Atlas Coffee Club vs Driftaway Coffee:Which is searched more in United States?
In September 2026, Atlas Coffee Club had more branded searches than Driftaway Coffee among coffee subscription brands in United States. Atlas Coffee Club was estimated to have 22.2K branded searches compared to Driftaway Coffee’s 9.9K, and held a 31.2% Share of Search versus Driftaway Coffee’s 13.9%.
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Which is more popular in search, Atlas Coffee Club or Driftaway Coffee?
Compare brands that offer recurring deliveries of roasted coffee. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Atlas Coffee Club, Driftaway Coffee. The figures are in the table below the chart.
View monthly share of search table
| Month | Trade Coffee | Atlas Coffee Club | Driftaway Coffee | Bean Box | MistoBox |
|---|---|---|---|---|---|
| Oct 2025 | 50.2% | 27.5% | 10% | 9.1% | 3.2% |
| Nov 2025 | 48.6% | 26.6% | 11.9% | 8.8% | 4.1% |
| Dec 2025 | 39.8% | 39.8% | 8% | 8.9% | 3.4% |
| Jan 2026 | 48% | 32.1% | 11.7% | 5.9% | 2.1% |
| Feb 2026 | 47.9% | 32.1% | 11.7% | 6.1% | 2.1% |
| Mar 2026 | 43.6% | 35.7% | 10.7% | 6.7% | 3.3% |
| Apr 2026 | 48% | 32.2% | 11.8% | 6.3% | 1.7% |
| May 2026 | 42.6% | 34.9% | 12.7% | 7.9% | 1.9% |
| Jun 2026 | 42.9% | 35.1% | 10.5% | 9.5% | 2.1% |
| Jul 2026 | 43.7% | 29.3% | 13.1% | 11.8% | 2.1% |
| Aug 2026 | 41% | 33.6% | 15% | 9.1% | 1.3% |
| Sep 2026 | 46.5% | 31.2% | 13.9% | 7.2% | 1.2% |
How has the Atlas Coffee Club and Driftaway Coffee comparison changed over the last 12 months?
3 findings
- Atlas Coffee Club was ahead of Driftaway Coffee in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Atlas Coffee Club’s estimated Share of Search among coffee subscription brands in United States moved from 27.5% to 31.2%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
- Across the 12 months ending September 2026, Driftaway Coffee’s estimated Share of Search among coffee subscription brands in United States moved from 10% to 13.9%, and its estimated monthly branded searches moved from 6.6K to 9.9K.
How did search popularity change for United States coffee subscription brands in September 2026?
2 changes
In September 2026, Atlas Coffee Club lost estimated Share of Search among coffee subscription brands in United States, from 33.6% to 31.2%.
In September 2026, Driftaway Coffee lost estimated Share of Search among coffee subscription brands in United States, from 15% to 13.9%.
Other head-to-heads among coffee subscription brands
How each brand is measured
Brandwave collects information about searches that people make online using Atlas Coffee Club’s and Driftaway Coffee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Atlas Coffee Club
2 branded search terms
- atlas coffee club
- atlascoffeeclub
Driftaway Coffee
2 branded search terms
- driftaway coffee
- driftawaycoffee
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