Brandwave

Kohler vs Tushy:Which is more popular?

In September 2026, Tushy had more branded searches than Kohler among bidet brands in the United States. Tushy had about 23,100 branded searches, while Kohler had 3,600. Tushy made up 35.1% of all bidet brand searches we track, and Kohler accounted for 5.5%. When we asked ChatGPT and Google AI Overviews about bidet brands, Kohler and Tushy each appeared in one of the five answers. Kohler and Tushy were each mentioned first in one of the two answers that named either.

Among bidet brands in the United States in September 2026

Who do people search for more?

Tushy, about 6 searches for every 1 for Kohler

Tushy 23.1K searchesKohler 3.6K searches

Who does AI mention more?

Both were mentioned in 1 of 5 answers.

Kohler in 1 of 5Tushy in 1 of 5

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Kohler first in 1Tushy first in 1

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Top bidet brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Kohler and Tushy were each mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Kohler and Tushy were each listed first in one of the two answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Luxe Bidet1st
  2. Brondell1st
  3. Bio Bidet3rd
  4. Toto4th
  5. Tushy5th
  6. Alpha Bidet6th
  7. Kohler7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Luxe Bidet5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Brondell4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bio Bidet2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tushy1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Toto1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kohler1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Alpha Bidet1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about bidet brands

5 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is Kohler or Tushy more popular in search?

This chart shows how often people search Google for Kohler and Tushy by name. Each line represents a brand's share of searches for all seven bidet brands we track, month by month, from searches in United States.

Kohler and Tushy among bidet brands in the United States, by month

Share of searches by month for Tushy, Kohler. The figures are in the table below the chart.

View monthly share of searches table
MonthTushyTotoBio BidetLuxe BidetKohlerBrondellAlpha Bidet
Oct 202529.9%42.7%10.5%7%3.7%3.7%2.5%
Nov 202529.5%42.6%10.4%5.7%4.6%4.6%2.5%
Dec 202535.1%33.7%12.3%8.3%3.7%4.5%2.4%
Jan 202636.6%35.2%8.6%8.6%4.7%3.8%2.6%
Feb 202630.1%43.2%8.6%7.1%3.8%4.7%2.5%
Mar 202639.7%38.9%6.3%6.3%3.5%3.5%1.8%
Apr 202627.7%48.6%7.9%6.5%3.5%3.5%2.3%
May 202634.3%40.6%8.1%6.6%3.6%4.4%2.3%
Jun 202633%39%9.5%7.8%4.2%4.2%2.3%
Jul 202630.3%43.7%8.7%7.1%3.8%3.8%2.5%
Aug 202632.2%38.1%9.3%7.6%5.1%5.1%2.7%
Sep 202635.1%33.8%10%8.2%5.5%4.4%2.9%

How has the Kohler and Tushy comparison changed over the last 12 months?

3 findings
  • Tushy was ahead of Kohler in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Kohler’s share of searches among bidet brands in the United States moved from 3.7% to 5.5%, and its estimated monthly branded searches moved from 2.9K to 3.6K.
  • Across the 12 months ending September 2026, Tushy’s share of searches among bidet brands in the United States moved from 29.9% to 35.1%, and its estimated monthly branded searches moved from 23.2K to 23.1K.

How did search popularity change for United States bidet brands in September 2026?

2 changes
  1. In September 2026, Tushy overtook Toto to become the leader among bidet brands in the United States, with 35.1% of the searches.

  2. In September 2026, Kohler rose from 6th to 5th among bidet brands in the United States.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Kohler’s and Tushy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kohler

1 branded search term

  • kohler bidet

Tushy

2 branded search terms

  • hello tushy
  • tushy bidet

How the Brand Demand Index is measured

Other head-to-heads among bidet brands

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