.28% vs prior month. Share +0.1 points.

  3. Held 3rd. 60.7K estimated branded searches, -1.2% vs prior month. Share 0 points.

  4. Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.EasyPost

    0.8%

    Held 5th. 12.1K estimated branded searches, -18.2% vs prior month. Share -0.2 points.

Compare search popularity between leading brands

Which brand is most popular in search among shipping label platforms in United States?

In September 2026, Pirate Ship was the most searched among shipping label platforms in United States, with an estimated 1.2M branded searches and 81.8% estimated Share of Search within this set. Shippo is in 2nd place, 69.9 percentage points behind at 11.9% Share of Search.

United States shipping label platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Pirate Ship78.5% → 81.8%81.8%Sep 202677.3%Apr 20261st
Shippo11.5% → 11.9%13.7%May 202611.5%Oct 20252nd
ShipStation7% → 4%7%Oct 20254%Jul 20263rd
Stamps.com2.1% → 1.5%2.6%Dec 20251.5%Aug 20264th
EasyPost0.94% → 0.8%1.2%Jan 20260.78%Dec 20255th

Each finding as a sentence

  • Across the 12 months ending September 2026, Pirate Ship’s estimated Share of Search among shipping label platforms in United States increased from 78.5% to 81.8%.
  • Across the 12 months ending September 2026, ShipStation’s estimated Share of Search among shipping label platforms in United States decreased from 7% to 4%.
  • Across the 12 months ending September 2026, Stamps.com’s estimated Share of Search among shipping label platforms in United States decreased from 2.1% to 1.5%.
  • Across the 12 months ending September 2026, Pirate Ship’s estimated Share of Search among shipping label platforms in United States peaked at 81.8% in September 2026 and was lowest at 77.3% in April 2026.
  • Across the 12 months ending September 2026, Shippo’s estimated Share of Search among shipping label platforms in United States peaked at 13.7% in May 2026 and was lowest at 11.5% in October 2025.
  • Across the 12 months ending September 2026, ShipStation’s estimated Share of Search among shipping label platforms in United States peaked at 7% in October 2025 and was lowest at 4% in July 2026.
  • Across the 12 months ending September 2026, Stamps.com’s estimated Share of Search among shipping label platforms in United States peaked at 2.6% in December 2025 and was lowest at 1.5% in August 2026.
  • Across the 12 months ending September 2026, Shippo and EasyPost held steady: their estimated Share of Search among shipping label platforms in United States each moved less than 0.5 percentage points.

How did search popularity change for United States shipping label platforms in September 2026?

  1. Estimated monthly branded searches for Pirate Ship in United States rose 21.7% over 12 measured months, from 1M to 1.2M in September 2026.

  2. Estimated monthly branded searches for Shippo in United States rose 21.3% over 12 measured months, from 148K to 180K in September 2026.

  3. Estimated monthly branded searches for ShipStation in United States fell 33.4% over 12 measured months, from 91.1K to 60.7K in September 2026.

  4. Estimated monthly branded searches for Stamps.com in United States fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.

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